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Recent Episodes
S2E19 What's the Future of the Open Web with AI-Powered Content?
Are we all just orchestrators now? Jesse Friedman and Chris Coyier discuss the shift from writing code to conducting AI agents, what that means for the future of websites, and why the web might end…
S2E18 Why Do Open Web Principles Still Matter for Hosting?
Chris Coyier has been building websites for over 15 years. He joins Jesse to talk about CodePen 2.0, the open web, and why URLs are the foundation of everything. They also discuss why CodePen has…
S2E17 How Should Hosting Companies Balance Short-Term Profits with Long-Term Community Growth?
What if hosting companies sold solutions instead of server specs? Jesse Friedman and Cory Miller of Hosting.com explore why aligning your product with customer intent, rather than infrastructure…
S2E16 How Can Hosting Companies Better Support Agency Owners?
WordPress runs on 60 to 70 percent of most hosting company infrastructure - so why aren't more hosting companies actively investing in the WordPress ecosystem? Host Jesse Friedman and Cory Miller…
S2E15 How Can Hosts Help Users Understand WordPress Security?
Can a plugin teach WordPress users better security habits? Dan Knauss introduces WP Sudo, which forces re-authentication before high-risk admin actions. Jesse and Dan also explore what hosting…
S2E14 How Can Hosts Build Trust Without Creating Security Fear?
Hosting companies compete on price while quietly cutting security features customers assume they're getting. Jesse Friedman and Dan Knauss break down the gap between what managed WordPress promises…
S2E13 Why Do Influencer Partnerships Matter in WordPress Hosting?
Very few who buy a website or hosting cares about MySQL or bandwidth. While at WordCamp Asia, Stacy L. Osten and host Jesse Friedman break down why hosting companies should package niche solutions…
S2E12 Why Do Content Creators Need Their Own Website?
Stacy L. Osten runs Automattic's affiliate and influencer programs across WordPress.com, Pressable, Jetpack, and more. At WordCamp Asia, Stacy and Jesse Friedman talk about helping creators own their…
S2E11 Can AI Help the Hosting Industry Get Ahead of Hackers?
Thomas Raef from We Watch Your Website argues that every hosting company should be analyzing access logs and scanning for threats in real time using AI, not waiting until a site is already…
S2E10 How Should Hosting Companies Educate Customers About Website Security?
Over 65% of hacked WordPress sites trace back to stolen user credentials, not outdated plugins. Jesse Friedman and Tom Raef of We Watch Your Website break down why local device hygiene and credential…
S2E9 Why Are Good Relationships a Core Tenet of Great Agency Hosting Partnerships? (Revisited)
Jesse Friedman revisits a conversation with Brad Williams, co-founder of WebDevStudios, about the critical partnership between WordPress agencies and hosting companies. They discuss why relationships…
S2E8 How Do We Build a More Collaborative WordPress Economy? (Revisited)
Jesse Friedman revisits his conversation with Tom Fanelli of Convesio about strengthening cooperation across the WordPress ecosystem. They explore host contributions to plugin improvement, value…
S2E7 How Can WordPress Developers Own Their Influence?
What does it mean to own your influence? In a special episode recorded at WordPress Campus Connect in Sylhet, Pakistan, Jesse Friedman makes the case that building on the open web is an act of…
S2E6 How Can Registrars Help Shape the Future of WordPress Hosting?
Owning your slice of the web has never mattered more. That is the through line of this roundtable episode, where Jesse Friedman, Leanne Hogben, Ronald Gijsel, Elise Prather, and Joshua Goode make the…
S2E5 What Should Registrars Know Before Entering WordPress Hosting?
Jesse Friedman brings together domain experts from across Automattic for a unique registrar registry roundtable. Leanne Hogben, Head of Registry Services, Ronald Gijsel, Head of Registrar, Elise…
S2E4 What Role Will AI Play in the Future of WordPress Websites?
Jesse Friedman interviews Jake Goldman of Fueled, and they explore how AI will reshape website experiences while arguing that commerce sites will remain essential. Not everything moves to chatbots…
S2E3 How Will AI Transform Content Creation Workflows?
What does it take to build a successful WordPress business while staying true to open source values? Jake Goldman shares lessons from growing 10up into a leading WordPress agency and how those…
S2E2 How - and Why - Should We Reclaim and Open Up the Web?
Season two shifts focus from hosting basics to bigger questions. Jesse discusses how hosting companies can be profitable while educating customers about independence, ownership, and building beyond…
S2E1 What Does Preserving the Open Web Really Mean for Hosting Companies?
Season two of Impressive Hosting kicks off with Jesse reflecting on key lessons from season one. He discusses why hosting companies have a responsibility to preserve the open web and protect…
S1E45 How Do Registrars Convert Domain Buyers into Hosting Customers?
The domain industry is evolving beyond simple registration. Jesse and Eddie Barksdale discuss how Porkbun integrates AI site builders, community support, and strategic timing to help customers…
Frequently Asked Questions
Impressive Hosting has published 64 episodes since February 2025, covering topics in Technology.
Impressive Hosting is currently highly active with new episodes weekly. Average episode length is 31m.
