Advertising Amplified Podcast by Radiocentre

Episodes 5

Avg. Duration 32m

Activity Highly Active

Since Aug 2025

Latest Episode Mar 2026

Publishing Details

Schedule

Every 2 Months

Format

Episodic

Consistency

72%

Hosting

feeds.captivate.fm

About This Podcast

Want to boost the impact of your marketing campaigns? The “Advertising Amplified” podcast series from Radiocentre in the UK is your essential guide to using radio and audio advertising to do just that. Join host Omar Oakes across the six-part series as we explore the power of audio. You’ll hear insightful discussions with industry experts, covering topics like the evolving UK audio landscape, the role of emotion and music in campaigns, and the growing influence of AI on both creative execution and strategic media planning. Discover how radio’s extensive reach and proven effectiveness can help you speak directly to your audience and amplify the impact of your advertising. About Radiocentre Radiocentre is the industry body for commercial radio in the UK. We work on behalf of more than 50 stakeholders who represent over 90 per cent of commercial radio in terms of listening and revenue. Our remit also encompasses all kinds of broadcaster-owned and operated audio, including podcasts and on-demand streaming services provided by commercial radio. Our mission is to get industry influencers and decision-makers to See Radio Differently. www.radiocentre.org X (Twitter): @Radiocentre LinkedIn: @Radiocentre

Podcasting 2.0 Features

episode medium season

Explore Statistics

English Podcasts Report Business Report Marketing Report English Business Report

Recent Episodes

S1E5 The Performance Multiplier: How radio amplifies performance marketing

Mar 10, 2026 34m

This episode of Advertising Amplified explores why radio is often overlooked in performance marketing and how it can help brands break through performance plateaus.Host Omar Oakes is joined by…

S1E4 Strike a chord: the power of music in advertising

Jan 07, 2026 31m

In this episode of Advertising Amplified, we explore the powerful yet often misunderstood role of music in advertising. Industry experts Al Young, Chief Creative Officer at St. Luke's, and Dan…

S1E3 Audio Gets Smarter: How AI Is Transforming Sound and Strategy

Nov 04, 2025 35m

In this episode of 'Advertising Amplified,' we look at the evolving role of AI in audio advertising. We examine AI's influence on voice cloning, media planning, creative personalisation, and its…

S1E2 Listen up!: The defining role of emotion in effective audio advertising

Oct 07, 2025 29m

In this episode of Advertising Amplified, System1’s Andrew Tindall and Radiocentre’s Head of Insight Donna Burns talk to Omar Oakes about the significant role of emotion in audio advertising. The…

S1E1 Speed of Sound: How Digital Innovation is Accelerating Audio Advertising

Aug 28, 2025 29m

In the first episode of a new series from Radiocentre, we explore the scale, sophistication, and effectiveness of UK commercial audio – a platform which now reaches 76% of UK adults every week, with…