MADWOMEN

MADWOMEN

Mia Pokriefka and Elissa O'Dell

Episodes 14
Avg. Duration 59m
Activity Dormant
Apple Rating 5.0 (4)
Since Jun 2025
Latest Episode Nov 2025

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Publishing Details

Schedule
Weekly
Format
Episodic
Consistency
100%
Hosting
anchor.fm

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About This Podcast

Welcome to MADWOMEN. The conversation series featuring those mad enough to shape culture, not chase it. We went viral before virality had a name, but building two companies taught us that “build it and they will come” doesn’t cut it in the algorithmic age. Attention isn’t given. It’s earned. Not with noise, but with guts. MADWOMEN is for those who do it differently. Hosted by Mia Pokriefka and Elissa O’Dell, each episode explores the method behind the madness with the boldest minds shaping what we see, share, and buy. @madwomen_studios

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Recent Episodes

S1E13 THE SCIENCE OF TRUST w/ Seed´s Co-Founder

Nov 04, 2025 1h 9m

Meet Ara Katz, Co-Founder of Seed, the microbiome science company pioneering innovations in probiotics, prebiotics, and postbiotics. Seed’s work spans from gut and skin health to coral reef…

S1E12 THE ART OF LISTENING IN A NOISY WORLD w/ The RealReal's Chief Brand Officer

Oct 28, 2025 1h 4m

Meet Kristen Naiman, The RealReal’s Chief Brand Officer and the creative mind behind Kate Spade’s iconic Misadventure series with Anna Kendrick. Before The RealReal, she spent seven years at Isaac…

S1E11 DESIGNING FOR DELIGHT: THE BALA WAY w/ the Co-Founder of Bala

Oct 21, 2025 51m

Meet Natalie Holloway, Bala’s Co-Founder, the brand that turned dumbbells into design objects and redefined what it means to move.After a career in advertising, Natalie and her husband, Max, launched…

S1E10 HOW TO BUILD A BRAND THAT SHAPES CULTURE w/ Bobbie’s Chief Brand Officer

Oct 14, 2025 58m

Meet Bobbie’s Chief Brand Officer, Kim Chappell. She’s reimagining a culture that truly supports parents and kids, and the role brands play in it.The Bobbie brand has been honored by Time’s 100 Most…

S1E9 THE CHAOS, CRAFT, AND COST OF VIRALITY w/ Hearst Magazines's VP of Video

Oct 07, 2025 40m

Meet Jason Ikeler, Hearst Magazines’ VP of Video and Creative Strategy. From Cosmo to Harper’s Bazaar to ELLE, Jason is likely the reason you can’t stop scrolling. He’s behind some of your favorite…

S1E8 CUTTING THROUGH THE NOISE w/ the CEO of NOYZ

Sep 23, 2025 1h 16m

Meet Malena Higuera, CEO of NOYZ. Malena spent nearly two decades at L’Oréal shaping iconic brands like Urban Decay and Dermablend, after early roles at Maybelline and Avon.She embraced e-commerce…

S1E1 360 WORLD-BUILDING IN ROSE-COLORED GLASSES w/ Jordan Robin

Sep 09, 2025 54m

Meet Jordan Robin — Creative Director and Designer working at the intersection of fashion, art, design, and production. Jordan has shaped worlds at Calvin Klein under Raf Simons, led creative at…

S1E6 FEEDING THE FRENZY w/ Ogilvy’s Head of Influencer Marketing, NA

Aug 26, 2025 49m

Meet Ansley Williams, she’s been shaping influencer marketing since the days when influencers were called bloggers. As Head of Influencer Marketing, North America at Ogilvy, she has grown this…

ANATOMY OF MODERN BRAND-BUILDING w/ MERIT's Founding CMO

Aug 12, 2025 1h 2m

Meet Aila Morin, founding CMO at Merit Beauty, one of the fastest-growing beauty brands. Every product she’s launched has hit #1 in Clean at Sephora.In just three years, Aila has helped drive MERIT…

S1E4 THIS IS HOW THE WORLD’S TOP BRANDS CHANGE YOUR BEHAVIOR w/ Karina Kogan

Aug 05, 2025 59m

Meet Karina Kogan, one of the sharpest marketing minds behind some of the most behavior-shifting brands of the last decade.As the former CMO of Oura Ring and SVP at Peloton, she helped turn fringe…

S1E3 HUMAN TRUTHS VS BRAND TRUTHS w/ John Norman

Jul 29, 2025 59m

Meet John Norman, the creative behind some of the most iconic brand campaigns of the last two decades, from Nike and Adidas to Coca-Cola and Pepsi.John has held the highest creatives titles at Wieden…

S1E2 PROOF IS IN THE PRODUCT w/ WeNatal

Jul 22, 2025 1h 9m

✨ Use https://wenatal.com/madwomen for a free month’s supply of WeNatal’s Magnesium with your first subscription (worth $35!). It's a premium magnesium supplement designed to support relaxation,…

S1E1 CRAFTING DESIRE w/ Kin Euphorics

Jul 15, 2025 1h 3m

Join us for a conversation with the founder and CEO of @Kin Euphorics, Jen Batchelor. Yes, she launched a cool new beverage company, but she also created an entirely new drinking category,…

S1 Introducing MADWOMEN w/ Mia & Elissa

Jun 03, 2025 1m Trailer

Welcome to MADWOMEN. The conversation series featuring those mad enough to shape culture, not chase it.We started MADWOMEN because we were tired. Tired of recycled strategies dressed up as…

Frequently Asked Questions

How many episodes does MADWOMEN have?

MADWOMEN has published 14 episodes since June 2025, covering topics in Business, Marketing.

Is MADWOMEN still active?

MADWOMEN is currently dormant with new episodes weekly. Average episode length is 59m.

How do I contact MADWOMEN for sponsorship or guest appearances?

Sign up on Grep.FM to access contact details for MADWOMEN, including email and social media links.

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