Flourishin' In Cannabis
Vien Trinh
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Recent Episodes
How Authenticity Fuels Cannabis Sales: Supernaturals NY’s Marketing Strategy with Beck Rourke
Vien sits down with Beck Rouke Mooney, Director of Sales and Operations at Supernaturals New York, a Hudson Valley micro business. Beck shares her unconventional journey from being a middle school…
Watered by Hand, Grown with Heart: How Hudson Valley Jane Took Root
Join Vien as he sits down with Ben Wiener and Stacey Shurgin, the dynamic duo behind Hudson Valley Jane, one of New York's pioneering micro cannabis businesses. Ben, a former legacy grower turned…
GreenHaus Gains: Going from California to New York Cannabis with Sabrina Wheeler
For cannabis operators, brand leaders, and revenue teams, this episode gets practical about building a resilient business in volatile markets. Vien and Sabrina Naomi Wheeler unpack why AR and…
Rescheduling, Terpenes and Tech in Cannabis with Megan Jewett
Vien Trinh sits down with Megan Jewett of Florette and True Harmony Company to explore her remarkable journey from pharmaceutical sales to building powerhouse cannabis brands. Megan shares…
Unforced Errors: Untangling New York's Cannabis Zoning and Tech Troubles with Jeffrey Hoffman
In this episode, host Vien Trinh interviews attorney and advocate Jeffrey Hoffman, Co-Founder of the Cannabis Justice & Equity Initiative.Together, they unpack New York’s messy cannabis rollout…
Royal Leaf & Green Sugar Leaf: Women Leading the Fight for Farmers and Microbusinesses in NY with Dr. CJ Segal-Isaacson and Ruth Randall
In this second episode of the Flourishin’ in Cannabis Podcast, host Vien sits down with Dr. CJ Segal-Isaacson founder of Growing Renaissance and Ruth Randall Co-Owner at Green Sugar Leaf Farms to…
Thick Skin Required: Navigating from Legacy to Licensed in New York with Noomi Rana
In this first episode of Flourishin’ in Cannabis, host Vien Trinh welcomes Noomi Rana — founder of Inovysta and helped Zizzle NY establish its seed-to-sale software, Flourish Software. Noomi shares…
5 Essential Insurance Policies for Cannabis Businesses with Michael DeNault
Brian Weber dives into the complex world of cannabis insurance with Michael DeNault, cannabis practice executive at World Insurance Associates. They break down five essential insurance policies that…
Precision Data: A Game-Changer for Cannabis Compliance with David Eagleson
Brian sits down with David Eagleson, a seasoned expert in data automation and the founder/CEO of Outlaw Technology Inc., to dig into the realities of running smarter cannabis operations. They explore…
Veterans, Cannabis, and Advocacy for Change with Vien Trinh
Brian sits down with Vien Trinh, a veteran and cannabis industry professional, for an honest, no-holds-barred conversation on the unique paths veterans can take within the cannabis industry. Vien…
From Cultivation to Transportation: Securing the Cannabis Supply Chain with Tony Gallo
Tony Gallo, a cannabis security expert, shares his experiences and advice on how to protect cannabis businesses from internal and external threats. From preventing employee theft in cultivation…
Surviving the Crash: How to Thrive in the Cannabis Market's Boom-Bust Cycle with John Manlove
Brian Weber talks with John Manlove, CEO of Apex Trading, about the key trends and challenges facing the cannabis industry, especially in emerging markets. They discuss the common mistakes businesses…
5 Must-have Traits for Cannabis Entrepreneurs with Will Read
Will Read, founder and CEO of CannaPlanners, shares his hard-earned lessons from a decade in the cannabis industry, offering his perspective on what it takes to succeed. He pushes back against common…
Stop Blasting! Start Segmenting, Targeting, Rewarding, and Refining: The Future of Cannabis Retail Marketing with West Paschal
West Paschal of Alpine IQ discusses cannabis retail and the urgent need for retailers to truly understand their customers through smarter data use. He explains the pitfalls of relying solely on…
The Proper Timeline for Opening a Cannabis Dispensary with Brian Mayfield
Brian Mayfield of MJstack discusses the often-overlooked challenges that cannabis entrepreneurs face, from securing the all-important license to building a robust tech stack that can sustain…
Mastering Cannabis Marketing: Five Proven Steps to Outrank Your Competitors with John Shute
John Shute is the CEO of PufCreative and co-founder of Cannabis Impact Fund, as well as Cannabis Creative Movement. He is here to share the keys to successful cannabis marketing, and explain the…
5 Ways to Run Your Dispensary Like a Fortune 100 Enterprise with Dan Mondello
Dan Mondello exposes the common pitfalls in dispensary marketing and website design. He argues that many dispensaries are too focused on their founders' stories, neglecting what truly drives customer…
The Standards Debate: Are We Ready for National Cannabis Regulations? with David Vaillencourt
In this episode, David Vaillencourt discusses the complexities and controversies of cannabis standards and regulations. From the nuances of representative sampling in cultivation to the critical…
From Legacy to Legal: How to Leverage PR for Success with Stu Zakim
Brian Weber sits down with Stu Zakim, a seasoned PR professional and advocate, to discuss the challenges and opportunities within New York's evolving cannabis industry. Stu shares his perspective on…
Green Money, Gray Laws: The Paradox of Cannabis Banking in 2024 with Peter Su
Peter Su, a seasoned expert in cannabis banking, discusses what goes on in banking within the legal cannabis industry. Peter also talks about federal and state legal contradictions, the challenges of…
Frequently Asked Questions
Flourishin' In Cannabis has published 26 episodes since February 2024, covering topics in Business, Careers.
Flourishin' In Cannabis is currently sporadic with new episodes every 2 weeks. Average episode length is 31m.
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