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S2E10 Agency Success Isn’t Always Scale: Building Longevity, Flexibility & Fulfillment
George Rafeedie, Founder of Tell Your Story, joins OnAgency to unpack what success really looks like after 17 years in business. From starting an agency during the Great Recession to rejecting “scale…
S2E7 Scaling a Video-First Agency Without Losing the Art: Matt Cornelison of Fungi Media
From Chicago cicadas to LA peacocks, this episode starts weird (in the best way) and lands exactly where agency leaders are living right now: video everywhere, AI creeping into everything, and the…
S2E5 206 From Circuit City to Social Impact: Morgan Dye on Building a Mission-Driven Agency
What happens when you combine big-box retail training, public transit comms, and a deep belief in equity and access? You get Meraki Communications Group—an agency built entirely around mission,…
S2E5 205 Eileen Rochford on Building Mission-Driven Agencies, Remote Leadership, and “Clarity as Kindness”
What happens when an agency leader stops chasing any revenue… and starts choosing clients who fuel purpose, culture, and joy? This week, Patrick and Craig sit down with Eileen Rochford, Founder…
S2E4 204 75 Years of Agency Legacy: Building Culture, Data, and the Future with Joe Shaker Jr.
How does an agency not just survive—but thrive—for 75 years across three generations? Joe Shaker Jr., President of Shaker Recruitment Marketing, joins Patrick and Craig to unpack what it takes to…
S2E3 203 Employer Branding That Scales: LEAP Create on Stories, Glassdoor Reality & Global Craft
Across the pond and deep in the EB trenches, Roger (Group Creative Director) and Sara McGregor (Managing Director) of Leap Create unpack how employer branding has matured—from HR side-projects to…
S2E2 202 Agency Operations Masterclass: Shauna Knuckles on Productized Services, Utilization & the Founder “Exit”
Tired of logo-chasing and thin margins? Shauna Knuckles (Founder, Advocation) shows agency leaders how to turn chaotic service shops into scalable, wealth-generating assets—by productizing offers,…
S2E1 201 How Advertising Became Brand: Dennis Ryan on Story-Driven Strategy
Advertising veteran Dennis Ryan joins us to talk about the industry’s wild ride—from the heyday of TV and Super Bowl ads to today’s digital, social, and B2B influencer era. We get into why story and…
S1E12 113 Exploring the Intersection of Digital Innovation: Scott Bernstein & DC of TribalVision
In this episode of OnAgency, Patrick and Craig sit down with Damien Cabral (DC), Co-Founder and President of TribalVision, and Scott Bernstein, VP of Production—and former WWE executive! From Texas…
S1E12 112 Carrie Corbin on Employer Branding, EVP, and Recruitment Trends
In this episode, we sit down with Carrie Corbin, Co-Founder and Managing Partner of Hope Leigh Marketing. Carrie shares her journey from her extensive experience in employer branding roles at major…
S1E11 111 The Truth Is Out There… and So Are Great Agencies: A CMO's Insight to Finding and Working with the Right Agency Partners with Julia Fitzgerald
In this episode of OnAgency, hosts Patrick and Craig sit down with Julia Fitzgerald—longtime CMO and the force behind the Mid-Size Agency Matchup. Julia brings a powerhouse résumé with leadership…
S1E10 110 The PR Evolution and Tech Innovation with Jeanne Achille
Mindfulness, Dog Tackling, and the Evolution of HR Tech PR with Jeanne Achille In this engaging episode, Patrick and Craig navigate through a lively discussion, starting with a humorous encounter…
S1E9 109 Crafting Strong Client Connections: Insights from Corinne Gudevich
In this episode, we sit down with Corinne Gudevich, Managing Director of Brand Experience at Ruder Finn. With an illustrious career that includes 17 years at Ketchum, Corinne shares her experiences…
S1E8 108 Behind the Scenes at Greentarget: John and Aaron’s Entrepreneurial Journey
In this episode, we sit down with John Corey, President and Founding Partner of Greentarget, and Aaron Schoenherr, Founding Partner at GreenTarget. Over 20 years, this Chicago-based public relations…
S1E7 107 The Human Side of Employer Branding: Lessons from Susan Lamott
In this episode, Patrick and Craig delve into the intricacies of employer branding and the future of AI in talent acquisition with Susan Lamott, founder of Exaqueo. Susan shares her journey from…
S1E6 106 From a Beer Pong Anthem to an Award-Winning Agency: The Creative Journey of Bandolier Media
In this episode, we chat with Daniel Stone, Founder and Co-Owner of Bandolier Media & Roasty Buds, and Louis Montemayor, Co-founder and Creative Director of Bandolier Media. They share their…
S1E5 105 From Startup to Scale-Up: Scott Emalfarb of Fresh Content Society on Content Strategy and Agency Growth
In this episode, Patrick and Craig sit down with Scott Emalfarb, Founder and CEO of Fresh Content Society, to explore the dynamic world of social media management and content creation. Scott shares…
S1E4 104 Marketing Innovations and Personal Milestones: The Patrick and Craig Episode
In this candid and insightful episode, Craig Fisher and Patrick Rooney interview each other, diving deep into their professional backgrounds and current ventures. They discuss their opinions on…
S1E3 103 Aligning Sales, Marketing, and CX: Gayle Novak’s Brand-Driven Approach
In this episode, special guest, Gayle Novak, Chief Brand Strategist and Founding partner of BrandAction Agency, shares insights on balancing brand and demand strategies to shorten sales cycles. Gayle…
S1E2 102 The Changing Landscape of Advertising with Dave Kissel
In this episode, we delve deep with Dave Kissel, Global Business Lead at DDB. Dave shares his extensive experience and insight into the world of advertising, detailing his journey from handling the…
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OnAgency has published 22 episodes since January 2025, covering topics in Business, Marketing.
OnAgency is currently sporadic with new episodes weekly. Average episode length is 37m.
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