Back2Brave Podcast
Babel PR
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Recent Episodes
#52, The G in GEO Stands for Generosity
In this episode, we cover: Defining AI Search: Why GEO is just an extension of good SEO, and why Google still owns 90% of the search market. Tracking the AI Traffic: Practical advice on setting…
#51, Bravery In Tech Communications
Jenny Mowat, CEO of Babel, launches Babel’s 2026 Bravery series on the Digital Communicators Podcast, focused on what “bravery choices” mean for B2B brands. She is joined by Sophie Hodgson,…
#50, The Art of Storytelling and Integration in PR and Comms
Jenny from Babel hosts the Back2Brave Podcast with guest Emily Wearmouth, Director of Content and Communications at cybersecurity company Netskope and host of the Security Visionaries podcast. Emily…
#49, Cutting through the noise in cybersecurity PR with Dan Raywood, Senior Editor at SC Media UK
From AI and data breaches to business resilience, there's a lot of noise in the cybersecurity news cycle. Every cybersecurity provider wants to be heard, and every threat feels critical. That's a…
#48, How to hijack the news as a B2B tech vendor with Suzie Evershed, Corporate Communications, Secureworks
You're a tech vendor. A story just broke that you could provide valuable insight on. But how do you hijack the news? Tune into the conversation between Jennifer Mowat, CEO at Babel PR, and Susie…
#47, Nadine Hawkins, Editor Capacity Media
In this episode, Babel's Senior Director, Paul Campbell, sits down with Nadine Hawkins, Editor at Capacity Media, to discuss Capacity Europe, the leading telecoms event in London focused on "Keeping…
#46, Philip Benton, Principal Fintech Analyst, Omdia
According to Babel’s B2B Tech Comms Barometer, the single most influential channel for B2B tech buyers is analyst industry reports, with 58 per cent of IT decision-makers relying on them for…
#45, James Pearce, editor, TechInformed
Declan speaks with TechInformed editor James Pearce, who provides insight into launching a new publication during the pandemic and current content trends. Back2Brave is the podcast from Babel: the…
#44, Raf de Kimpe, CEO Fintech Week London
Fintech Week London is where traditional financial institutions come together with new fintechs in one of the world’s leading financial districts. From high-street banks to challengers, technology…
#43, Vivien Boche, corporate influencer and B2B TikTok advocate
Vivien Boche is a regular keynote speaker and evangelist for platform technology and women in tech, and appointed before the age of 30 as a senior director at the SAP Center of Excellence. Aside from…
#42, David Linthicum, internationally recognised cloud computing & AI pioneer
David Linthicum is an internationally recognised cloud computing & AI expert and thought leader. He has authored and co-authored 17 books on computing, the latest of which is An Insider’s Guide…
#41, Miya Knights, retail technology expert
In this episode Babel director Simon Coughlin speaks with Miya Knights. Miya has more than 25 years' experience as a retail technology analyst, editor, author and consultant. She is the owner and…
#40, Hannah Duncan, fintech journalist
In this episode Babel director Simon Coughlin speaks with Hannah Duncan, a former banker who now writes about fintech and investment. She talks about the benefits and challenges of being a freelance…
#39, Winning the battle for B2B brand awareness budget
Effective marketing and PR works primarily by reaching the 95% of customers who are not yet in-market, increasing the odds your brand gets remembered when those customers do decide to buy. The…
#38, Teresa Cottam, chief analyst at Omnisperience, speaks with Babel senior campaign director, Jen Kelham
Jen speaks with Teresa Cottam, a distinguished industry analyst and expert in the digital economy. In addition to being renowned for helping companies create compelling experiences that transform…
#37, Dr Sarah-Jayne Gratton, award-winning technology evangelist, speaks with Babel director Simon Coughlin
As part of our B2B tech trends 2024 series, Simon speaks with Dr Sarah-Jayne Gratton. Sarah-Jayne is an award-winning technology evangelist, specialising in emerging technologies and covering trends…
#36, Shelly Kramer, MD and principal analyst - theCUBE Research, speaks with Babel director Simon Coughlin
As part of our B2B tech trends 2024 series, Simon speaks with Shelly Kramer. Shelly is the managing director and principal analyst at theCUBE Research, the analyst arm of popular enterprise…
#35, Christina Trampota, tech industry leader and B2B influencer, speaks with Babel director Simon Coughlin
As part of our B2B tech trends 2024 series, Simon speaks with Christina Trampota. Christina is a technology industry leader with a passion for commerce and connectivity. She has more than 20 years of…
#34, Kamales Lardi, digital and business transformation leader, speaks with Babel director Simon Coughlin
Kamales Lardi has more than 23 years of cross industry experience. She formed her own consulting business in 2012 and has helped many multinational companies harness the power of emerging tech…
#33, Eric Siegel, machine learning expert, speaks with Babel Director Simon Coughlin
As part of our 'B2B tech trends 2024' series, Babel director Simon Coughlin speaks with San-Francisco based Eric Siegel, a leading consultant and former Columbia University professor who helps…
Frequently Asked Questions
Back2Brave Podcast has published 52 episodes since February 2021, covering topics in Business, Marketing.
Back2Brave Podcast is currently highly active with new episodes monthly. Average episode length is 21m.
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