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Recent Episodes
S25E4 Episode 25-04: Making a Jump from Programmatic Sample to OpinionRoute
In this episode of Gator Aid, host Terence McCarron sits down with Scott Stein, Senior Vice President of Client Development at OpinionRoute. Scott reflects on his career in the market research…
Episode 25-02: A Data Quality Scandal Q&A
In this conversation, Terence McCarron, Rich Ratcliff, and Danielle Chinitz discuss the recent indictment of a small B2B sample company for survey fraud, exploring the implications for the industry,…
S25E1 Episode 25-01: Inside Story of an MR Ops Acquisition
OpinionRoute acquired Jibunu! In this episode Terence chats with Ken Berry as they explain from each side why this made so much sense for each company, and the Market Research agency client base.
Episode 24-05: Building Tech & AI in Market Research
Gavin Wills, the technology lead at OpinionRoute, discusses his background and career evolution that led him to OpinionRoute. He highlights a 20-year tech evolution in his career that started with…
S24E4 Episode 24-04 Building Trust in the MRX Industry
It's vital the MRX industry always focuses on building and maintaining trust from brands and consumers alike. It's why we believe every leadership team needs a "Trust Officer". Rich Ratcliff,…
S24E3 Episode 24-03 Growth as a Discipline in B2B
In this episode of Gator Aid, host Terence McCarron sits down with Mary Herzak, OpinionRoute’s SVP of Growth. Mary has an extensive background in data-driven technology solutions. She has held…
S24E2 Episode 24-02 Authentic CX
In this episode of Gator Aid, host Terence McCarron sits down with Danielle Chinitz, OpinionRoute’s SVP of Client Experience. Danielle shares her insights on: What makes a successful B2B CX…
S24E1 Episode 2401: Leading Teams through Change
OpinionRoute's CEO Terence McCarron is joined by guest Kayla Cousineau for this episode. Kayla, OpinionRoute's COO, shares her experiences coming into MRX from Healthcare Operations. She identifies…
Frequently Asked Questions
'Gator Aid- An MRX podcast has published 8 episodes since March 2024, covering topics in Business, Management.
'Gator Aid- An MRX podcast is currently declining with new episodes every 2 months. Average episode length is 25m.
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