NACMA PODCAST

Timeout Podcast - Jason Young, Assistant Vice President/Deputy Athletics Director at FDU

New Revenue Streams: The Good, Bad, and Ugly

On this episode of the NACMA Podcast, we take a candid look at “New Revenue Streams: The Good, Bad, and Ugly.” From small incremental revenue opportunities to digital infrastructure and private…

From Silos to Synergy: Cross Departmental Fan Development

This discussion explores the importance of building and managing relationships across departments and external partners. It highlights how collaboration between units can drive success in areas like…

Timeout Podcast - Dr. Connor Whelan, Deputy Athletics Director/CRO at the University of Toledo

Timeout Podcast - Julia Greuel, Director of Digital Marketing and Revenue Strategy at Maryland

How Tradition Becomes a Competitive Advantage

This month’s podcast explores the impact of gameday traditions and in-venue elements on the overall fan experience. From mascots and walk-out songs to uniforms and crowd chants, we’ll discuss how…

Timeout Podcast - Tyler Kai, Deputy Athletics Director Revenue Generation at Nebraska

Timeout Podcast - Alessandra Dickos, Associate AD for Media Partnerships, Distribution and Revenue at Notre Dame

Beyond Gameday: Unlocking Facility Revenue

Your facility is more than a venue—it’s a revenue opportunity. Learn how collegiate and professional programs are activating their facilities on gamedays and beyond to unlock new, creative revenue…

Ryan Majercik - Associate AD for Marketing & Fan Engagement at Oklahoma

Ideation to Impact: Evolving Sponsorship Strategy

A focused conversation on how MMR partners and athletics marketing teams can align, communicate, and collaborate to reach shared goals. From sales season launch to mid-year check-ins, this episode…

Timeout Podcast - Adam Schemm, Director of Athletics at University of Wisconsin-Parkside

Timeout Podcast - Erin Gibson, Senior Associate Athletics Director, Marketing at West Virginia

Branding and Influencer Marketing

This discussion takes a deep dive into Influencer Branding at institutions and how to leverage opportunities for our student-athletes while maintaining the branding standards for our department.

Timeout Podcast - Joe Castiglione, Vice President & Director of Athletics at the University of Oklahoma

The Divorce of Marketing and Fan Experience

Matt Lavery, Associate AD for Marketing and Fan Engagement at Coastal Carolina, will dive into a topic that many departments are wrestling with: the divorce of marketing and fan experience. We’ll…

Timeout Podcast - Travis Tellitocci, Commissioner of the Metro Atlantic Athletic Conference (MAAC)

Monetize Your Marks: The Sport-Specific Logo Strategy

We’re taking you behind the scenes to show you how new sport-specific logos come to life to elevate the brand and generate incremental revenue. Hear from Lori Burens from the University of…

Timeout Podcast - Jovan Overshown, Deputy AD & Chief Operating Officer at Baylor University

Timeout Podcast - Tyler Jones, Deputy Athletics Director, Chief Strategy Officer and General Manager at Virginia

This interview is with former NACMA board member Tyler Jones, Deputy AD, Chief Strategy Officer and General Manager at the University of Virginia focused on transferable skills between his…