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Recent Episodes
IntelliJAMS EP 060: The Frequently Unanswered Questions
Your product page probably does a decent job explaining what you sell. But is it answering the questions customers are asking themselves and never typing into a chat widget? Adrian Stewart,…
IntelliJAMS EP 059: Why Post-Purchase Is the Money Moment for Shopify Brands
Post-purchase upsells sit at the exact moment a customer has already committed — credit card swiped, conversion done. That means there's zero risk of hurting conversion and pure upside potential for…
IntelliJAMS EP 058: Outputs vs. Outcomes: A Better Way to Think About A/B Testing
Running 10 tests a month sounds productive, but if none of them are tied to a real business question, you're just taking swings for the sake of swinging. In this episode Adam and Alex dig into why…
IntelliJAMS EP 057: Calling out the anxieties of A/B testing
A/B testing can feel high-stakes, especially in e-commerce. You launch a test, check it an hour later, and either think you've broken your store or discovered a goldmine. Neither is true yet. This…
IntelliJAMS EP 056: Instead of planning your tests, test your plan
Conversion rate went up, but did profit? Most testing programs optimize for one metric in isolation, and that's exactly where they go wrong. In this episode, Amanda Siegel (Director of E-commerce at…
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IntelliJAMS has published 5 episodes since May 2026, covering topics in Business, Marketing.
IntelliJAMS is currently highly active with new episodes weekly. Average episode length is 21m.
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