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About This Podcast
Where B2B meets BYOB.
Welcome to the podcast that proves B2B Marketing doesn’t have to be boring. Join Stephen Brent May and Hami Arrington, the B2B Marketers and founders of One Foot Over, as they open a bottle of wine and talk shop. From lead gen and SEO to AI and the great Brand vs. Performance debate, they'll cover what's happening now and next in B2B Marketing.
Each episode is like eavesdropping on the fun, unfiltered conversations happening in their office. They take the work seriously, just not themselves. Pour a glass and pull up a chair.
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Recent Episodes
3 Things Killing Your B2B Lead Gen
🎉 It’s our final episode of 2025, and guess what? We made it past the seven-episode podcast curse! We pop open a Texas wine from Grape Creek (thanks Catrina! 🍷) and dive into one of the most honest…
Get Your B2B Marketing Ready for 2026
We are back from a post-Thanksgiving food coma and a very real talk about how to actually get your Marketing ready for 2026.After a quick catch-up on forgotten water bottles, Costco mac & cheese,…
Clarity Before Tactics: How Do You Tie It Together?
In this final episode of our three-part series Clarity Before Tactics, we explore the pivotal moment where Marketing strategy turns into execution…and often falls apart. From bloated 40-page plans to…
Clarity Before Tactics: What Problems Do You Solve?
It’s Halloween season, and we’re feeling festive—costumes, video malfunctions, haunted lighting, and, of course, spooky wine from Trader Joe’s. In this episode, Stephen and Hami tackle Part 2 of our…
Clarity Before Tactics: Who Do You Serve?
In this episode, Stephen and Hami uncork a bottle of Sancerre and dive into the first part of their “Clarity Before Tactics” series. This week’s focus: identifying your audience.They break down why…
The 7 Traits of a Great B2B Marketer
Stephen and Hami crack open a 2021 Pinot Noir from Oregon’s Willamette Valley (yes, it rhymes with “dammit”) and dive into the seven essential traits of a great B2B Marketer. These aren’t about…
SEO Is Dead? AI Overviews, LLM Traffic, and a Very Dry Sauvignon Blanc
In this episode of B2B Happy Hour, Stephen and Hami pour a very dry French Sauvignon Blanc (with a half-a-chateau on the label… so only half good?) and dive headfirst into the chaos of SEO in…
Welcome to B2B Happy Hour: Our Origin Story, AI in Marketing, and a Bottle of Wine
In this first-ever episode of B2B Happy Hour, Stephen and Hami pop a bottle of wine and get real about how they went from chatting over happy hour drinks to launching a full-blown agency and podcast.…
B2B Happy Hour Trailer
We’re Stephen Brent May and Hami Arrington, founders of the Marketing agency One Foot Over. Our clients know us for our results and for our banter. People always want to join our happy hours, so we…
Frequently Asked Questions
B2B Happy Hour has published 9 episodes since August 2025, covering topics in Business, Marketing.
B2B Happy Hour is currently highly active with new episodes every 2 weeks. Average episode length is 43m.
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