CEO Series

CEO Series

The Greenbook Podcast Network

Episodes 31
Avg. Duration 36m
Activity Highly Active
Since May 2025
Latest Episode Jun 2026

Outreach Signals

Features Guests

Publishing Details

Schedule
Every 2 Weeks
Format
Episodic
Consistency
69%
Hosting
feeds.captivate.fm

About This Podcast

Step into the boardroom with Greenbook’s Lenny Murphy as he sits down with the trailblazing CEOs shaping the future of market research and insights. In each episode, you'll get rare access to unfiltered conversations about bold strategies, real-world challenges, and the innovations driving change across the industry. Whether you're an aspiring leader or a seasoned pro, this series delivers sharp takeaways, visionary thinking, and behind-the-scenes stories you won’t hear anywhere else.

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Recent Episodes

S1E31 Rhiannon Price Believes AI Will Make Qual Researchers More Human, Not Less

Jun 04, 2026 38m

Rhiannon Price, Senior Director at Simpson Carpenter, has spent 22 years in qualitative research, and she's not scared of AI.In this episode of the CEO Series, she explains why the technology frees…

S1E30 How Vin DeRobertis, CEO of Generation Lab Powers AI with Real Behavioral Insights

May 21, 2026 31m

In this CEO Series conversation, Vin DeRobertis joins Lenny Murphy to discuss why first-party behavioral data is becoming one of the most valuable assets in the AI era. From his journey through…

S1E29 Building “One Radius” and the Future of Research with Rob Wengel

May 07, 2026 44m

In this episode, Rob Wengel shares how the insights industry is evolving through AI, strategic transformation, and a renewed focus on delivering real business impact. From leading innovation at…

S1E28 Margie Strickland & Sean Miller Reveal Why Your Customer Data Is Lying to You

Apr 23, 2026 41m

As AI accelerates the pace of decision-making, this conversation dives into a growing tension in the insights industry: faster outputs versus trustworthy data.Margie Strickland and Sean Miller unpack…

S1E27 From Film School to Research Tech CEO: Andrew Reid's Unconventional Path

Apr 09, 2026 49m

Lenny Murphy sits down with Andrew Reid, co-CEO of Rival Group, for a deep dive into the evolution of market research and the seismic shifts reshaping the industry. Andrew shares his unconventional…

S1E26 Market Research's Biggest Disruption Yet with Eileen Campbell

Feb 26, 2026 33m

Industry legend Eileen Campbell joins Lenny Murphy to discuss why AI represents the most profound transformation in market research history. Campbell, founder of Rival Group and the self-described…

S1E25 The End of Insights as We Know It: Marc Ryan on AI, Scale, and Industry Transformation

Feb 12, 2026 59m

Marc Ryan, CEO of Dark Matter Consulting, delivers a brutally honest wake-up call about the AI transformation reshaping the insights and market research industry. This isn't a future prediction—it's…

S1E24 How Mintel and Black Swan Are Solving Innovation's 90% Failure Rate

Jan 29, 2026 47m

Mintel CEO Matt Nelson and Black Swan co-founder Hugo Amos discuss their game-changing partnership to tackle innovation's biggest problem: 90% of new products fail. They reveal how combining Mintel's…

S1E23 From Data Silos to AI-Powered Marketing: How Data Axle is Revolutionizing Customer Connection

Jan 15, 2026 33m

Lenny Murphy sits down with Andy Frawley, CEO of Data Axle, to explore how a 50-year-old data company is reinventing itself for the AI era.Frawley shares insights from his 40+ years in data…

S1E22 Why Prayag Narula Built Hey Marvin to Fix the Research Chaos

Jan 01, 2026 40m

In this episode, Lenny Murphy sits down with Prayag Narula, Founder and CEO of Hey Marvin, to explore how an AI-native research repository is transforming how organizations centralize and use…

S1E21 Fighting Fraud at Scale: How Rep Data Is Tackling Research's Biggest Quality Challenge

Dec 18, 2025 26m

In this episode of the CEO Series, host Lenny Murphy sits down with Patrick Stokes, Founder and CEO of Rep Data, to discuss one of the market research industry's most pressing challenges: data…

S1E20 From Micro-Surveys to Real-World Data: A CEO’s Journey in Healthcare

Dec 04, 2025 35m

Lenny Murphy sits down with Tal Rosenberg, CEO of Kenovo, to explore the company’s evolution from its roots as Incroud, a pioneer in micro-surveys for healthcare. Tal shares insights from their…

S1E19 From Zero to 60,000: How Craftful Turned AI into Product Development Gold

Nov 20, 2025 42m

In this compelling CEO Series interview, Lenny Murphy sits down with Yana Welinder, Head of AI at Amplitude and former CEO/co-founder of Craftful, to discuss one of the most impressive growth stories…

S1E18 Breaking the Mold: How Morning Consult Built the Bloomberg Terminal of Public Opinion

Nov 07, 2025 52m

Michael Ramlet, CEO of Morning Consult, emerges from stealth mode to share how his company disrupted the market research industry by obsessing over data quality and real-time insights. In this candid…

S1E17 Entrepreneurs in the Lying Economy: How Early Studies Uncovers Hidden Consumer Truths

Oct 23, 2025 43m

Lenny Murphy speaks with Sam Peskin, CEO and co-founder of Early Studies, about their innovative "Future Perfect" methodology that helps brands uncover what consumers truly think by focusing on…

S1E16 How Big Village CEO Andy Davidson is Solving Marketing's Data Disconnect

Oct 09, 2025 20m

In this CEO Series interview, Andy Davidson (Chief Data Officer of Bright Mountain Media and Managing Director of Big Village) discusses the critical disconnect between market research insights and…

S1E15 From Fed Analyst to SaaS CEO: Aaron Kechley on Data Ownership and Leadership

Sep 25, 2025 36m

Lenny Murphy interviews Aaron Kechley, the new CEO of Zappi. Aaron shares his fascinating journey from economic analyst at the Federal Reserve to leading a cutting-edge market research technology…

S1E14 The Future of Consumer Research: Smart Labels & Real-Time Usage Data with Adhithi Aji

Sep 11, 2025 28m

Join Lenny Murphy in this insightful conversation with Adhithi Aji, CEO and founder of Adri, a breakthrough technology company revolutionizing consumer research. Adhithi shares her journey from…

S1E13 Building AI Before It Was Cool: How Bad Data Quality Sparked a Revolution

Aug 28, 2025 32m

Kathy Cheng started as a focus group translator in Shanghai, moved to Canada, couldn't get hired as a moderator, and reluctantly switched to quantitative research—which she hated. Her frustration…

S1E12 Scaling Service-Based Businesses: Private Equity Pathways with Jeffrey Reynolds

Aug 14, 2025 30m

Lenny Murphy speaks with Jeffrey Reynolds about scaling service-based businesses through private equity. Reynolds, former LRW president and founder of the Professional Services Firm Accelerator…

Frequently Asked Questions

How many episodes does CEO Series have?

CEO Series has published 31 episodes since May 2025, covering topics in Business, Education.

Is CEO Series still active?

CEO Series is currently highly active with new episodes every 2 weeks. Average episode length is 36m.

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