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About This Podcast
Welcome to Performance Marketing Minds, the podcast for marketers who don't just follow trends, they set them.
In each episode, brought to you by Outbrain Direct Response, we go one-on-one with the sharpest minds in media, marketing, and advertising to break down what’s driving results right now and what’s about to change the game.
From bold strategy to cutting-edge tech, we uncover how today’s most forward-thinking marketers turn attention into action on the open internet. No fluff. Just real talk, real insights, real performance, and industry lessons.
Whether you're in direct response, an affiliate, a search marketer, or somewhere in between, if you're obsessed with outcomes, this one’s for you.
Outbrain Direct Response: Where great performance starts with bold thinking.
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Recent Episodes
S1E11 Episode 11. Inside MediaForce: Balancing In‑House vs Partners in the Age of AI & CTV with Eyal Moshe, CEO & Founder & David Resnik, CRO from MediaForce
Join our host, Joe Addona, in this episode of Performance Marketing Minds, as he speaks with Eyal Moshe, CEO & Founder & David Resnik, CRO from MediaForce.In this engaging conversation, the…
S1E10 Episode 10. From Operators to Optimists: The Future of Marketing and Markets with Nick Shackelford, Digital Marketing Entrepreneur
Join our host, Joe Addona, in this episode of Performance Marketing Minds, as he speaks with Nick Shackelford, Digital Marketing Entrepreneur.Nick shares hard-won lessons on running multiple…
S1E9 Episode 9. Balancing Cool Tech and Real Solutions: Insights from Laine Rosa
Join our host, Joe Addona, in this episode of Performance Marketing Minds, as he speaks with Laine Rosa, Head of Product, Performance - Outbrain Direct Response, by TeadsIn this episode, Laine…
S1E8 Episode 8. Innovative Marketing Strategies Meet Global Opportunities with Nadim Batista-Kuttab
Join our host, Joe Addona, in this episode of Performance Marketing Minds, as he speaks with Nadim Batista-Kuttab, CEO & Co-Founder, XevioIn this episode, Nadim talks about the untapped power of…
S1E7 Episode 7. The Evolution of Success: Direct Response Marketing and the Power of Networking with Raanan Rosenbaum
Join our host, Joe Addona, in this episode of Performance Marketing Minds, as he speaks with Raanan Rosenbaum, Founder and Managing Director of Raanan Media.In this episode, Raanan shares his journey…
S1E6 Episode 6. Bridging Brand and Performance: Insights from Anthony Chiaravallo.
Join our host, Joe Addona, in this episode of Performance Marketing Minds as he chats with Anthony Chiaravallo, CEO of Vallo Media.In this episode, Anthony discusses his journey from sales to…
S1E5 Episode 5. Mastering the Art of Influence in Marketing with Kyle Kostechka
Join our host, Joe Addona, in this episode of Performance Marketing Minds as he connects with Kyle Kostechka, Senior Business Development Manager at ClickBank. Together, they dive into the art of…
S1E4 Episode 4. The Changing Landscape of Affiliate Marketing with Kyle Dana
Join our host, Joe Addona, in this episode of Performance Marketing Minds as he catches up Kyle Dana, the Director of Digital Strategy and Growth at Digistore24.In this episode, they’ll discuss the…
S1E3 Episode 3. Why Trust Means Everything In Performance Marketing with Eric Schechter
Join our host Joe Addona in this episode of Performance Marketing Minds featuring Eric Schechter, Co-Founder at GiddyUp.In this episode, Eric shares his journey that led to founding GiddyUp with a…
S1E2 Episode 2. From Affiliate Hustle to Agency Success with Jason Kutasi
Join our host Joe Addona in this episode of Performance Marketing Minds as he chats with Jason Kutasi, DTC marketer and angel investor. In this episode, Jason shares his path from affiliate marketer…
S1E1 Episode 1. Navigating Search on Native. Evolving Strategies, Quality Traffic, and Industry Challenges with Joe Higgins
Join host Joe Addona in this episode of Performance Marketing Minds as he sits down with Joe Higgins, VP Business Development and Partners, and an expert in the world of search arbitrage.In this…
Frequently Asked Questions
Performance Marketing Minds has published 11 episodes since August 2025, covering topics in Business, Marketing.
Performance Marketing Minds is currently active with new episodes every 2 weeks. Average episode length is 43m.
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