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S1E43 The Semantic Layer Is the Missing GTM Architecture with Danylo Borodchuk (Lopus AI)
Most analytics fail before the first query runs. Not because the data is bad. Because the definitions underneath it never agreed. The CRM says one thing. Billing says another. Product analytics says…
S1E42 When Dashboards Divorce the P&L - GTM Metrics vs Financial Reality with Rowan Tonkin (Planful)
Most go-to-market teams track metrics that were never designed to produce financial truth. The CRM was built for sales activity, not financial outcomes. Every metric stacked on top of it, from…
S1E41 Why Sales Enablement Hit Its Ceiling - Building Revenue Activation with Sreedhar Peddineni (GTM Buddy)
Most go-to-market teams still treat enablement as a content and training problem. But the real constraint inside modern revenue organizations is not knowledge. It is execution.In this episode of GTM…
S1E40 Agentic Marketing Rewrites GTM - Designing Execution Systems with Annette Sung (Amdahl)
Most go-to-market teams are still organized for a world where coordination was the bottleneck, but that world no longer exists. In this episode of GTM Vault, Rick Koleta sits down with Annette Sung,…
S1E39 Debt Is Not a Last Resort - Designing Capital Before Urgency with Michael Wallace (TIMIA Capital)
Founders don’t think about debt when things are going well.They think about it when urgency forces the decision.In this episode of GTM Vault, Rick Koleta sits down with Michael Wallace, CEO of TIMIA…
S1E38 Why Revenue Breaks After Growth - Pricing, CPQ, and Billing Failures with Mark Walker (Nue)
Revenue does not usually fail at the close. It fails quietly after growth has already happened.In this episode of GTM Vault, Rick Koleta sits down with Mark Walker, CEO of Nue, to explain why revenue…
S1E37 Pricing Is the GTM System - Why Revenue Breaks When Pricing Lives in Finance with Roee Hartuv
Pricing is not a finance line item. It is a go-to-market system decision that determines who you can sell to, how sales sell, and whether revenue compounds or quietly leaks.In this episode of GTM…
S1E36 Enterprise Revenue Scales on Systems, Not Charisma with Rik Schrader
What actually scales enterprise revenue when complexity exposes weak GTM systems?In this episode of GTM Vault, host Rick Koleta sits down with Rik Schrader, Chief Revenue Officer at GreyOrange, to…
S1E35 Identity as Infrastructure: What AI-Native GTM Actually Requires with Vignesh Ravichandran
In this episode of GTM Vault, host Rick Koleta speaks with Vignesh Ravichandran, founder of MyClone, about why AI-native GTM is fundamentally an infrastructure problem, not a tooling one.We dig into…
S1E34 How GEO Makes AI the New Gatekeeper with Jason Patel
In this episode of GTM Vault, host Rick Koleta speaks with Jason Patel, co-founder and CEO of Open Forge AI, about why generative engines are becoming the new gatekeepers of discovery. We dig into…
S1E33 The Secret Pattern Behind Predictable Revenue Engines with Amber Brooner
In this episode of GTM Vault, host Rick Koleta unpacks the hidden pattern behind companies that scale predictably. We break down why clarity, alignment and operating rhythm beat raw activity, and how…
S1E32 Predictive Enablement = More Revenue with Christina Brady
In this episode of GTM Vault, host Rick Koleta explores how predictive enablement becomes the hidden engine behind scalable revenue teams. We dig into frameworks that align marketing, sales, and…
S1E31 The CRO Playbook with Michele Shepard
In this episode of GTM Vault, host Rick Koleta speaks with Michele Shepard - Chief Revenue Officer at Emburse - about scaling predictive revenue systems and turning AI into an intelligence layer for…
S1E30 AI That Acts with Harsha Gaddipati
In this episode of GTM Vault, host Rick Koleta speaks with Harsha Gaddipati — founder & CEO of Slashy.ai (YC S25) — about building AI that connects reasoning with real-world execution.We explore…
S1E29 Cutting Months off Clinical Trials with Jin Kim
In this episode of GTM Vault, host Rick Koleta speaks with Jin Kim, founder & CEO of Miracle — a platform built to bring operational transparency, real-time tracking, and unified data integration…
S28E28 Resolution-First AI: Replacing Bloated Support Teams with Rafael Broshi
Customer support is broken — and reply-only bots aren’t enough. In this episode, Rick Koleta sits down with Rafael Broshi, co-founder and CEO of Notch, to unpack how resolution-first AI agents are…
S1E27 The AI Co-Founder: Building Businesses with Agents with Ben Collins
In this episode of GTM Vault, Ben Collins, co-founder and CEO of Woz (YC Winter ’25), reveals how AI agents are replacing the need for technical co-founders—launching software businesses in days, not…
S1E26 From PLG to AI Agents in 40 Days with Branca Ballot
Discover how modern GTM engines evolve from product-led growth to sales-assisted—and why speed is the unlock for AI adoption—in this episode of GTM Vault featuring Branca Ballot, VP of Marketing at…
How to Turn Affiliates Into a GTM Growth Engine with Ian Brodie
Discover how affiliate-led GTM is evolving—and why it's becoming one of the most overlooked growth engines in modern go-to-market—in this episode of GTM Vault featuring Ian Brodie, CEO of Levanta. A…
S1E24 Buyer‑Led GTM & the New Era of Sales Growth with Santosh Sharan
Discover why traditional funnels are collapsing—and learn how to rebuild them around buyers, not blind automation—in this episode of GTM Vault featuring Santosh Sharan, co‑founder and CEO of Zeer AI.…
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GTM Vault has published 42 episodes since June 2024, covering topics in Technology.
GTM Vault is currently highly active with new episodes every 2 weeks. Average episode length is 28m.
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