Marketing Director Daily
Tim Parkin
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About the Show
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19 of recent episodes transcribed
86 episodes — long track record
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Recent Episodes
S1E86 She Runs Marketing Solo. Here's Her Secret Weapon.
Send a textAnna Taylor is a one-woman marketing team at Prialto — and she's thriving. Not because she found the perfect AI tool. Not because she's grinding until midnight. Because she found the one…
S1E85 The Right Way To Do Marketing
Send a textFeeling overwhelmed, distracted, and not getting results? It’s probably because you aren’t following this simple 3 step process. Here’s the right way to do marketing.P.S. If you're…
S1E84 Lessons Every Marketer Must Know from Ben & Jerry’s
Send a textAfter my second time visiting Ben & Jerry’s factory in Vermont, I’ve learned a few invaluable lessons about marketing. (And enjoyed some delicious ice cream in the process). P.S. If…
How To Get Promoted as a Marketing Director
Send a textReady to get the support you need, the pay you deserve, and finally have a seat at the leadership table? Here are the 5 steps to getting promoted as a Marketing Director.P.S. If you're…
S1E82 How To Win Every Week (In 5 Easy Steps)
Send a textWant to start the week with clarity and confidence and end with a completed list of top priorities? With the right process and a little discipline, it’s more possible than you might…
S1E81 No One Wants To Book a Demo (Do This Instead)
Send a text90% of B2B marketers are trying to “book a demo”. But your prospects? They don’t want to talk to you. Here’s what to do instead that gets qualified leads eager and excited to talk to…
S1E80 The 3 Stages of Successful Campaigns
Send a textMarketing campaigns take a ton of effort to think up, plan, organize, execute, measure, optimize, and report—and if you're not careful, you can spend all that time and effort and exhaust…
S1E79 How Systematic Is Your Marketing?
Send a textAre you stuck on the results rollercoaster?Let’s talk about building simple systems.To make your marketing predictable and consistent.It all starts with figuring out how systematic is your…
S1E78 The Most Important Question For Every Marketing Director
Send a textThere’s one question I ask every marketing director when they join the Advisory Board.And it’s the most important question you need to think about - and answer.P.S. If you're looking, here…
S1E77 Activities vs. Outcomes: Which One Matters?
Send a text In marketing, you can spend a lot of time doing activities. But what really matters are the outcomes. The question is…will doing the right activities lead to the desired outcomes? Let’s…
S1E76 The Broken Fan Problem (And How To Fix It)
Send a textEvery marketing director suffers from the broken fan problem.I guarantee you're dealing with it right now.Here's what it is and how to fix it.P.S. If you're looking, here are a few things…
S1E75 The Most Important Question For Every Marketing Director
Send a textThere's one question that will determine your success and your future as a marketing director.And most marketing directors don't even know about it.Here's the question - and how to think…
S1E74 RoE Is More Important Than RoI (Here's Why)
Send a textMarketing is expected to deliver a positive RoI.And that's difficult for a ton of different reasons.But before worrying about RoI...First you need to fix your RoE.Here's why - and how.P.S.…
S1E73 How To Make Progress Every Day
Send a textAre you making progress every day?Or are you stuck?Here's how to get unstuck and make consistent progress easily...Even if you feel overwhelmed and behind.P.S. If you're looking, here are…
S1E72 The 1% Solution
Send a textEvery day as a marketing director can feel overwhelming, defeating, and like you're not making any progress.That is...until you learn the 1% Solution.Because it changes everything.P.S. If…
S1E71 Bake The Cookies
Send a textWant to know the easiest way to get lots of leads?Here's the recipe for getting tons of leads fast without lots of effort and even if you have no budget or a tiny team.P.S. If you're…
S1E70 The Invisible Gate
Send a textShould you gate your content and assets?Many marketers say that gating is bad.Some marketers say that gating is good.I've got a better answer that works like magic.And I call it the…
S1E69 The Birds And The Bear
Send a textHere's what buying the most advanced bird feeder on the market taught me about marketing.P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors…
S1E68 What's Your Brandwidth?
Send a textThere's an important term in marketing you need to know:BrandwidthListen in to learn what it is and how to create it.P.S. If you're looking, here are a few things to help you:- Hang out…
S1E67 A Marketing Lesson From The IRS
Send a textWhat a letter from the IRS can teach you about marketing.P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the…
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