Becoming Preferred

Michael Vickers

English Business Entrepreneurship Management Marketing

Apple Podcasts Website RSS

Episodes 200

Avg. Duration 39m

Activity Highly Active

Apple Rating ★ 5.0 (7)

Since Jun 2022

Latest Episode Jun 2026

Outreach Signals

Features Guests

Publishing Details

Schedule

Weekly

Format

Episodic

Consistency

100%

Hosting

feeds.captivate.fm

About This Podcast

In this informative and practical podcast, Michael and his guests share the latest strategies and tactics to help you become the preferred provider (the emotional favorite) in the markets you serve. The key insights and strategies discussed, come from Michael's experience working with many of the finest brands in business today and his guest interviews will inspire you, educate you, and give you the tools you need to be successful in today's turbulent and competitive marketplace.

Podcasting 2.0 Features

chapters episode medium season transcript

Social Media

Facebook

Explore Statistics

English Podcasts Report Business Report Entrepreneurship Report Management Report Marketing Report English Business Report

Recent Episodes

S6E30 Jay Sargeant - Unlocking SHIFT: The Gift of Reinvention

Jun 08, 2026 47m Transcript

SEASON: 6 EPISODE: 30Episode Overview:Welcome back to Becoming Preferred, the podcast that helps you become the best version of you. Throughout our careers, we often talk about the importance of…

S6E29 Esther Stewart - Premium Clients Do Not Buy Hype; They Buy Certainty

Jun 01, 2026 47m Transcript

SEASON: 6 EPISODE: 29Episode Overview:Welcome back to Becoming Preferred. The podcast designed to help you level up your game and become the best version of you.Our guest today built her career…

S6E28 Park Howell - The Business of Story: Shifting Your Brand from "What You Make" to "What You Make Happen"

May 25, 2026 48m Transcript

SEASON: 6 EPISODE: 28Episode Overview:Welcome to Becoming Preferred, the show where we level up your business and become the best version of you. Today we are tackling the one tool that separates…

S6E27 Ghazenfer Mansoor - Beyond the Download: Engineering Trust and Long-Term User Retention

May 18, 2026 36m Transcript

SEASON: 6 EPISODE: 27Episode Overview:Welcome to another episode of Becoming Preferred, the show where we dive deep into the strategies that help you level up your game and stay relevant in an…

S6E26 Mark Coleman - Pragmatic Sustainability: The New Path to Prosperity

May 11, 2026 38m Transcript

SEASON: 6 EPISODE: 26Episode Overview:Welcome to another episode of Becoming Preferred, where we examine the traits, strategies, and mindsets that will help you become the best version of you.Today,…

S6E25 Bruce McLeod - Building a Healthy Company Framework

May 04, 2026 42m Transcript

SEASON: 6 EPISODE: 25Episode Overview:Welcome back to Becoming Preferred, the podcast where we help you level up your business and become the best version of you. We talk a lot on this show about how…

S6E24 Returning Guest, Roderick Jefferson - Stroke of Success: Why Being Irreplaceable at Work is a Myth

Apr 27, 2026 42m Transcript

SEASON: 6 EPISODE: 24Episode Overview:Welcome back to Becoming Preferred. The podcast to help you level up your game and become the best version of you. Today, we are joined by a returning guest who…

S6E23 Lisa Cole - The "Brand Gravity" Effect: How to Stop Chasing and Start Attracting

Apr 20, 2026 43m Transcript

SEASON: 6 EPISODE: 23Episode Overview:Welcome back to Becoming Preferred, the podcast where we interview the brightest minds in business today to help you level up your game and become the best…

S6E22 Thomas Passalacqua - Overcoming the "Silent Killers": Doubt, Fear, and the Imposter Trap

Apr 13, 2026 44m Transcript

SEASON: 6 EPISODE: 22Episode Overview:Welcome back to Becoming Preferred, the podcast dedicated to the high-level strategies that transform professionals and level up performance.Today, we are…

