Ag Sales Professional's Podcast by Greg Martinelli
Greg Martinelli
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Prospecting Perspectives – Podcast
How to go from Warm Selling to Cold Calling For too many salespeople, there is a constant struggle that goes on in their mind. That struggle is between spending their time in the rewarding world…
The 5 GPS questions you need to ask every prospect – PODCAST
to help navigate your sales process When calling on a prospect, most salespeople make one small error. They know exactly what they want to accomplish on that sales call. It usually includes…
Own your sales presentation – Podcast
How to deliver a believable and convincing presentation Before you deliver any sales presentation, you need to own it first. And by own it, I mean make it yours. When we deliver a sales…
Selling in today’s volatile Ag economy – Podcast
How to navigate the risks and opportunities when selling to farmers and Ag buyers Volatility is great for Ag salespeople, If they recognize the opportunity. If they can sort through the…
Study Your Competition – PODCAST
No salesperson or company is too good to ignore competition To sell into a crowded market, you must study your competition. All competition. Even those competitors who seem too distant to ever…
Stop over-sharing your farming experience – PODCAST
Recently, in a sales training workshop, we were working on a cold call/prospecting role play. Walking around and listening to the salespeople’s intro/rapport-building discussions, I kept hearing a…
Q & A with your Ag customer – PODCAST
I spend a lot of time training salespeople on how to ask questions. Good questions, great questions, high-value questions, open-ended questions, and so on.It is the top-selling skill needed to…
Selling Value to farmers in today’s Ag economy
Part 3 How to build Emotion Value An old sales adage says, “Every purchase is an emotional decision justified with logic”. It implies that humans are emotional and are driven to purchase…
Selling Value to farmers in today’s Ag economy – PODCAST
Part 3 How to build Emotion Value An old sales adage says, “Every purchase is an emotional decision justified with logic”. It implies that humans are emotional and are driven to purchase…
Selling Value to farmers in today’s Ag economy – part 2 – PODCAST
Time Value Have you ever heard: “Time is money”? Do you believe it? Have you ever stopped to consider how much your time is worth in real dollars? What about your customer? What dollar value…
Selling Value to farmers in today’s Ag economy – part 1 – PODCAST
The three components of value in every sale: Dollars-Time-Emotion Have you ever had someone tell you to: “Quit selling on price and sell the value of our products!” As salespeople, we’ve…
Who is more important than your customer? – PODCAST
When selling, don’t forget the one person more important than your customer As Ag sales professionals, we wake up every day, jump in the pickup and head out to the farm, ranch or Ag retail…
Your customer is cheering you on – Podcast
They want you to do a good job at selling to them Here’s a bold thought for today: Your customer wants you to be a successful salesperson. They want you to do a good job of selling to them. …
No means much more than No when selling – PODCAST
How to overcome the fear of rejection and keep the sale alive Farmers (really, all customers) shop harder during tough times. This week, I want to also remind salespeople that in tough times,…
Your customer’s journey – PODCAST
The seven stations on every customer’s journey Are you helping, hurting, or ignoring them? Over the last ten years of weekly blog articles and podcast episodes, the focus has mostly been on…
Persistent versus Pushy Selling – PODCAST
How to be persistent to get the sale versus being pushy Every salesperson knows they have to be persistent to gain a customer, to get a prospect appointment, or to make a follow-up appointment…
Change small to build a large territory – Podcast
Set the bar low to build daily selling skills that stick! We hear it every day, “Shoot for the stars…. Reach for the stars….Aim High…..Set your sights high…..Dream big.” Even the famed…
Your customer’s Best and Worst – Podcast
An easy way to better understand your customer Listen in as we discuss some of the easiest and most productive sales questions to ask. Great for prospects and current customers. Even those…
Inheriting Customers – Podcast
5 action items to consider when inheriting customers or a territory Most of us began our sales career by inheriting a set of customers in our sales territory. You signed on and were most likely…
Hear me now, Sell me later! – podcast
Do what every customer wants their salesperson to do Every customer or prospect you meet feels the same way about you when you call on them. “Hear me now. Sell me later”. As salespeople, we…
Frequently Asked Questions
Ag Sales Professional's Podcast by Greg Martinelli has published 10 episodes since April 2026, covering topics in Business, Management.
Ag Sales Professional's Podcast by Greg Martinelli is currently highly active with new episodes weekly. Average episode length is 9m.
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