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About This Podcast
Any Insights Yet? reveals the secrets, stories, and surprising discoveries that have led to fresh insights, resulting in the world’s most memorable campaigns and breakthrough business ideas.
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Recent Episodes
S3E10 What Brands Can Learn from Disengaged Teens with Rebecca Winthrop, Senior Fellow at The Brookings Institution
This episode is a little different.Instead of talking with a Chief Creative Officer or a Chief Strategy Officer about a recent ad campaign, I sit down with Rebecca Winthrop, senior fellow at The…
S3E9 How to transform data into compelling narratives with James Addlestone, Head of Data Arts at Saatchi and Saatchi
Most brands use surface level data to market to superficial stereotypes.James Addlestone, on the other hand, uses data like a detective, reading between the lines of people’s survey responses and…
S3E8 Rewriting the Rules of Sport and Motherhood with Katie Dreke, Global Brand Strategy Consultant
Katie Dreke has always been a rough and tumble explorer, ever since she was a kid.From early childhood days, she wanted to do all the things the boys in her neighborhood were doing - jumping bikes…
S3E7 Transforming Olipop into a $2B Brand using The Happiness Advantage with Mark Lester from Squint
What do David Bowie lyrics, childhood memories of soda, and gut health all have in common? For Mark Lester, co-founder of the brand consultancy Squint, they’re part of a deeper exploration into how…
S3E6 The Surprising Overlaps Between Toy Design and Brand Design with Assaf Eshet, Founder of Clixo Toys
What are the key characteristics of designing a great toy? It turns out, it’s many of the same characteristics that go into building a great brand.Playfulness. Imagination. A little bit of mischief.…
S3E5 How Comedy and Cultural Sparks Drive Creativity with Tara Lawall at Rethink
Tara Lawall has worked at some of the biggest agencies in the world, earned a Cannes Titanium Lion, and her work has even landed a spot in MoMA’s permanent collection, but her sharpest insights might…
S3E4 Building Social-First Brands with Jason Mitchell, CEO of Movement
When Jason Mitchell realized his college professors were still teaching TV-first strategies while every student in the room was glued to Facebook, he saw an opportunity. That opportunity was the…
S3E3 Making Boring Briefs Better with Ashley Rutstein, Copywriter, Influencer, and Creator of Stuff About Advertising
How do you help strategists transform boring briefs into better briefs so that creatives can do what they do best?That’s just one of many questions I ask Ashley Rutstein during our interview.Ashley…
S3E2 Seeking Confessions, Not Just Observations with Mark Pollard, Author of Strategy Is Your Words
What’s the difference between a good observation and a real insight? According to Mark Pollard, one of the most sought-after strategy consultants and trainers in the industry, it often comes down to…
S3E1 Feral Intelligence in a Data-Driven World with Kate Rush Sheehy, Chief Strategy Officer at GSD&M
Where do the best insights come from? For Kate Rush Sheehy, Chief Strategy Officer at GSD&M, it’s not always based on what people say or even what they do. Sometimes, it’s about what they don’t…
S2E10 Taking the Piss and Turning LOLers into Dollars with Dave Harland, Chief Copywriter at Copy or Die
Dave Harland LOVES words. Big ones. Little ones. Silly ones. Serious ones.He has a talent for taking the world’s most boring categories and breathing new life into them with a few flourishes of his…
S2E9 Building Flywheels and Fandoms with Zoe Scaman at Bodacious
Zoe Scaman knows how to rebuild brands and fandoms from the ground up.Her work with brands like Nike, Netflix, and the NBA has allowed her to dig deep into consumer behavior and organizational…
S2E8 Semiotics, Subtext, and Strutting with Joe Burns at Quality Meats Creative
Joe Burn has done a LOT of award-winning strategy work, including but not limited to brand strategy, creative strategy, communications strategy, and design strategy.And it’s these diverse experiences…
S2E7 Why Chaos and Sarcasm Are Essential for Strategic Insights with Tracy Lovatt at Batten & Co
For over two decades, Tracy Lovatt has helped brands build transformative insights by challenging assumptions and embracing the chaos of tectonic cultural shifts. After starting her career at BBDO,…
S2E6 Reading Between the Lines with Bob Morais, Business Anthropologist & Lecturer at Columbia Business School
Great research isn’t just about collecting answers. It’s about knowing which questions to ask and how to observe with all your senses to get to the truth of a situation.Bob Morais, business…
S2E5 Why Data isn’t Truth: Finding Clarity in the Chaos with Tim Wilson & Valerie Kroll of facts & feelings
In a world obsessed with big data, robust dashboards, and faster answers, what if the real insight about insights has to do with slowing down and making real connections?That’s how Tim Wilson and…
S2E4 Bending Reality with Greg Hahn at Mischief @ No Fixed Address
Greg Hahn has built his career on reframing questions and seeing things just a little bit differently. Actually, that’s an understatement.Before launching Mischief, Greg spent almost 20 years at some…
S2E3 Connecting the Dots Between Marketing and Murder with Alina Burroughs, Forensic Expert from Crime Scene Confidential
What do forensic science and marketing have in common? More than you might think. Both require an ability to analyze evidence, challenge assumptions, and uncover hidden truths that are often hiding…
S2E2 Fighting Invisibility & Finding Emotional Truths with John Gibson, Head of Strategy at The Martin Agency
Despite the billions of dollars spent on advertising every year, most ads go completely unnoticed. In fact, 85% of them don’t even hit the minimum threshold for attention. So how do you make it into…
S2E1 Going Cowboy and Being Bluntly Honest With Gordy Sang & Brian Siedband at Quality Meats Creative
The best work in advertising doesn’t just stand out—it challenges the status quo. And that’s exactly what Gordy Sang and Brian Siedband do with every client and every campaign at Quality Meats.…
Frequently Asked Questions
Any Insights Yet? with Chris Kocek has published 32 episodes since May 2024, covering topics in Business, Marketing.
Any Insights Yet? with Chris Kocek is currently declining with new episodes every 2 weeks. Average episode length is 46m.
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