Ahead of the Game

Ahead of the Game

Digital Marketing Institute

Episodes 138
Avg. Duration 49m
Activity Highly Active
Apple Rating 4.6 (10)
Since Mar 2020
Latest Episode May 2026

Outreach Signals

Open to Sponsors

Publishing Details

Schedule
Monthly
Format
Episodic
Consistency
91%
Hosting
anchor.fm

Contact & Outreach

About This Podcast

Want a taste of the real-life digital marketing game? Supercharge your marketing skills and sharpen your mindset with incisive insights from industry experts. The Ahead of the Game podcast is brought to you by The Digital Marketing Institute, hosted by Will Francis. Subscribe to all DMI Ahead of the Game podcasts on Apple Podcasts, Spotify or watch on video at YouTube. And check out the DMI's extensive knowledge library and join up for free. https://my.digitalmarketinginstitute.com/auth/register?podcast

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Recent Episodes

S1E136 Responsible AI in the Workplace

May 29, 2026 48m

What does “responsible AI” look like in practice? In one of our most engaging episodes of the year, host Will Francis speaks with  Gordon Ryan, Senior Managing Consultant and Design Process Lead at…

S1E135 Inside Social Creativity and Virality

May 10, 2026 28m

Ever wondered what really makes social content go viral? In this episode of the DMI podcast, host Will Francis speaks with Stuart Larkin about viral social campaigns, creativity on social media, and…

S1E134 How AI is Reshaping Recruitment and Careers

Apr 17, 2026 43m

Wondering how AI is changing the hiring process? In this episode of the DMI podcast, host ⁠Will Francis⁠ speaks with Katie Fortunato, Co-Founder and EVP of Innovation and Platform Strategy at Hire…

S1E133 Sustainability in Retail

Mar 27, 2026 42m

Ever wondered how fast fashion brands tackle sustainability? In this episode of the DMI podcast, host ⁠Will Francis⁠ speaks with ⁠Sarah Whittaker⁠, Head of Sustainability Communications at…

S1E132 Practical Lessons from Female Founders

Mar 06, 2026 51m

In this special episode of the DMI Podcast for International Women’s Day, host Taz Kelleher speaks with Areej AbuAli, founder of Women in Tech SEO, and Maeve Kneafsey, entrepreneur, host…

S1E131 What You Need to Know About PPC in 2026

Feb 20, 2026 53m

Not getting the results you used to from your paid search? In this episode of the DMI podcast, host Will Francis speaks with PPC specialist Cathal Melinn about the current state and future of…

S1E130 Cybersecurity for Marketers

Jan 30, 2026 55m

Worried about your organisation’s security, or not worried enough?  In this episode of the DMI podcast, host Will Francis speaks with ⁠⁠Rebecca Robinson⁠⁠, cybersecurity expert and founder of ⁠⁠Cybec…

S1E129 2026 Trends in Digital Marketing

Jan 09, 2026 41m

A new year is here, and 2026 brings a new wave of marketing predictions. In our most anticipated episode of the year, the 2026 Trends edition of Ahead of the Game, DMI podcast host Will…

S1E128 Inside Media Planning in Mena

Dec 22, 2025 46m

How do you build a media plan for a region where social usage is among the highest in the world? In this episode of the DMI podcast, host ⁠Will Francis⁠ speaks with ⁠Ibrahim Jabri⁠, Client Solutions…

S1E127 GDPR and AI Regulation for Marketers

Nov 28, 2025 52m

Finding it difficult to navigate the changing landscape of data protection? In this episode of the DMI podcast, host Will Francis speaks with Steven Roberts, Group Head of Marketing at Griffith…

S1E126 Inside the World of Hotel Marketing

Nov 07, 2025 49m

Ever wondered what it’s like to be a luxury hotel marketer? In this episode of the DMI Podcast, host ⁠⁠Will Francis⁠⁠ speaks with Mary Beth O’Connor, an experienced hospitality marketing professional…

S1E125 An Insider’s Look at Product Marketing

Oct 17, 2025 1h

How often do innovators ask themselves if someone really needs their products? In this episode of the DMI podcast, host Will Francis speaks with Laurier Mandin, founder of Graphos Product and author…

S1E123 Smarter Marketing with Better Insights

Sep 26, 2025 53m

What’s the key to turning research into lasting brand growth? In this episode of the DMI podcast, host ⁠Will Francis⁠ speaks with ⁠Heather O’Shea⁠, Chief Research Officer at Alter Agents. With a…

S1E122 Global Marketing Job Trends

Sep 05, 2025 53m

Looking for a new role and disheartened by the job market? In this episode of the DMI podcast, host ⁠⁠Will Francis⁠⁠ chats with ⁠Terry Payne⁠⁠ of Aspire Recruitment and Executive Edge about the…

S1E121 Practical Entrepreneurship for Marketers

Aug 22, 2025 45m

In this episode of the DMI podcast, host Will Francis speaks with Faisal Laljee, entrepreneur and growth strategist, about the intersection of entrepreneurship and marketing. Faisal shares his…

S1E120 How to Get Youth Marketing Right

Aug 01, 2025 55m

In this episode of the DMI podcast, host ⁠⁠Will Francis⁠⁠ speaks with ⁠⁠Maurice Wheeler⁠⁠, CEO of We Are Family, a specialist agency focused on research, strategy, and creative work for brands that…

S1E119 Inside the Rise of Agentic AI

Jul 11, 2025 42m

In this episode of the DMI podcast, host ⁠⁠Will Francis⁠⁠ chats with ⁠⁠Dikshant Dave⁠⁠, CEO of Zigment, about the fast-evolving world of agentic AI — autonomous AI agents that execute multi-step…

S1E118 The Next Wave of AI in Marketing

Jun 20, 2025 51m

In this episode of the DMI podcast, host ⁠⁠Will Francis⁠⁠ speaks with ⁠Jim Lecinski⁠⁠, marketing professor at Northwestern University, Kellogg and co-author of The AI Marketing Canvas. Together, they…

S1E117 Influencer Marketing - the Influencer

Jun 06, 2025 1h 16m

In the second part of our influencer marketing series, we shift focus from the marketer to the creator. Host ⁠⁠⁠Will Francis⁠⁠⁠ chats with ⁠Ben Kaluza⁠, a former Twitch ad ops professional turned…

S1E116 Influencer Marketing - the Marketer

May 23, 2025 53m

On the DMI podcast, we're devoting the next 2 episodes to going deep into influencer marketing. First from the marketer's viewpoint and then from the creator's.In this first episode host ⁠Will…

Frequently Asked Questions

How many episodes does Ahead of the Game have?

Ahead of the Game has published 138 episodes since March 2020, covering topics in Business, Marketing.

Is Ahead of the Game still active?

Ahead of the Game is currently highly active with new episodes monthly. Average episode length is 49m.

How do I contact Ahead of the Game for sponsorship or guest appearances?

Sign up on Grep.FM to access contact details for Ahead of the Game, including email and social media links.

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