Business Snapshot
Partnership Signals
73 episodes for longitudinal research
Content Profile
Content Positioning
Recent Content Cues
Recent Episodes
S7E1 Amy Carroll: The Problem
Amy Carroll (photographer, artist) sits down with Aaron McCall to talk about identity, ego, and the long process of figuring out who you actually are. She gets into building a career that looks good…
S6E12 BONUS: Took Long Enough
Ahead of Season 7 on April 14, Aaron McCall and Joe Matteson sit down to show off the studio space, talk through what’s changing, and shake the rust off a bit. They get into the shift to video, what…
S6E13 BONUS: I Don't Know Anything
Aaron McCall, Joe Matteson, and Amber Gray talk about the one thing we all pretend we’re good at: knowing what the hell is going on. “I don’t know” turns into the point, not the punchline. They get…
S6E12 BONUS: Everything Feels Heavy
This time, it’s about when everything adds up and overflows. Not one big thing, just work, expectations, responsibility, and momentum piling on over time. We get into boundaries, how work and life…
S6E11 Creative Mornings GR: Growth is a Team Sport
Aaron McCall moderates a Creative Mornings Grand Rapids panel discussion on “Growth,” recorded at the Grand Rapids Civic Theatre with more than 200 people in attendance. Joined by Ian Labardee,…
S6E10 Courtney Lauer: The Hurry and the Harm
Courtney Lauer (graphic designer, artist) shares her story with Aaron McCall and talks about survival, control, and the strength it takes to turn pain into something honest. She opens up about…
S6E9 Jacob Betts: Once a Vagrant
Jacob Betts (singer-songwriter, The American Hotel System) joins Aaron McCall to talk about creativity as something to hold onto when life unravels, how grief reshapes how we see purpose, and what it…
S6E8 Casey Lambert: The Other F Word
Casey Lambert (independent pro wrestler, marketing director) joins Aaron McCall to talk about life in and out of the ring, how strength and vulnerability feed off each other, and how connection shows…
S6E7 Joy Rhine: Unhinged and Feral
Joy Rhine (visual designer, photographer) sits down with Aaron McCall to talk about keeping creativity in your life without letting it become your whole identity. She opens up about being…
S6E6 Mack Garrison: Everything in Motion
Mack Garrison (motion designer, co-founder of Dash Studio) joins Aaron McCall to talk about ADHD as both a curse and a creative advantage, building a studio rooted in empathy over ego, and what…
S6E5 Scott Katsufrakus: Castles and Sirens
Scott Katsufrakis (founder of Flying House Threads, firefighter) joins Aaron McCall to talk creative entrepreneurship at the edge of whimsy and weight. They dig into building a Disney-inspired,…
S6E4 Taylor Matteson: Beautifully Odd
Taylor Matteson (painter, experimenter) shares her story with Aaron McCall and discusses following creativity wherever it leads: painting, sculpture, and adding teeth to thrifted objects. She opens…
S6E3 Ray Anne Barker: Noise and Stillness
Ray Ann Barker (painter, photographer, model, content creator) talks with Aaron McCall about anxiety as the root of her creativity, finding ground through photography and abstract painting, and how…
S6E2 Colin Russell: Oops, All Murals
Colin Russell (artist, muralist, Ghost Town) talks with Aaron McCall about moving from years in coffee to a life in art, stumbling into murals, and building a world in black and white. His work is…
S6E1 Virginia Anzengruber: That's Not Funny
To kick off Season 6, Virginia Anzengruber (comedian, filmmaker, writer) joins Aaron McCall for a conversation about grief, comedy, and what it takes to keep creating when life gets heavy. She talks…
S5E12 BONUS: Social Media is a Lie
This time, we’re talking about the mess of being online. From LiveJournal drama to influencer marketing and the existential weight of Instagram captions, we dig into what makes social media feel…
S5E11 BONUS: Starting Over
This time, it’s just the three of us—Aaron, Joe, and Amber. No guest, no plan, just vibes and a theme: starting over. From lost files and ruined shoots to quitting jobs and creative resets, we get…
S5E18 Jenny Hearns: Ghost of a Ghost
Jenny Hearns (artist, graphic designer) talks with Aaron McCall about creative identity, chronic illness, and what happens when your body hits pause before your mind is ready. They get into…
S5E9 Craig Horky: Dusty Old Man
Craig Horky (illustrator, graphic designer) shares his story with Aaron McCall and talks about analog habits, unexpected upheaval, and the tension between making a living and making something that…
S5E8 Mitch Ermatinger: Where the Wild Things Sour
Mitch Ermatinger (brewer/founder, Speciation Artisan Ales) talks with Aaron McCall about building a life around wild beer—then no longer being able to drink it. They get into the art and science…
