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About This Podcast
Pest Control Marketing That Actually Works: The Growth Podcast
Stop wasting money on marketing that doesn't deliver. Pest Control Marketing That Actually Works is the weekly podcast for pest control business owners who want real results, not empty promises.
Hosted by Adam Bennett and Elisabeth Pallante from Cube Creative Design, each 20-minute episode delivers practical strategies you can implement right away. No fluff. No theory. Just proven tactics from a team that's spent 20 years helping pest control companies grow.
What You'll Learn:
Every episode tackles a specific marketing challenge pest control operators face. From building a website that converts visitors into customers, to running Google Ads that actually pay off, to creating content that ranks on page one. You'll hear what works, what doesn't, and exactly how to tell the difference.
We cover topics like:
- Getting more leads from your website without spending more on ads
- Building a review strategy that brings in new customers on autopilot
- Creating content that ranks for searches in your service area
- Running paid ads that generate profit, not just clicks
- Using email and automation to turn one-time customers into recurring revenue
- Hiring marketing help without getting burned
Who This Podcast Is For:
If you run a pest control company with 2-15 trucks and revenue between $250K and $5M, this show was built for you. Whether you handle your own marketing or manage a small team, you'll get strategies sized right for your business.
Episodes are designed for busy operators. Listen on a drive between service calls and walk away with three clear takeaways you can use that week.
About Your Hosts:
Adam Bennett is CEO of Cube Creative Design, a digital marketing agency founded in 2005. He's helped dozens of pest control companies build marketing systems that deliver consistent growth.
Elisabeth Pallante is Content Operations Manager at Cube Creative. She leads the content and SEO strategy that has helped clients increase web traffic by 154% year-over-year.
They're joined regularly by Chad Treadway, Chief Marketing Officer, along with social media specialist Hannah Kilpatrick and web project specialist Emily Porter.
What Makes This Show Different:
We don't sell ads or sponsorships on this podcast. Every minute is focused on giving you value. We share the same strategies we use with paying clients because we believe in leading with generosity.
At the end of each episode, we offer a free marketing audit at marketingthatactuallyworks.ai. No obligation, no pressure. Just a clear look at what's working in your current marketing and what's costing you money.
New Episodes Every Tuesday
Subscribe on Apple Podcasts, Spotify, or wherever you listen. Leave a review if the show helps you. It's the best way to help other pest control operators find us.
Ready to stop guessing and start growing? Hit subscribe and join us next Tuesday.
Pest Control Marketing That Actually Works is produced by Cube Creative Design, a HubSpot Gold Partner agency based in Western North Carolina. Learn more at marketingthatactuallyworks.ai
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Recent Episodes
S1E23 The Truth About Facebook and Instagram Ads
Did you spend $800 on Facebook ads and get zero leads? The problem probably isn't Facebook. It's what you asked Facebook to do. In this episode, Adam Bennett and Elisabeth Pallante are joined by…
S1E22 Summer Marketing Strategy — Staying Visible in the Off-Season
Summer is when most pest control operators make their biggest marketing mistake. The trucks are full, the phones are ringing, and it feels like the right time to pause marketing and save the budget.…
S1E21 Marketing Your Specialty Services: Termites, Bed Bugs, Wildlife
Most pest control companies treat termites, bed bugs, and wildlife like afterthoughts on their website. One paragraph each, buried under a generic services page. Then they wonder why the calls don't…
S1E20 Website Speed and Performance — Why It Matters for Leads
Is your website fast enough to keep the leads you're paying for? If your site takes more than three seconds to load, nearly half your visitors are leaving before they see your phone number. That's…
S1E19 Video Marketing for Pest Control Companies
Video converts better than any other content type across every platform pest control companies use. And right now, most of your local competitors have no video presence at all. That's a first-mover…
S1E18 Tracking Marketing ROI: The Numbers Every Owner Must Know
Episode SummaryIf you can't tell which marketing channel produced your last ten customers, you're not managing your marketing — you're guessing at it. Most pest control operators are. They keep…
S1E17 Instagram Reels and Stories for Pest Control
Instagram Reels are getting 5-10x more reach than photos right now—and pest control companies are perfectly positioned to take advantage. In this episode, social media manager Hannah Kilpatrick…
S1E16 The Customer Review System That Generates 20+ Reviews Per Month
If your pest control company has fewer than 50 Google reviews, you're losing customers to competitors before they ever reach you. Research shows 93% of consumers say online reviews influence their…
S1E15 Google Ads for Pest Control: Stop Wasting Money
Google Ads for Pest Control: Stop Wasting MoneyMost pest control companies running Google Ads are paying for clicks they'll never convert. In this episode, Adam Bennett and Elisabeth Pallante from…
S1E14 Creative Marketing Tactics on a Small Budget
Creative Marketing Tactics on a Small BudgetIf you're a small pest control company competing against bigger budgets, you have an advantage: you can be creative, nimble, and hyper-local in ways big…
S1E13 Modern Lead Generation: Beyond the Phone Call
If your only lead generation method is a phone number, you're losing 30-40% of potential customers before they ever contact you. Younger homeowners - now the largest group of home buyers in America -…
S1E12 Landing Pages That Convert: Design and Copy That Works
Episode 12: Landing Pages That Convert: Design and Copy That WorksIf you're running paid advertising without dedicated landing pages, you're lighting money on fire.That's the blunt truth from Emily…
S1E11 Seasonal Marketing: How to Own Spring Rush
Seasonal Marketing: How to Own Your Spring RushIf you're waiting until March to start your spring marketing, you've already lost. Your competitors started in January, and by the time spring shows up…
S1E10 Email Marketing That Brings Customers Back
Email Marketing That Brings Customers BackEmail marketing delivers $36 back for every dollar spent—the highest ROI of any marketing channel. Yet most pest control companies send zero marketing emails…
S1E9 Social Media for Pest Control: What Actually Works in 2026
Social Media for Pest Control: What Actually Works in 2026Social media is one of the most misunderstood marketing channels for pest control companies. Most operators either ignore it completely or…
S1E8 Word-of-Mouth Marketing Isn't Enough Anymore
Episode 8: Word-of-Mouth Marketing Isn't Enough AnymoreReferrals got you to $500K. But they won't get you to $2M. In this episode, Adam Bennett, Elisabeth Pallante, and Chad Treadway explain why the…
S1E7 Content Marketing That Actually Brings in Customers
Content Marketing That Actually Brings in CustomersMost pest control companies waste time creating content nobody reads. Blog posts about "fun facts about termites" and "interesting ant behaviors"…
S1E6 Should You Do Door-to-Door?
Should You Do Door-to-Door?Is door-to-door dead in 2026, or is it still a viable way to grow your pest control business? The answer depends on your market, your margins, and your goals.In this…
S1E5 Google Business Profile - The Zero-Dollar Marketing Channel
Episode 5: Google Business Profile - The Zero-Dollar Marketing ChannelYour Google Business Profile might be the most powerful free marketing tool you're not using. When homeowners search "pest…
S1E4 Your Website is Losing You Money - Here's How to Fix It
Episode 4: Your Website is Losing You Money - Here's How to Fix ItYour website gets traffic, but the phone isn't ringing. Visitors land on your site, look around, and leave without requesting…
Frequently Asked Questions
Pest Control Marketing That Actually Works has published 23 episodes since January 2026, covering topics in Business, Marketing.
Pest Control Marketing That Actually Works is currently highly active with new episodes weekly. Average episode length is 15m.
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