10 Minute Martech
Progress, Sara Faatz
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Recent Episodes
Lindsay Hagan: The AI Experimentation Window Is Closing Fast
Most marketing teams are waiting for AI best practices to stabilize before committing. Lindsay Hagan, VP of Marketing and Co-Head of Revenue at Conductor, thinks that's the wrong call. At Conductor…
Paula Mantle: Brand Signals Beat Measurement Precision
When someone clicks your ad and the experience falls apart, perfect attribution data doesn't save you. Paula Mantle, VP of Marketing at Branch, has watched this play out across a decade in tech where…
Al Moore: Your AI Strategy Is Only as Good as Your Marketing Principles
The most common AI mistake in marketing isn't choosing the wrong tool. It's skipping the foundational work that makes any tool effective. Al Moore, VP of Marketing at Fluency—a platform built to…
Kyle Lacy: From AI Experiments to AI Profit — What It Takes
Kyle Lacy’s team at Docebo is running 50 AI experiments a year and says the results are generating a multimillion-dollar pipeline... from tools his team built in a week. The Chief Marketing Officer…
Chae O’Brien: Discern Signal From Noise
Informed buyers. Generative AI. Faster decision-making. The buying journey is undeniably changing, but the real question is how to keep up without losing focus?Chae O’Brien, Principal Strategist at…
Kevin Hein: Surrender to Experimentation
Kevin Hein, Chief Growth Officer at GIPHY, sits down with Sara to discuss how AI, automation, and shifting consumer behaviors are reshaping the marketing landscape—and why brands can’t rely on…
Eudald Camprubí: Accelerate Your AI-Readiness
Eudald Camprubí, Co-Founder of Nuclia and Progress Software Fellow, joins Sara to demystify agentic RAG—what it is, why it matters, and how it’s transforming the way marketers deliver…
Suzanne Reed: Simplify the Stack, Amplify the Story
Suzanne Reed, Chief Marketing Officer at LBMC, joins Sara to unpack the modern marketer’s biggest challenge: keeping pace with AI-driven change without losing the human touch.Together, they explore…
Best of 2025: The Biggest & Boldest Ideas in Martech
2025 was the year AI stopped being a headline and became a reality in every marketer’s workflow. In this special year-end edition of 10 Minute Martech, we revisit the most impactful insights from…
Elizabeth Edwards: Create Relationships, Not Reactions
Elizabeth Edwards, Founder & CEO of Volume Public Relations, joins Sara to explore how modern marketing is being reshaped by AI, affective science, and rising expectations around trust. She…
Mike Rizzo: Run the Tech Stack Like a Product
Mike Rizzo believes marketing operations pros are sitting on one of the biggest untapped opportunities in business today: owning the tech stack as a strategic function.In this conversation with Sara,…
Greg Kihlstrom: Start Small and Anticipate Failure Twice
Greg Kihlstrom, Principal of The Agile Brand, joins the show to talk about the practical side of AI adoption in MarTech.Greg and Sara dig into the tension between innovation and operational…
Amanda Cole: Overwhelm the Agents with Content
Amanda Cole, Chief Marketing Officer at Bloomreach, joins the show to explore how AI is reshaping marketing roles, data strategy, and the customer experience.Amanda and Sara dig into how AI agents…
Mariam Tariq: Your Website Is the Control Center for AI
Progress SVP of Digital Experience Marketing & Strategy Mariam Tariq joins host Sara Faatz to unpack why the website isn’t a “brochure” anymore—it’s the structured source of truth that powers…
Reed Hansen: The Humanities Majors Are Back in the Game
Reed Hansen, Chief Growth Officer at MarketSurge, joins Sara to talk about the evolving role of marketers in the age of AI. From the renewed value of liberal arts degrees to the resurgence of…
Tom Wentworth: AI Makes the CMS More Relevant Than Ever
Tom Wentworth, CMO of incident.io, joins the show to discuss how AI is reshaping modern marketing infrastructure—starting with the CMS. Tom makes the case that as AI streamlines content creation and…
Matt Bertram: Play the New Game
Is your marketing team still measuring success the old way?In this episode, Matt Bertram, Head of Digital Strategy at EWR Digital, fractional CMO, and podcaster, shares how the digital landscape is…
Phil Gamache: Tools Are Interchangeable, People Aren’t
In a MarTech landscape saturated with tools and AI-powered everything, Phil Gamache offers a timely reminder: the tech only matters if the humans using it are empowered. He and Sara dive into the…
Hazem El Zayat: AI Was Meant for More
Hazem El Zayat, Chief Experience Officer for the MENA region at Ogilvy, joins Sara to challenge the status quo of how AI is used in marketing today. From content generators to so-called chatbots,…
Juan Mendoza: Volitional Personalization Is Here
Juan Mendoza, CEO of The Martech Weekly, joins the show to unpack a major shift in customer experience: volitional personalization. As consumers increasingly rely on AI agents like ChatGPT to guide…
Frequently Asked Questions
10 Minute Martech has published 29 episodes since February 2025, covering topics in Business, Marketing.
10 Minute Martech is currently highly active with new episodes every 2 weeks. Average episode length is 12m.
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