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About This Podcast
Join Muhammad Younas, CEO of vFairs, as he sits down with industry leaders to explore the creative strategies, challenges, and milestones behind some of the most epic events.
Discover the innovative event tech and insights that are transforming the way we plan and execute successful events.
Whether you're an event organizer, marketer, or just passionate about the events industry, this podcast is your go-to resource for proven strategies and inspiration.
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Recent Episodes
S3E37 Why Your Events Aren't Driving Revenue (And What Your GTM Strategy Is Missing) | Epic Events by vFairs | Eddie Reynolds
Eddie Reynolds has spent 20+ years in B2B SaaS revenue, at Salesforce, in consulting, and now running Union Square Consulting, and he's seen this story play out hundreds of times. The problem usually…
S3E36 Why Your Event Needs a PR Strategy Before It Has a Venue | Epic Events by vFairs | Matt Kovacs
Your event went well. The coverage didn't follow. Sounds familiar?Matt Kovacs, President of Blaze PR, has spent 20+ years turning live moments into stories that travel, working with brands like…
S3E35 The Events Industry Doesn't Just Have a Content Problem. It Is Too Afraid To Be Memorable | Epic Events by Podcast | Chloe Richardson
Join Chloe Richardson, a leading expert in event measurement, as she reveals how event professionals can move beyond vanity metrics and truly measure event success. In this episode, Chloe will…
S3E34 Stop Firefighting: Why Better Systems Run Better Events | Epic Events by vFairs | Iain Morrison
Iain Morrison has spent 35 years leading large-scale concerts, festivals, and public events across four continents. His take? The event industry doesn't have a hustle problem it has a systems…
S3E33 Events Lessons from a Chaos Navigator | Epic Events by vFairs | Norman Leach
Most event planners try to eliminate chaos. Norman Leach has built a career thriving in it.With 100+ trade shows, events up to 44,000 attendees, and trade missions hosting everyone from artists to…
S3E30 How a Small Events Team Manages 100+ Virtual Events Annually | Epic Events by vFairs | Shanaaz Khandaker
Three webinars every Thursday. 100+ events annually. 100% virtual. Shahnaz, Event Manager at Your Overseas Home, reveals how a small team manages this relentless pace without burning out. The secret?…
S3E32 The Human Side of Tradeshows: Why Emotional Connection Beats Booth Size Every Time | Epic Events by vFairs | Rich Rodrigues
Rich will share how creating genuine human connections at trade shows matters more than flashy displays or massive budgets. We'll dig into why "leading with emotion and closing with data" works, how…
S3E28 From 70% to 95% Satisfaction: How Carers UK Engages Unpaid Carers with Hybrid & Virtual Events | Epic Events by vFairs | Sarah Kill
When your event sponsor can't join their own speaking slot, you know something's broken. Sarah, Events and Marketing Manager at Carers UK, faced this nightmare scenario, and it became the catalyst…
S3E31 The Uncomfortable Truth About "Attendee Experience" (From Someone Who Actually Delivers It) | Epic Events by vFairs | Tavar James
Tavar James oversees global event strategy at Forrester, delivering Summits across three continents for thousands of professionals. With a career spanning hospitality operations at Ritz-Carlton,…
S3E26 How Airbus Manages 300+ Global Events a Year with Data, Technology, and Strategy | Epic Events by vFairs | Oliver Pradelles
Managing 2,000 site visits, 300 events, and 30 trade shows annually across five countries isn't just ambitious, it's a logistical masterclass. Oliver, Head of Events and Protocol at Airbus, shares…
S3E25 Practical AI for Event Professionals: What Works, What Doesn't, and Where to Start | Epic Events by vFairs | Noah Cheyer
AI is everywhere, but why do most AI projects still fail? 🤔In this Epic Events podcast episode, Noah Cheyer breaks down how event planners can actually use AI in practical, realistic ways.Noah Cheyer…
S3E24 Beyond Handshakes and Business Cards: How Smart Events Create Real Business Impact | Epic Events by vFairs | Ben Costantini
Join Ben Costantini, CEO of Sesamers, and Muhammad Younas, CEO of vFairs, as they dive into a conversation about transforming the way we plan events. Instead of just hoping people make meaningful…
S3 Behind the Scenes of Event Recruitment: How to Secure Top Talent | Epic Events by vFairs | Mike Frost
Frost (Founder, ExpoCast) joins Mohammed Younas to unpack what great event-industry talent looks like, realistic OTEs, how to approach senior hires, and where AI helps (and doesn’t) in recruitment.…
S3E23 Finding the Perfect Fit: Recruiting Top Talent for Live Events and Exhibitions | Epic Events by vFairs | Jade Hollins
Struggling to find the right people for your events team? You're not alone.Hiring for live events and exhibitions isn’t just about resumes; it’s about finding people who can thrive in chaos, deliver…
S3E22 Building Event Communities Through Targeted Content and Engagement | Epic Events by vFairs | Georgina Kay
Is your event marketing really reaching the right people?Join us for a conversation with Gina Kay, Marketing Manager for International Confex, as she shares how to build lasting event communities…
S3E21 How Event Insights Can Transform Future Experiences | Epic Events by vFairs | Vinnu Deshetty
Are you using your event data to its full potential?Join Vinodhini Deshetty as she dives into the actionable insights hidden in your event metrics and shares strategies for designing better…
S3E20 Innovating the Events Industry with TikTok, AI, and AV Trends | Epic Events by vFairs | Ben McCarthy
Join Muhammad Younas, CEO of vFairs, in this exciting episode of the Epic Events podcast, where he sits down with Ben McCarthy, Founder and Director of Premier Events. Ben will take us on a journey…
S3E19 How to Make Small Events Work Big for You | Epic Events by vFairs | Laura Lilley
From scroll-stopping moments to post-event buzz, Laura Lilley—Global Experiential Marketing Manager at Hootsuite—reveals how brands can build events that not only connect deeply with audiences but…
S3E18 How to Create In-Person Events That Really Connect and Inspire Action | Epic Events by vFairs | Katherine Tooley
How do you create an in-person event that connects deeply with attendees and drives lasting action?Find out in our upcoming Epic Events Podcast episode with Katherine Tooley, VP of Global Events…
S3E17 The Ins and Outs of B2B Marketing for Event Agencies and Suppliers | Epic Events by vFairs | Cat Kevern
In the crowded and competitive world of event services, how can agencies and suppliers truly stand out? Join Cat Kevern, a seasoned expert in B2B marketing, as she pulls back the curtain on what…
Frequently Asked Questions
Epic Events by vFairs has published 62 episodes since June 2022, covering topics in Technology.
Epic Events by vFairs is currently highly active with new episodes every 2 weeks. Average episode length is 39m.
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