Omnichannel by OmnichannelX
Omnichannel by OmnichannelX
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Ep. 47 – STAIR: A research-backed methodology for adopting AI w/ Louise Harder Fischer and Martin Lassen-Vernal
How do you maintain meaningful work when AI is rewriting your team's job descriptions faster than HR can keep up? This episode introduces STAIR (Social Technical AI Reflection), a structured…
Ep. 46 – Why your business metrics depend on good information architecture w/ Dan Brown
Why does information architecture remain misunderstood despite being fundamental to digital success? In this episode, information architect Dan Brown (Curious Squid) joins Noz Urbina to explore how…
Ep. 45 – From “words for money” to rethinking the value creation process w/ Bouke Vlierhuis
What if the problem with your marketing isn't that content takes too long to create? Noz Urbina and Bouke Vlierhuis examine how AI has shattered the traditional content workflow, revealing that…
Ep. 44 – Why value and process matter more than technology w/ Lasse Rindom
What if everything you've been told about AI implementation is backwards? In the latest episode of the OmnichannelX podcast, host Noz Urbina sits down with Lasse Rindom, and they shatter the myth…
Ep. 43 – Beyond magic promises: Implementing productive AI w/Ilya Venger
In this episode, Noz Urbina interviews Ilya Venger, Data and AI Product Leader at Microsoft, to deliver a masterclass in practical AI implementation for business leaders. Ilya addresses the…
Ep. 42 – How to use AI to create value, not volume w/Rafaela Ellensburg
Noz Urbina interviews Rafaela Ellensburg, who has pioneered the content engineering discipline at Albert Heijn, one of the Netherlands' largest retailers. Rafaela discusses her journey from content…
Ep. 41 – The future of AI in the enterprise w/Amir Feizpour
In this podcast, Noz and Amir Faizpour talk about how businesses can effectively implement AI beyond basic tools like ChatGPT. Amir, who runs Aggregate Intellect, explains why companies might need…
Ep. 40 – Think Fast! AI and Truth Collapse w/ Noz Urbina
Noz Urbina joins Larry Swanson to explore a critical question: as AI becomes universal, how will we distinguish real from synthetic? Their discussion delves into Truth Collapse - the AI-accelerated…
Ep. 39 – Think Harder: The dark side of content and AI
Noz Urbina and Larry Swanson examine the fundamental aspects of AI ethics as artificial intelligence becomes increasingly embedded in society. Their discussion covers five key insights into AI ethics…
Ep. 38 – The state of omnichannel in financial services w/ Robyn Eastlake
Noz Urbina and Robyn Eastlake discussed the current state of omnichannel in the financial services sector, emphasizing its crucial role in meeting users' needs and staying connected with businesses.…
Ep. 37 – Marketing to audience intent instead of the funnel w/ Ashley Faus
Noz Urbina sits down with Ashley Faus, Head of Lifecycle Marketing at Atlassian and contributor to TIME, Forbes, and The Journal of Brand Strategy. Together they unpack the power of content intent in…
Ep. 36 – Think again: Untapping AI opportunities w/ Noz Urbina
Noz Urbina, alongside our host Larry Swanson, go deeper into the transformative power of artificial intelligence across business, creativity, and more. This discussion will uncover how AI is…
Ep. 35 – Fixing the fundamentals of the web: Sharing 55 years of omnichannel experience w/ Steven Pemberton
Noz Urbina explores the future of web development and content strategy with Steven Pemberton, a researcher whose contributions have shaped the World Wide Web, particularly in markup languages and web…
Ep. 34 – Focus, leverage, and build habits with ex-Spotify leadership coach w/ Cliff Hazell
Noz Urbina delves into omnichannel strategy with Cliff Hazell, a founder, manager, and coach who has spent two decades dismantling barriers to exceptional work. Their discussion explores how to unify…
Ep. 33 – Decoding the Content Tech Evolution w/ Tony Byrne
Noz Urbina and Tony Byrne, Founder of Real Story Group, explore the evolving landscape of content management systems and digital asset management. Their discussion spans from the emergence of…
Ep. 32 – Mastering AI, Metaverse, and Modern Content Dynamics w/ Brian Piper
Noz Urbina and Brian Piper, Director of Content Strategy and Assessment at the University of Rochester, examine how digital marketing and content strategy continue to evolve with AI and emerging…
Ep 31. Navigating the Digital Asset Management Landscape w/ Thomas Stilling
In this enlightening episode of the podcast, host Noz Urbina sits down with Thomas Stilling, a seasoned expert in Digital Asset Management (DAM) and digital strategy. With his extensive background at…
Ep. 30 – Unlocking the power of structured content in Life Sciences w/ Regina Lynn Preciado
In this episode, Noz Urbina sits down with Regina Lynn Preciado, senior content strategist with Content Rules, Inc. They delve into the world of structured content and its critical role in the life…
Ep. 29 – Mapping content ecosystems w/ Scott Kubie
In this episode, Noz Urbina and Scott Kubie delve into the world of content ecosystem mapping. They discuss how this strategic approach can revolutionise content strategy by aligning digital strategy…
Ep. 28 – Content modelling beyond the tech: User needs first w/ Michel Andrews
In this episode, Noz Urbina and Michael Andrews dive into the world of structured content and content modelling. They discuss the importance of bridging technical and business requirements, balancing…
Frequently Asked Questions
Omnichannel by OmnichannelX has published 48 episodes since May 2018, covering topics in Business, Marketing.
Omnichannel by OmnichannelX is currently highly active with new episodes monthly. Average episode length is 42m.
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