Episodes 23
Avg. Duration 36m
Activity Highly Active
Since Aug 2024
Latest Episode May 2026

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Monthly
Format
Episodic
Consistency
32%
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feeds.transistor.fm

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About This Podcast

A show to explore all data matters. From small to big, every company on the market, irrespective of their industry, is a data merchant. How they choose to keep, interrogate and understand their data is now mission critical. 30 years of spaghetti-tech, data tech debt, or rapid growth challenges are the reality in most companies. Join Aaron Phethean, veteran intrapreneur-come-entrepreneur with hundreds of lived examples of wins and losses in the data space, as he embarques on a journey of discovering what matters most in data nowadays by speaking to other technologists and business leaders who tackle their own data challenges every day. Learn from their mistakes and be inspired by their stories of how they've made their data make sense and work for them. This podcast brought to you by Meltano - "Unlock the Insights in your Data"

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Recent Episodes

S4E2 - Will AI Replace Data Engineers? Dashboards, Semantic Layers & What Dies Next

May 19, 2026 29m Transcript

"AI won't replace data engineers. But engineers using AI will."In Season 4, Episode 2, we sit down with Julian [add last name + role] to unpack what's actually changing in data engineering — and…

S4E1 - Why AI Breaks Without a Semantic Layer.

May 07, 2026 31m Transcript

Season four, episode one of the Data Matas Podcast.Aaron Phethean sits down with Kevin Sampson, the first data hire at Vertex Service Partners, who joins us after four and a half years at Amazon. The…

S3E7 - Building High-Performance Data Teams Starts With People, Not Tools

Feb 12, 2026 40m Transcript

Data Engineering as a Team Sport: Coaching, Accountability, and PragmatismIn this episode, Sam Wrench, Lead at Reality Mine, joins us to explore what actually makes data teams perform at a high…

S3E6 - Analytics Engineering: Internal Risk vs. External Rigor

Jan 15, 2026 39m Transcript

Analytics Engineering: Internal Risk vs. External Rigor | Ft. Jack Doherty (Fresha)The stakes are higher than ever for Analytics Engineers. When your data becomes a core, customer-facing product, the…

S3E5 - Building Data Platforms That Actually Solve Business Problems

Dec 19, 2025 43m Transcript

Stop Coding, Start Diagramming: How to Build Data Platforms That DeliverIf you're rushing to hire a data engineer before you have a clear business question, you’re doing it backwards.I'm joined by…

S3E4 - Build Strategy First. Choose Technology That Deserves It.

Nov 13, 2025 34m Transcript

Build Strategy First. Choose Technology That Deserves It.If your company’s first move is buying another tool, this episode’s for you.I’m joined by Dylan Anderson (Head of Data Strategy, Perfusion) to…

S3E3 - Three Things to Kill Before You Build Another Dashboard

Oct 30, 2025 37m Transcript

Most data teams think their next dashboard will finally deliver clarity, but every new report just adds to the noise.In this episode of Data Matas, Aaron Phethean speaks with Phil Thirlwell, former…

S3E2 - BI Has the Worst ROI in the Modern Data Stack

Oct 16, 2025 37m Transcript

Most of the modern data stack has transformed, pipelines, compute, governance. But BI? It’s still the same dashboards and reports we were using 20 years ago. Expensive, read-only, and delivering the…

S3E1 - How Hypebeast Reached 97% AI Adoption Without Fear or Layoffs

Oct 02, 2025 40m

Want 97% AI Adoption? Start By Saying “Not Yet” Hypebeast withheld access for 10 weeks, teased value, and turned demand into near-universal adoption. In this episode of Data Matas, Aaron speaks with…

S2E6 - Stop Scaling What You Don’t Understand With John Napoleon-Kuofie

Jun 12, 2025 36m Transcript

What if scaling your data platform meant starting from scratch?In this episode of Data Matas, John Napoleon-Kuofie, Analytics Engineer at Monzo, shares what it really takes to rebuild trust in your…

S2E5 - From Learning the Tool to Designing the System: How Engineers Actually Grow

May 22, 2025 33m

How do analytics engineers grow from writing SQL to designing entire data systems? And why do most companies still confuse tool mastery with real engineering skill?In this episode of Data Matas, Oleg…

S2E4 - Data Engineers Don’t Burn Out from Work, They Burn Out from Pointless Work

May 01, 2025 29m Transcript

What if your data team’s biggest risk isn’t technical debt - but mental exhaustion?In this brutally honest conversation, Nik Walker (Co-op) shares how a culture of low-value work and constant…

S2E3 - Three Lessons Every Data Leader Should Steal from Quantum-Inspired Thinking" at IRIS

Apr 10, 2025 52m Transcript

In this episode, we reveal how IRIS Software is borrowing principles from quantum computing to build data systems that are adaptable, explainable, and innovation-friendly—without compromising…

S2E2 - What Crypto Data Teams Do Differently with Emily Loh

Mar 27, 2025 34m Transcript

What Crypto Data Teams Do Differently with Emily LohEpisode SnapshotIn this illuminating conversation, Emily Loh reveals how leading a data team in the volatile crypto space has forced innovations in…

S2E1 - Scaling Your Data Infrastructure with AWS's Jon Hammant

Mar 13, 2025 41m Transcript

Are you unknowingly overspending on cloud data infrastructure?Many businesses migrate to the cloud expecting cost savings and efficiency, but hidden costs, vendor lock-in, and inefficient ETL…

Season 1 Highlights: 7 Data Strategies That Work - What the Best Data Teams Do Differently

Feb 13, 2025 28m Transcript

In this Season 1 Highlights episode, we break down seven proven strategies that help teams cut costs, improve data quality, and scale smarter.We’ve spoken with data leaders, engineers, and BI experts…

S1E7 - Unlocking Gen.AI Potential in Financial Services With Murtaza Kanchwala

Dec 06, 2024 41m Transcript

In this conversation, Murtaza Kanchwala from Amplifi Capital discusses the integration of Generative AI (Gen.AI) in financial services, sharing insights on early applications, challenges faced, and…

S1E6 - Navigating the Future of Transport with Real-Time Data With Nick Bromley

Nov 01, 2024 21m Transcript

In this conversation, Aaron Phethean and Nick Bromley discuss the evolution and importance of transport data, particularly focusing on the integration of real-time data and mobile phone data into…

S1E5 - Data quality is a company problem, not just a data problem with Adam Dathi

Oct 18, 2024 50m Transcript

This episode with Adam Dathi is a must-listen for anyone looking to turn data into a strategic powerhouse within their business.  Adam shares practical insights into how data teams can work…

S1E4 -Full stack data people with Bethany Lyons

Oct 01, 2024 32m Transcript

This is an unmissable conversation packed with innovative perspectives where Aaron Phethean and Bethany Lyons dive into the intricate world of what “full stack” genuinely means in the data realm.…

Frequently Asked Questions

How many episodes does Data Matas have?

Data Matas has published 23 episodes since August 2024, covering topics in Business, Management.

Is Data Matas still active?

Data Matas is currently highly active with new episodes monthly. Average episode length is 36m.

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