Episodes 300
Avg. Duration 30m
Activity Highly Active
Apple Rating 4.9 (39)
Since Sep 2020
Latest Episode Jun 2026

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Publishing Details

Schedule
Weekly
Format
Episodic
Consistency
100%
Hosting
feeds.captivate.fm

About This Podcast

Keeping a consistent sound in how you present your company really is the "hidden gem" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key! I explore that here, both with my own observations and by interviewing knowledgeable professionals in the field of advertising, marketing, music, technology and science. Want to be a guest on Audio Branding? Do you contribute something unique to the world of sound? Send me a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/jodikrangle and we'll talk. This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

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Recent Episodes

S1E343 The Neuroscience of Sound: How Audio Shapes Emotion with Caitlyn Trevor

Jun 10, 2026 32m

“Our brain really prioritizes vocal signals. They’re super important to the brain because human communication is a really big priority for us as a species. It’s a deep signal in our brain, right? And…

S1E342 AI in Sound Design: Human Creativity vs Technology | Rune Eskildsen – Part 2

Jun 03, 2026 31m

“I grew up near the west coast here in Denmark, so yeah, the sea has always been there. And Aarhus is also a harbor city, so definitely there’s something relaxing about going down to the water and…

S1E341 Sound Design in Video Games: From Sci-Fi to Immersion | Rune Eskildsen – Part 1

May 27, 2026 30m

“When I started on the project of Necesse, we had maybe thirty sound effects. I’ve made around 400, 350 sound effects, so it’s become much more immersive. You can hear animals when you wander around…

S1E340 Sound Design Process: A Conversation with Kenneth Johnson

May 20, 2026 29m

“I think that sound drives the emotion of a scene, right? As much as dialogue, right? Sound and music, score in particular… I just think it helps to create emotion in a scene or augments the…

S1E339 Sound Design Secrets: A Conversation with Kenneth Johnson

May 13, 2026 31m

This episode’s guest is an award–winning supervising sound designer whose groundbreaking work has shaped the sound of some of television and film’s most iconic projects, including Netflix’s hit…

S1E338 AI in Business and Creativity: A Conversation with David Gielan

May 06, 2026 26m

“The reason why brands and companies should be thinking about audio is because all of their consumers are, whether they know it or not. I mean, to your point about people knowing when something…

S1E337 Audio Branding and Sound Design: A Conversation with David Gielan

Apr 29, 2026 30m

“To your point, like it can make or break campaigns, can make or break TV and film. I mean, you know, there’s mumblegate that’s happening, like with all the streamers where I can’t understand half…

S1E336 How Audio Branding Transforms Marketing: A Conversation with David Courtier-Dutton – Part 2

Apr 22, 2026 29m

“Live is always going to be great. Human connection is the only thing that will differentiate AI from people and from artists. And that is, I think, going to be the key lever that artists have left.…

S1E335 From Corporate Law to Sonic Branding: A Conversation with David Courtier-Dutton – Part 1

Apr 15, 2026 33m

“When you hand it to the composer in sonic branding, at that point, it becomes an art, because the job of the composer, of course, is to translate those desired emotions into music. And it’s not…

S1E334 Sound Through the Ages: From Singing Seashells to Ringing Rocks

Apr 08, 2026 8m

One topic that comes up quite often on Audio Branding is audio technology, and how far it’s come over just the last few years. Whether it’s choosing the right sound equipment, deciding if you should…

S1E333 The Role of Simplicity in Sonic Branding: A Conversation with Connor Moore – Part 2

Apr 01, 2026 30m

“I give them a lot of credit because they use that so frequently, and that’s why they have so much success. I mean, it is an iconic melody in and of itself, but it’s that repetition and that usage,…

S1E332 How Sound Design Revolutionizes Branding: A Conversation with Connor Moore – Part 1

Mar 25, 2026 30m

“Too much sound complicates things, it confuses things, and it causes annoyance and fatigue, too much brain power needed. Too much cognitive load, and it’s a known fact. So oftentimes companies will…

S1E331 Making Your Mark in the Music Industry: A Conversation with Jesse Flores – Part 2

Mar 18, 2026 19m

“I think, you know, what I mentioned before would really apply, and that’s sit down and really come up with a plan over the next twelve months. What do I want to do? Do I want to release a single…

S1E330 The Psychology of Sound in Marketing: A Conversation with Jesse Flores – Part 1

Mar 11, 2026 20m

“What can we do to make that number a thousand? That’s the kind of stuff we really focus on. We have tools and analytics within our dashboard to kind of help guide you with that and provide insight…

S1E329 Standing Out in the Age of AI Music: A Conversation with Jastin Artis – Part 2

Mar 04, 2026 37m

“In this age of AI and, you knew I was going to go here at some point, so how can an artist differentiate themselves now that AI can basically create music with the push of a button? Like, it’s hard.…

S1E328 The Healing Power of Music: A Conversation with Jastin Artis – Part 1

Feb 25, 2026 32m

“I mean, you know how it was with Michael. And when I heard that phrase, it was just... He saved my life. Like, what? He just sung a song, right? Like, but, you know, take probably one of my…

S1E327 Creating an Authentic Sound for Your Brand: A Conversation with Michael Dargie – Part 2

Feb 18, 2026 31m

“I’m blown away by it. So, when I close my eyes and I listen to these things, and I hear those textures and I understand the footsteps coming from afar and getting closer and, you know, like, this…

S1E326 How Sound Shapes Brand Identity: A Conversation with Michael Dargie – Part 1

Feb 11, 2026 27m

“I don’t know if you can see it, [but] that’s an octopus. Yeah, on my upper arm. If you’re not watching this, the audio version is, there’s sunlight coming through and it’s dappling across this…

S1E325 Unlocking the Power of Sound: A Conversation with Jeremy Toeman – Part 2

Feb 04, 2026 32m

“I think there’s nothing that truly resonates across all of your senses like sound does. If I’m watching something gorgeous, it’s a feast for my eyes, and it starts and ends there. But if I’m…

S1E324 The Psychology of Sound in Marketing: A Conversation with Jeremy Toeman – Part 1

Jan 28, 2026 29m

“I love the use of AI voices or synthetic voices for people who might, you know, they’re embarrassed. I’ve worked with engineers my whole career, and sometimes, like, it’s not that they don’t want to…

Frequently Asked Questions

How many episodes does Audio Branding have?

Audio Branding has published 300 episodes since September 2020, covering topics in Arts, Business.

Is Audio Branding still active?

Audio Branding is currently highly active with new episodes weekly. Average episode length is 30m.

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