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About This Podcast
Misalignment between presales and sales stalls deals and creates unnecessary friction for your sales team and the client, resulting in up to 38% lower win rate compared to organizations that are aligned, according to recent studies*.
If you are in presales, sales, sales management, or sales enablement and you’d like your team to increase revenues, win rate, margins, client satisfaction, and stay competitive, this show is for you!
Why The “Making SEAMless Sales” Show Matters
Getting presales and sales to perform optimally and work together seamlessly is one of the least explored or addressed frontiers of sales performance, as it is a very challenging endeavor, as laid out in Art’s book of the same name, “Making SEAMless Sales.” When sales teams are misaligned, deals stall, clients disengage, and results suffer. When sales teams align, win rates increase, margins grow, and client satisfaction soars.
On this show, Art Fromm, President and Owner of Team Sales Development Inc.(TSD), along with his distinguished guests, shares proven practical frameworks and strategies designed to help client-facing teams close more deals and deliver more value for their clients.
What You’ll Learn by Attending Live or Listening to the Replay:
✅How to establish shared goals between presales and sales.
✅ Ways to build mutual trust and accountability within your team and with the client.
✅ Strategies to increase collaboration at the account and opportunity level.
✅ How to improve client outcomes across every touchpoint.
✅ How to generate higher commissions and greater recognition.
For webinars, podcasts, articles, and more, please go to: https://teamsalesdevelopment.com/articles-and-events/
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Recent Episodes
S1E12 Mastering the Presales-Sales Handshake **Plus Special Tribute Section By Art**
"🚨 Are your SEs treated like “Order Takers” instead of “Value Creators”?In this episode of Making SEAMless Sales, John Care and Art Fromm address why so many sales teams struggle to become more…
S1E11 Systematizing Go To Market Excellence
If you’ve ever nailed the demo, earned the “technical win,” and still lost the deal — this conversation is for you.Art and Nikhil will explore:✅ Why traditional frameworks like BANT or MEDDIC often…
S1E10 Bridging the SDR–Sales–Presales Gap to Drive Revenue Growth
🔥 Deals don’t only fall apart because of the competition — they often fall apart because of what happens (or doesn't) inside the sales team.In this week's episode of Making SEAMless Sales, I’m joined…
S1E9 Great Demo! Great Collaboration: Aligning Presales and Sales for Impact
❓ Have you ever seen (or delivered) a bad demo? In this episode Peter Cohan, renowned author of Great Demo! and Doing Discovery, shares decades of hard-earned wisdom on how to transform demos,…
S1E8 From Green to Seasoned - All Things Enterprise Sales
🎙️In this episode, Jerry Timmis takes us back to his early days as a new Account Manager, when he and Art faced a high-stakes opportunity with a major client—an experience that became a cornerstone…
S1E7 Ensuring That Your CRM Helps Sales Sell
✨ Why Watch This Episode ✨👤 For Sales Professionals – Discover how to make CRM work for you, not against you. Gain a clearer sales process, reduce wasted effort, and free up more time to sell.👔 For…
S1E6 Solutions for Sales Managers to Foster Sales Performance
Sales Managers and GTM roles will benefit from:✅ Applying practical, actical strategies for better inspection and collaboration.✅ Moving beyond individual metrics to shared team outcomes.✅…
S1E5 Solving Complex Business Challenges with Microsoft Cloud and Databricks
❓Struggling to command the price you're asking?❓Would you like clients to come back for more?❓Are you looking to grow revenue and increase win rate?💰 This episode featuring Anil Shah addresses all of…
S1E4 Importance of Presales and Sales Alignment
If you’ve ever felt the tension between presales and sales, this episode will hit home. Whether you're in leadership, enablement, or part of a revenue team, Michelle Afshar shares real-world…
S1E3 Laser-Focused on Success from "Hello" to "Value Realization"
This week's show - Laser-focused on success from “Hello” to “Value Realization”Tune in to "The Making SEAMless Sales Show" featuring Art Fromm, founder and owner of Team Sales Development (TSD) to…
S1E2 The Importance of Finding the Relevant Executive
This week's show - The Importance of Finding the Relevant Executive.The Making SEAMless Sales Show featuring Art Fromm, founder and owner of Team Sales Development (TSD) plans to have three segments…
S1E1 Welcome to the Making SEAMless Sales Show!
In this inaugural Making SEAMless Sales Show, Art will discuss key takeaways the audience will get from watching the show including increased revenues, win rate, margins, and client success, leading…
Frequently Asked Questions
Making SEAMless Sales has published 12 episodes since August 2025, covering topics in Business, Management.
Making SEAMless Sales is currently dormant with new episodes weekly. Average episode length is 1h 1m.
Sign up on Grep.FM to access contact details for Making SEAMless Sales, including email and social media links.
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