S6E21 Lisa Woodruff - The Cost of Mental Clutter: Bridging Home Management and Professional Growth

Apr 06, 2026 49m Transcript

SEASON: 6 EPISODE: 21Episode Overview:Welcome back to Becoming Preferred, the podcast for the professional who wants to level up their skillset and focus on continuous improvement. Today, we’re…

S6E20 Jeffrey Panik - Escaping the Financial Fog: How to Take Inventory and Reclaim Your Future

Mar 30, 2026 37m Transcript

SEASON: 6 EPISODE: 20Episode Overview:Welcome back to Becoming Preferred, the podcast for high-achieving professionals and entrepreneurs who want to level up their game and become the best versions…

S6E19 Sarah Jenneault - The Sourdough Method: A Recipe for Scalable Business Growth

Mar 23, 2026 38m Transcript

SEASON: 6 EPISODE: 19 Episode Overview:Welcome back to Becoming Preferred, the podcast where we talk to the business professionals who are preferred in the markets they serve. Today, we are diving…

S6E18 Returning Guest, Coach Jim Johnson - Level Up Your Game with the 8 Cs of Leadership

Mar 16, 2026 44m Transcript

SEASON: 6 EPISODE: 18Episode Overview:Welcome back to another episode of Becoming Preferred, the show dedicated to helping you stand out in a crowded marketplace by becoming the provider—and the…

S6E17 Returning Guest, Mike Irving - Resistance Removal - Leadership Development Accelerated

Mar 09, 2026 35m Transcript

SEASON: 6 EPISODE: 17Episode Overview:Welcome back to Becoming Preferred, the show where we deconstruct the strategies that help you become the preferred choice in a crowded marketplace.Now, we’ve…

S6E16 Ron Kmetovicz - Ghost Money: The Pathway to Financial Independence

Mar 02, 2026 47m Transcript

SEASON: 6 EPISODE: 16Episode Overview:Welcome to another episode of Becoming Preferred. Today we’re diving into a topic that every entrepreneur and professional eventually grapples with: the…

S6E15 Reed Nyffeler - Lead Exponentially: Lessons in Leadership and Purpose

Feb 23, 2026 45m Transcript

SEASON: 6 EPISODE: 13Episode Overview:Welcome back to Becoming Preferred, the podcast for entrepreneurs and professionals who are tired of being an option and are ready to become the preferred…

S6E14 Saahil Mehta - Redefining Success: The Journey Towards a Zero Regret Life

Feb 16, 2026 45m Transcript

SEASON: 6 EPISODE: 14 Episode Overview:Welcome back to Becoming Preferred, the podcast where we talk to the leaders who aren’t just playing the game, they are redefining it. We all want to reach the…

S6E13 Bill Blankschaen - Elevate Your Influence: The Art and Science of Storytelling

Feb 09, 2026 40m Transcript

SEASON: 6 EPISODE: 13Episode Overview:Welcome back to Becoming Preferred, the podcast dedicated to helping you move from being an option to being the preferred choice in your industry.If you’re an…

S6E12 Mark Pentecost - Life of Your Dreams: Strategies to Escape Survival Mode

Feb 02, 2026 47m Transcript

SEASON: 6 EPISODE: 12Episode Overview:Welcome back to Becoming Preferred, the podcast where we talk to the leaders and visionaries who refuse to settle for 'good enough.' Today, we’re tackling a…

S6E11 Shay Thieberg - LinkedIn Strategies, Tactics and Frameworks

Jan 26, 2026 48m Transcript

SEASON: 6 EPISODE: 11Episode Overview:Welcome back to Becoming Preferred, the podcast that arms you with the strategies to stop chasing and start attracting your ideal clients! I’m your host, Michael…

Frequently Asked Questions

How many episodes does Becoming Preferred have?

Becoming Preferred has published 200 episodes since June 2022, covering topics in Business, Entrepreneurship.

Is Becoming Preferred still active?

Becoming Preferred is currently highly active with new episodes weekly. Average episode length is 39m.