Episodes 272
Avg. Duration 15m
Activity Declining
Since Nov 2015
Latest Episode Feb 2026

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Schedule
Hourly
Format
Episodic
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feeds.buzzsprout.com

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About This Podcast

Welcome to MediaSnack, the show that helps the world's leading marketers #GetGoodAtMedia We make shows for marketing leaders who want to win! If you’re looking to sharpen your performance, stay ahead of the competition, and deliver real results, you’re in the right place. Media is constantly evolving, and success belongs to those who can adapt. Every episode, hosts Tom Denford and David Indo deliver actionable insights and proven strategies to help you outpace the competition, navigate industry changes, and drive measurable results in media and advertising. We also welcome industry winners to share their secrets to success, giving you an edge in your own journey. Subscribe now to stay informed, stay competitive, and stay winning. Let's all #GetGoodAtMedia together. #MediaSnack is presented by ID Comms the global media consultancy dedicated to helping brands achieve better media results. 👉 Want to use media to drive brand growth? Visit our website: http://www.idcomms.com Follow us on LinkedIn: http://www.linkedin.com/company/id-comms

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Recent Episodes

Bill Wise, CEO, Mediaocean: #MediaSnack Meets

Feb 27, 2026 16m

One of the most successful and well-connected media operators in the US, Bill Wise's shares his fascinating experiences growing some of the most well-known companies in digital advertising.  Welcome…

WHAT MAKES THE BEST AGENCIES COMPETE FOR YOUR PITCH? #MediaSnack Ep. 213

Feb 27, 2026 19m

How do you make YOUR pitch invitation sit on TOP of the pile on the agency CEO’s desk?If you’ve run an agency pitch in the last five years you’ll know that agencies have become far more discerning…

P&G US MEDIA PITCH, C4/ GroupM TRADING DEAL, "CONTROL": #MediaSnack Ep. 5

Feb 27, 2026 16m

In this episode we consider the impact of P&G 's decision to shift their $2.6bn US media out of Publicis Groupe. We also dig below the headlines in a recent deal signed by GroupM which commits…

GROUPM THROWS UP 'GORILLA DUST': #MediaSnack Ep. 52

Feb 27, 2026 12m

On this week’s #MediaSnack we report on a little feisty exchange of words between the CEO of GroupM UK, Nick Theakstone and Mark Finney the head of media at ISBA, the UK’s leading marketer trade…

THE TOP 10 REVIEW OF THE YEAR 2017: #MediaSnack Ep.103

Feb 27, 2026 9m

Never miss your #MediaSnack - subscribe for updates every FridayOn this week's #MediaSnack we review the major media events of 2017 in our annual rooftop review (this year from our fancy new roof…

WHAT'S NEXT: #MediaSnack Ep.162

Feb 27, 2026 28m

Join us this Friday for a special MS before we take our summer break. A look at what we’ve learned in the last 18 months, trends for advertisers & agenciesReflect on the accelerated changesWhere…

WHAT CAPABILITIES DO MEDIA DEPTS NEED? #MediaSnack Ep. 207

Feb 27, 2026 20m

The marketing organization is changing and nowhere more than in the media team. So what internal capabilities are needed to give your brands the competitive edge in media?Here's the #MediaSnack…

Webinar: The State of Digital Media 2026

Feb 27, 2026 28m

In this special episode of MediaSnack, Tom Denford walks through the topline findings from ID Comms’ new 2026 State of Digital Media report, based on a global benchmark study representing over $35B…

THE WEEK THAT CHANGED MEDIA FOREVER: #MediaSnack Ep. 68

Feb 27, 2026 15m

In this week’s #MediaSnack, Tom Denford and David Indo reflect on last week’s ANA Media Conference in Orlando. They talk about discussions around media pitches, the impact of P&G’s Marc…

50% OF IN-HOUSING WILL FAIL: #MediaSnack Ep. 133

Feb 27, 2026 18m

#MediaSnack Ep. 133: 50% Of In-Housing Will Fail by ID Comms

Episode 231: The Evolving Role of Procurement

Feb 27, 2026 47m

Is there anything in marketing more misunderstood than procurement?Reports and guidelines published recently by WFA and Association of National Advertisers illustrate the evolving and increasingly…

Marla Skiko, US & Global Head of Media, Ford Motor Company: ANA Media Transparency Report 5 years on

Feb 27, 2026 5m

ID Comms talks to Marla Skiko, Global Head of Media at Ford Motor Company, about the ANA’s Media Transparency report and its lasting impact.The report helped underpin a process that the company had…

WHY YOU CANNOT IGNORE THE ANA: #MediaSnack Ep. 49

Feb 27, 2026 13m

On this week’s #MediaSnack Tom and David look at some new research suggesting that half of US advertisers are not engaging with their media agency over the findings of the ANA’s Media Transparency…

TERMS OF BUSINESS: THE MEDIA ACTION PLAN FOR 2018: #MediaSnack Ep.109

Feb 27, 2026 9m

#MediaSnack 109: TERMS OF BUSINESS: The Media Action Plan for 2018 by ID Comms

MARKETING PROCUREMENT FOR BUSINESS GROWTH: #MediaSnack Ep. 151

Feb 27, 2026 18m

Marketing Procurement For Business Growth: #MediaSnack 151 by ID Comms

#MediaSnack MEETS: Freddie Liversidge, VP of Global Media at HP

Feb 27, 2026 17m

Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. My guest for this…

#MediaSnack MEETS: Evan Kory, Executive Director of Global Media, Audible

Feb 27, 2026 17m

Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. My guest for this…

£160M MEDIA PITCH, IN CANNES: #MediaSnack Ep. 31

Feb 27, 2026 19m

We bring this week’s #MediaSnack from Cannes in the South of France where David and Tom are attending the annual Festival of Creativity, which gathers some of the world’s leading marketers and…

HOW TO WIN A $3BN CLIENT: #MediaSnack Ep. 39

Feb 27, 2026 10m

We start this weeks episode with news that Tom was included in a new documentary film, commissioned by Campaign magazine, about trust and transparency in the advertising industry. Tom appears…

2026: The Year of the Mega Pitch

Feb 27, 2026 28m

2026 is shaping up to be the most disruptive year in media agency history. In this episode, Tom Denford (in New York) and David Indo (in London) unpack why this moment feels eerily familiar — and yet…

Frequently Asked Questions

How many episodes does #MediaSnack have?

#MediaSnack has published 272 episodes since November 2015, covering topics in Business, Education.

Is #MediaSnack still active?

#MediaSnack is currently declining with new episodes hourly. Average episode length is 15m.

How do I contact #MediaSnack for sponsorship or guest appearances?

Sign up on Grep.FM to access contact details for #MediaSnack, including email and social media links.

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