Morning Brew for Marketing Executives

Mavenfirst

English Business Management

Apple Podcasts Website RSS

Episodes 12

Avg. Duration 55m

Activity Declining

Since Mar 2025

Latest Episode Dec 2025

Publishing Details

Schedule

Monthly

Format

Episodic

Consistency

53%

Hosting

anchor.fm

Contact & Outreach

About This Podcast

Welcome to a podcast where senior B2B marketing leaders from globally recognized brands in complex industries share their stories and experiences of what it’s like to be a marketing leader. You’ll hear inspiring career journeys, leadership philosophies, and key learnings — so let’s dive into the world of marketing leadership! The podcast is produced by Mavenfirst.

Explore Statistics

English Podcasts Report Business Report Management Report English Business Report

Recent Episodes

S1E13 13 Behind the scenes | One year of podcasting: the stats, the strategy, and the learnings from 15 episodes

Dec 22, 2025 27m

In this special solo episode, host Jani Hovila takes the mic alone to wrap up the first full year of the Mavenfirst podcast. It has been a journey of 15 recorded episodes, 12 published conversations,…

S1E12 12 Asbjørn Severin from Danelec | How I lead my marketing function towards commercial growth to unlock its full potential

Dec 11, 2025 49m

Stop being the flyer factory: How do you transform a decades-old industrial B2B marketing team into a strategic, data-driven revenue engine? In this episode, you will hear more about leading…

S1E11 11 Delfin Vassallo from Georg Fischer | How I lead my marketing department: where planning is important, plans less so, and where B2B doesn't mean boring 2 boring

Dec 02, 2025 1h 25m

How do you navigate the shift when your lean marketing team of nine integrates with a corporation that has a global marketing headcount of 85 professionals? What can you learn when getting buy-in…

S1E10 10 Matti Tiitinen from Valtra | How I lead my farmer-focused marketing and sales team at Valtra

Oct 28, 2025 46m

What is the role of marketing in an industrial brand that has one of the highest retention rates in Europe? And what is the leadership philosophy behind running the commercial engine with a strong…

S1E9 09 Viktor Wallström from Saab | Why you shouldn’t make your CEO the crisis manager

Sep 25, 2025 49m

Today, we’re excited to welcome Viktor Wallström, the Senior Vice President and Head of Group Communication and Sustainability at Saab. With an impressive career, Viktor has established himself as a…

08 Andrea Alter from Workday | How do you empower your team to embrace challenges and learn from mistakes? Discussion with Andrea

Aug 12, 2025 57m

How do you empower your team to embrace challenges and learn from mistakes? What does it take to create a truly safe space for your team to innovate and experiment without fear? And how do you strike…

S1E7 07 Helena Kappen from Microsoft | CMO’s perspective on AI

Jun 24, 2025 46m

Let’s step into the world of AI with Helena Kappen, Chief Marketing Officer for Microsoft Sweden!How is AI truly transforming B2B marketing? How can AI be more than just a tool, but a…

S1E6 06 Pia Posio from Glaston Corporation | A Marketing Director's perspective on change

Jun 04, 2025 1h 1m

Today, we have the pleasure of hearing from Pia Posio, an experienced leader and the current VP of Communications, Marketing & IR at Glaston Corporation. Pia has navigated significant…

S1E4 04 Bita Popovic from Trimble | The Engineering Mindset: Revolutionizing Customer Experience in B2B

Apr 10, 2025 1h 7m

Who should own the customer experience within a company in a B2B complex industry? How do you measure its impact? How do you translate strategic vision into actionable, data-driven initiatives that…

S1E3 03 Sirpa Ikola from Schneider Electric | Sales and marketing as a spectrum of one – insights from an experienced former VP of Marketing and current business leader

Apr 02, 2025 1h 13m

In this episode, we welcome Sirpa Ikola, a seasoned business leader with a global career in the telecom, consumer electronics, and energy industries. Currently, she is Vice President for Strategy and…

S1E2 02 Patrícia Namba from Atlas Copco | How do you succeed in decentralized marketing? Lessons from Patrícia

Mar 03, 2025 36m

This episode highlights a conversation with Patrícia Namba, Senior Global Marketing Communications Manager from Atlas Copco. With over 15 years of global experience in marketing, communications, and…

S1E1 01 Sandra Anderstedt from Sandvik | How do you make a 60-member ambassador program thrive in marketing?

Mar 03, 2025 1h 9m

In this episode, we’re joined by a seasoned marketing and communication leader with nearly 20 years of experience in Sandvik, a global, stock-listed engineering company. As Vice President and Head of…

Frequently Asked Questions

How many episodes does Morning Brew for Marketing Executives have?

Morning Brew for Marketing Executives has published 12 episodes since March 2025, covering topics in Business, Management.

Is Morning Brew for Marketing Executives still active?

Morning Brew for Marketing Executives is currently declining with new episodes monthly. Average episode length is 55m.

How do I contact Morning Brew for Marketing Executives for sponsorship or guest appearances?

Sign up on Grep.FM to access contact details for Morning Brew for Marketing Executives, including email and social media links.