Digitising Events - UNSCRIPTED
The Media CTO - Digitising Events
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AI: Two Years In. Is Anyone Else Seeing This?
In this video, I reflect on two years of utilising AI in various ways, from enhancing personal productivity to redesigning workflows around AI-centric work and what that means for our business.In…
S2E7 Understanding Attribution Models and Event Marketing Challenges with Tamar Beck
In this final episode of Series 2 of Unscripted, I am joined by Tamar Beck, the CEO of Glean In. She offers a unique perspective drawn from her extensive experience in the events industry.This…
S2E6 The Complex Relationship between Event Technology and Live Events with Vanessa Lovatt
In this episode of 'Unscripted,' I talk to Vanessa Lovatt about the intersection of event technology and live events.Vanessa's extensive experience in B2B events gives her a unique perspective on the…
S2E5 Why HubSpot (Not Event Tech) Is the Future of Event Marketing | Ep. 5 with James Tucker
What if your CRM—not your event tech—is the real secret to unlocking better attendee experiences and sponsor value? In this episode of 'UNSCRIPTED', I talk to James Tucker, CEO of GovNet, on how he…
S2E4 AI in Events: Real-World Use Cases with Joe Colangelo
What if AI had the ability to revolutionise the way we experience events entirely?In this episode of 'UNSCRIPTED', Adam Malik interviews Joe Colangelo, co-founder and CEO of Bear Analytics, to dig…
S2E3 What We got Wrong about Events - The Problem No One Talks About with Simon Burton
What if the way we design trade shows and events is completely missing the mark?In this episode of 'UNSCRIPTED', Simon Burton and Adam Malik dive deep into the evolving landscape of live and virtual…
S2E2 The Data-Driven Exhibitor: Rethinking Event Analytics an Exhibitor Perspective with Adedamola Adeleke
As budgets tighten and ROI becomes more scrutinised, exhibitors need more than just attendee lists—they need meaningful insights into engagement and intent.In this episode of 'UNSCRIPTED', Adam spoke…
S2E1 What You Need to Know About Audience Acquisition for B2B Events with Karin Hausmann
In this episode of 'UNSCRIPTED,' I talked with Karin Hausmann, a data-driven specialist in B2B audience acquisition, particularly for events. Platforms like Linkedin and TikTok, among others, are…
S1E3 100% B2B Event Sponsor Retention With Data Insights, Analytics, and Personalization | Dan Loosemore, CEO at DCD
This episode of UNSCRIPTED features a discussion with Dan Loosemore, CEO at DCD, on the transformative role of data in modern business practices. Reflecting on their history of working together in a…
S1E2 Can Tech & Human Connection Coexist? The Evolution & Future of Event Tech | UNSCRIPTED with Tim Groot
Welcome to "UNSCRIPTED," a series where we dive deep into the intricacies of the events industry. In this episode, we candidly talk with Tim Groot, an influential figure who sheds light on the…
S1E1 Digitising In-Person Events 🎬 Turning Film Festivals into Global, Community-Driven with Greg Hackett
In this episode, we sit down with Greg Hackett, the visionary behind a unique film festival that has evolved from a localized event to a global, community-driven phenomenon.🎬 What to Expect:The…
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Digitising Events - UNSCRIPTED has published 11 episodes since October 2023, covering topics in Business, Management.
Digitising Events - UNSCRIPTED is currently sporadic with new episodes monthly. Average episode length is 28m.
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