Ecommerce Finance Podcast
Stephen Brown | LedgerGurus
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About This Podcast
Hosted by Stephen Brown, COO of LedgerGurus and co-owner of DTC brand Sole Toscana, this podcast is your go-to resource for mastering the financial side of ecommerce.
Stephen and his team have worked with hundreds of brands through LedgerGurus which specializes in ecommerce accounting. Add to that his hands-on experience with Sole Toscana, gives him unique insights into the challenges and opportunities ecommerce businesses face.
On The eCommerce Finance Podcast, we dive deep into the financial side of ecommerce. Any topic is open for discussion as everything you do in business has a financial impact. Be prepared to go deep with experts and brand leaders on a variety of topics with an understanding of their financial impacts.
Join us as we bring you practical tips, expert insights, and real-world strategies to help you thrive with ecommerce.
Tune in and transform your ecommerce business today!
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Recent Episodes
E34: Highbeam vs Traditional Banks: Which Wins for Ecommerce?
Ecommerce banking with Highbeam is what a financial platform built for online sellers actually looks like, and this episode breaks down exactly why that matters.Stephen Brown, COO at LedgerGurus and…
E33: Ecommerce Tax Strategy - The Big Beautiful Bill Just Changed the Game!
Ecommerce tax strategy changed dramatically in 2025 and most online business owners have no idea what they are missing. The Big Beautiful Bill introduced some of the biggest tax planning…
E32: Financial Impacts of EOS in Ecommerce
EOS is gaining serious traction in the ecommerce space and the financial results are hard to ignore. In this episode of the Ecommerce Finance Podcast, Stephen Brown, COO at LedgerGurus, sits down…
E31: IEPPA Tariff Refunds
IEEPA tariff refunds are now legally available and the filing system is live. In this episode of the Ecommerce Finance Podcast, Stephen Brown, COO at LedgerGurus and co-owner of Sole Toscana, walks…
E30: Ecommerce Debt Mistakes That Quietly Drain Your Margins
Stephen Brown, COO at LedgerGurus and co-owner of Sole Toscana, sits down with his business partner Preston Alder to talk about ecommerce debt. They break down why debt feels so confusing for…
E29: Why Your Ecommerce Metrics Don't Match the Top Performers (Ecommerce KPI Benchmark Report)
Stephen Brown, COO of LedgerGurus and co-owner of Sole Toscana, sits down with Stacy Walker, Director of Growth at LedgerGurus, to break down their 2025 Ecommerce KPI report. They walk through what…
E28: Growing Without Debt: The Slow, Sustainable Path to a Profitable Ecommerce Brand
In this episode, Stephen Brown of LedgerGurus talks with Matthew Kidman, co-founder of House of Joppa. Matthew shares how he built a profitable ecommerce brand without taking on debt, even with the…
E27: Business Valuation Before the Sale: How to Build Value You Can Use Right Now
Stephen Brown from LedgerGurus sits down with Mark Lupton, founder of Greenhouse Business Advisors, to talk about what actually makes a business valuable while you are still running it.Most founders…
E26: Metrics for Every Stage of Ecommerce Financial Maturity
Stephen Brown from LedgerGurus sits down with Geoff Gualano from A2X to break down the four levels of ecommerce accounting maturity and the metrics that actually matter at each stage.Many founders…
E25: Data rich. Decision poor. What’s missing?
Stephen Brown from LedgerGurus talks with Nate Littlewood, founder of Future Ready CFO, about why ecommerce founders struggle to turn financial data into real decisions. Even with dashboards and…
E24: How the Four Margins Explain Where Profit Disappears
Summary Stephen Brown, COO at LedgerGurus and host of the Ecommerce Finance Podcast, sits down with Stacy Walker, Director of Growth at LedgerGurus. They break down the four margins every ecommerce…
E23: 2026 Ecommerce Finance Predictions
Summary: In this episode, Stephen Brown and Preston Alder discuss their predictions for the e-commerce landscape in 2026. They cover a range of topics including tariffs, interest rates, inflation,…
E22: Grading Our 2025 Ecommerce Financial Forecast
SummaryStephen Brown, Founder of LedgerGurus, and Kelley Birrell, Marketing Manager at LedgerGurus, look back at the ecommerce predictions they made at the start of 2025. They review what actually…
E21: VAT vs Sales Tax Explained for US Sellers
SummaryIn this episode of the Ecommerce Finance Podcast, Stephen Brown speaks with Oliver Blackmore from Elver Ecommerce Accountants about the complexities of VAT (Value Added Tax) for ecommerce…
E20: How to Spot (and Stop) Fraudulent Ad Traffic Before It Drains Your Budget
SummaryIn this conversation, Kurt Bell from Dash.fi discusses the innovative corporate credit card solutions offered by the company, focusing on their unique value propositions such as cash back…
E19: Why Most Founders Operate Blind (and How to Fix It with Strategic Finance)
SummaryIn this episode of The Ecommerce Finance Podcast, Stephen Brown and Mark Lupton discuss the intricacies of strategic finance in the eCommerce sector. They explore the importance of…
E18 : Financial Lessons from a Decade of Building Ecommerce Software
SummaryIn this episode of the Ecommerce Finance Podcast, Stephen Brown and Chris Hondl from Finale Inventory discuss insights gained from a decade of building ecommerce software, focusing on…
E17: Real-Time Inventory, Real Results: Katana's Take on Smarter Supply Chains
Summary In this episode of The Ecommerce Finance Podcast, Stephen Brown interviews Ben Hussey, co-CEO of Katana, discussing the complexities of manufacturing and inventory management in the current…
E16: The CFO of Thread’s Guide to Navigating Tariff Impacts
SummaryIn this episode of the Ecommerce Finance Podcast, Stephen Brown interviews Ryan King, CFO of Thread, discussing the evolution of the company from handcrafted wallets to a diversified…
E15: Debt Decisions: Smart Financing for Ecommerce Founders
SummaryIn this episode of the Ecommerce Finance Podcast, Stephen Brown interviews Alec Koenig, CEO of Settle, discussing the complexities of lending in the ecommerce space. They explore Alec's…
Frequently Asked Questions
Ecommerce Finance Podcast has published 35 episodes since December 2024, covering topics in Business, Entrepreneurship.
Ecommerce Finance Podcast is currently highly active with new episodes every 2 weeks. Average episode length is 43m.
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