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Weekly audio classes straight in your earbuds (or headphones, if you are ol' school like us). Learn how to market to hearts, not brain and hear from the brightest marketing minds, keep up to date with the latest trends and expect the occasional snort-out-loud sort of laughter.
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Recent Episodes
S9E272 EP 272 - What’s Really Shaping Marketing in 2026? Reports Decoded
Enjoy this sneak peek from our all-access pass membership: Join the communityFancy a whistle-stop tour through the biggest marketing trends shaping 2026 and beyond?In this episode, Fab and Becca pull…
S8E271 Ep 271 - Two Ways to Set Better Marketing Goals this Year
Missed our open week? You can access the replays of our sessions inside the All Access Pass: become a marketing rebel.Keen to kickstart your goal setting and execution in 2026?In this episode of Alt…
S9E270 EP 270 - Building Access and Representation Into Your 2026 Plans
Fab sits down with Quarina Sultana to break down practical steps to embed accessibility and inclusion into every stage of your campaigns, from briefing and production, right through to reviewing and…
S9E269 EP 269 - Why Visibility Is the Biggest Shift for Marketers in 2026
Fab's new book is OUT NOW! Get your copy of the book at customerdriven.marketingJoin Fab and Sophie Cross as they chat about embracing change, building genuine connections, and navigating the rise of…
S9E268 EP 268 - Community & Commerce: What Still Works in 2026?
Fab's new book is OUT NOW! Get your copy of the book at customerdriven.marketingCurious about what’s shifting and what’s here to stay in the world of marketing and social media? In this episode, Fab…
EP 267 - Marketing Lessons from Starbucks Cups & Spotify Wrapped
Get your copy of the book at https://customerdriven.marketingIn this episode, Fab shares a reading from Chapter 7 of her Customer Driven Marketing Handbook, all about building emotional connection…
S8E266 EP 265 - Did Meta Just Make Creators King?
Fab's new book is OUT NOW! Get your copy of the book at customerdriven.marketingWhat the November 2025 Meta changes mean for your next 90 days. We’ll unpack private signals over public metrics,…
S8E265 EP 265 - Seasonal Patterns & ROI: How to Run a End-of-Year Review
Join Fab, Niki, and Emma for a lively chat about marketing metrics, data, and goal setting that actually matters for your next year.ABOUR YOUR TEACHER 💛Niki Hutchison is an expert marketer, online…
S8E264 BONUS EP 264 - Book Reading: Why Marketers Need to Spill a Little Wine
Get your copy of the book at customerdriven.marketingFab dives into chapter three of the Customer Driven Marketing Handbook, focusing on why trust is truly the cornerstone of modern marketing. If…
S8E263 EP 263 - How to Localise Your Marketing Without Losing Your Brand Voice
Class is in session, and it's a goodie when you have expert insights on global marketing and localisation thanks to Magali Mas D'Amato. Learn how to adapt your brand’s strategies across borders,…
S8E261 EP 262 - From Employees To Advocates: How EGC Builds Trust And Drives Results
We dig into how employee-generated content turns everyday work into trust-building stories that outperform brand posts and lead to real pipeline. Xandrina allday shares frameworks, examples, and a…
S8E261 EP 261 - Five Steps to Transform Your Meta Ads
We break down why traditional funnels fail on Meta and how five intent stages reshape creative, copy, and targeting. Aggie Meroni shares AI tactics for faster research, stronger hooks, and ad formats…
S8E258 EP 260 - Why Topic Research is the New Keyword Research
Join Gordon Meagher as he breaks down the essentials of keyword research and link building. He'll walk you through how SEO is changing with AI tools like ChatGPT, and why understanding what your…
S8E259 EP 259 - How to Make Your Marketing More Accessible with Katherine Lewis
Katherine Lewis unpacks how to create marketing that works for everyone and why inclusive design leads to better results across the board. ccessibility advocate Katherine Lewis to explore how brands…
S8E258 EP 258 - Shameless Plug: Mastering Black Friday & Holiday Strategies in 2025
Join our Black Friday & holiday season strategy deep dive: click hereAccess the Seasonal campaign planner: click hereJoin Fab as we chat about turning Black Friday from a chaotic last-minute…
S8E257 EP 257 - Mastering Multi-Launch Strategies with Julia Saxena
Join Julia Saxena, General Manager at Forte Labs, as she walks you through the ins and outs of managing multiple product launches.Drawing from her experience with everything from self-paced courses…
S8E251 EP 256 - Chenell Basilio on How Top Newsletter Creators Grew Their Lists to 50k+
Join us for a chat with Chenell Basilio, founder of Growth in Reverse, as she shares her journey into email marketing and newsletter growth. Drawing from her hands-on experience and research of…
S8E255 EP 255 - Discovering Your Zone of Genius & Unlock Your True Potential
Join Victoria Cumberbatch as she breaks down the Zone of Genius - your secret weapon for personal and professional growth. She walks us through how finding your genius can help you feel more…
S8E254 EP 254 - How to Build a Sustainable Marketing Practice with Liana Fricker
Liana Fricker joins Fab to explore what it really means to build sustainability into your marketing, from daily practices to long-term business impact. This episode is a must-listen for founders,…
S8E253 EP 253 - 5 Ways to Build a Marketing Career Aligned to your Values
Join us for a down-to-earth chat with Mercy Abel, a marketer who's passionate about values-driven work. She'll share her journey of staying true to her values while navigating the marketing world.…
Frequently Asked Questions
Alt Marketing School has published 320 episodes since November 2020, covering topics in Business, Business News.
Alt Marketing School is currently active with new episodes weekly. Average episode length is 32m.
Sign up on Grep.FM to access contact details for Alt Marketing School, including email and social media links.
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