Paul Green's MSP Marketing Podcast
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Recent Episodes
S1E343 Deep Dive: How MSPs Win Healthcare Clients
MSPs love healthcare practices for many reasons, so here’s how to reach them and win them as clients. Also this week, the 5 questions your MSP website’s MUST answer (or prospects go elsewhere), and…
S1E342 What Happens When You Copy Another MSP
Most MSPs are just copying other MSPs’ marketing and this is a massive problem. Here’s what to do instead. Also this week, LinkedIn’s big algorithm change is SEXY for MSPs, and don’t bother starting…
S1E341 MSPs: Hiring A Salesperson Is A Mistake
The average MSP does not need a full time salesperson, here’s what you really need. Also this week, five cool marketing ideas from other sectors, and how to outsource operations without making…
S1E340 MSPs Using LinkedIn To Find Clients: NEW WARNING
MSPs, there’s a danger lurking inside my marketing advice… platforms like LinkedIn, Facebook and Instagram are actually “borrowed audiences”. Here’s how to build an “owned audience”. Also this week,…
S1E339 Grow Your MSP 10x Faster With Co-managed IT
Hello and welcome to a very special edition of the podcast. For the first time ever, we’re doing a complete deep dive into one of the biggest growth opportunities available to your MSP right now……
S1E338 Find new MSP clients: Only THIS marketing works
Your MSP’s marketing should feel repetitive to you but fresh to the people seeing it… here’s how that works. Also this week, what margins should you aim for and how to increase them, and you can be…
S1E337 These 4 things will mend your MSP's website
Your website is having conversations on your behalf because that’s its job… it’s there to explain who you are, what you do, and why someone should trust you. The question is, what’s it saying? Also…
S1E336 Should your MSP fire your most annoying client?
Should your MSP fire a client? It’s a question almost no one asks aloud, but a lot of MSP owners think about it privately… this is what you need to know. Also this week, analogies to help any…
S1E335 How To Attract Buyers To Your MSP’s Website
Here are seven ways you can drive more qualified traffic to your MSP’s website… not vanity visitors or random clicks, but people who are genuinely more likely to start a sales conversation with you.…
S1E334 Turn Your MSP's Existing Clients Into Lead Magnets
Learn how to collect social proof obsessively and build it into your marketing to attract new clients. Also this week, why every MSP needs a dispatcher, and how to get vendors to pay for your…
S1E333 How To Market Your MSP To Manufacturers
Let’s look at how to market your MSP to manufacturers and whether this vertical is even right for you. Also this week, good/better/best pricing for MSPs, and how this 40 technician strong MSP wins…
S1E332 How MSPs delight clients for FREE
The best way for MSPs to delight existing clients dosen’t actually cost money… here’s 5 ways to do it. Also this week, how to turn your MSP’s success stories into 3 BIG marketing assets, and what if…
S1E331 MSPs: How to get help if you're struggling
In this podcast special we’ve joined thousands of other podcasters around the world to take part in something called Podcasthon. I’ve chosen a charity called 404 Stress Not Found, that’s aimed at…
S1E330 Why prospects price shop MSPs (& how to end it forever)
Price shopping often doesn’t start with the prospect, it starts with the MSP… find out why. Also this week, why MSPs feel overwhelmed even when things are good, and clever marketing ideas from…
S1E329 Marketing tasks MSP owners should NEVER touch
Most MSP owners are drowning in marketing tasks, telling themselves they’re saving money or keeping control, when in reality they’re just burning through their time. Let’s discuss how to change that.…
S1E328 The most common MSP marketing mistake
People do not buy features, they buy benefits… many MSP’s know this but very few actually live it in their marketing, here’s how to change that. Also this week, is your MSP’s expertise hiding in…
S1E327 No vertical for your MSP? That's a mistake
Breaking into a new vertical is one of the smartest marketing decisions you can make for your MSP, here’s how to get started. Also this week, why MSPs are terrified of guarantees, and the huge AI…
S1E326 MSPs: Never be ignored on LinkedIn, again
LinkedIn is the number one place for MSPs to build relationships with potential clients, and here’s how. Also this week, how your MSP can excite ANY prospect, and the Disney lesson your MSP mustn’t…
S1E325 MSPs who don’t do this, risk losing clients
Delighting your clients is really important to retention, so it should be systemised in every single MSP. Also this week, AI prompts for MSPs to win new clients, and this is how MSPs lose…
S1E324 Why is this so controversial for MSPs?
If you want more hot leads for your MSP, put a price estimator on your website. Marcus Sheridan is here to tell you why this works. Also this week, change your life (and MSP) with this daily habit,…
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Paul Green's MSP Marketing Podcast has published 346 episodes since October 2019, covering topics in Business, Entrepreneurship.
Paul Green's MSP Marketing Podcast is currently highly active with new episodes weekly. Average episode length is 30m.
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