Episodes 74
Avg. Duration 52m
Activity Highly Active
Apple Rating 5.0 (21)
Since Jan 2025
Latest Episode Jun 2026

Publishing Details

Schedule
Weekly
Format
Episodic
Consistency
90%
Hosting
feeds.captivate.fm

About This Podcast

Welcome to Point of the Story — the only podcast you won’t have to listen to on 2x speed! Hosted by Sara Joelle — Website Copywriter, Marketing Mentor, Unapologetic Squirrel, and single mom navigating life with ADHD, this show is for the online business girlies, the moms juggling business and babies (and bullshit), and the creative minds trying to balance it all. New episodes every Thursday!

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Recent Episodes

S3E35 Audio Messaging You Like You’re My Best Friend

Jun 11, 2026 43m

Every single morning, I record my friends a podcast.And by podcast, I naturally mean a long-winded audio message spanning anywhere from eight minutes to thirty minutes about literally anything and…

S3E34 How to Vacation Proof Your Business: The 8 Things Your Business Needs So You Can Actually Take a Break

Jun 04, 2026 42m

"Your business works for you while you sleep."Love that for us! BUT can we talk about what that really means? Because I feel like every girlboss from 2020 to 2022 said that phrase and then just…

S3E33 How To Go OFFline When Your Business Is ONline (Without Feeling Guilty)

May 28, 2026 1h 2m

I don't exist in July.That sentence is a content pillar of my business, and if you've been around long enough, you already know that!But what you might not know is that taking time off used to make…

S3E32 Inside Success Story: What Years of Mentorship Really Looks Like with Amy Hanneke

May 21, 2026 1h 3m

An incomplete list of things Amy Hanneke has done since joining Success Story:Decided to drop design and just be a copywriter.Tried design again. Said never fucking mind.Became the president of her…

S3E31 Doubling Your Revenue, Design vs. Copy, and the Cape Cod Instagram Lore (Switcheroo Series Ep. 1 with Sarah Kleist)

May 14, 2026 57m

My best friend Sarah Kleist showed up today, kicked me out of the host seat, and decided she was running the show… and I let her.(Ok fine, I planned it, but still!)Welcome to Episode 1 of the…

S3E30 You're Not Procrastinating, You're Just Stuck (And You Can Fix It!) With Executive Function Coach Sarah Lovell

May 07, 2026 47m

Picture yourself at a coffee shop. Noise-canceling headphones in. Oat milk latte secured. You opened the laptop, you pulled up the thing you need to do, you have the document right there — and then…

S3E29 Your Limiting Beliefs Are Lying to You (And Someone Less Qualified Is Cashing In) with Sage Rountree

Apr 30, 2026 40m

Have you ever watched someone accomplish something and thought, “I could do that. Actually, I could probably do that better!”But yet, here you are NOT doing it, while they’re out there doing it…

S3E28 How To Make Your Old Blogs Relevant Again: Inside the Biggest SEO Hack With Maven Made Copy

Apr 23, 2026 49m

When's the last time you looked at your old blog posts?Because if you've been blogging for more than a year, I'd bet good money there are broken links, outdated info, old offers, and maybe even a…

S3E27 Marketing Is Actually Just Flirting: How To Date Your Customers with Hunter Myers

Apr 16, 2026 48m

You know I hate a fuck-ass pitch.So when today’s guest slid into my inbox with the subject line "Not a fuck-ass pitch" — and then opened with "I want to teach your audience how to date their…

S3E26 Stop Building a Brand You Hate Living Inside — Entrepreneurial Wellness with Natascha Myers

Apr 09, 2026 59m

An incomplete list of business rules you totally made up and don’t have to follow:You have to post every day.You have to offer that service.You have to want six figures.You have to build the business…

S3E25 How to Know When You’re Ready to Hire an OBM With My Squirrel Wrangler Claire French

Apr 02, 2026 55m

I've been talking about my squirrel wrangler on this podcast for months. And you guys are so nosy, I knowwww you want to know exactly what she does, what it costs, and whether you need one too.She's…

S3E24 How to Live Your Dream Life (By Gentle Parenting Your Gremlins) With Ashley B Jones

Mar 26, 2026 1h 8m

Let me introduce you to the girl who moved to Kansas (on purpose, with a plan), rides horses once a week, eats strawberries in the bathtub, and has done her daily habits 279 days in a row.She's about…

S3E23 Accessibility 101: What Every Online Business Owner Needs to Know with Chloe Arielle

Mar 19, 2026 41m

1 in 6 people experience significant disability. That's potentially 16% of your audience who literally cannot interact with your inaccessible website — even if they want to.Let that sink in for a…

S3E22 What Your Human Design Says About Your Business with Keolani Young

Mar 12, 2026 53m

I have a Swedish mother and grandmother, and I still didn’t know there's a Swedish 12-hour cinnamon roll recipe I've been completely sleeping on my entire life.I also had no idea what human design…

S3 Everything You Want to Know About Meta Ads (Juicier Version) with Alice Björkstrand [BONUS]

Mar 10, 2026 1h Bonus

Remember when I logged into Meta Ads Manager for the first time, didn't know a damn thing, and basically needed Alice to explain what an ad even was?That was Part 1.This is Part 2, and a lot has…

S3E21 Meta Ads For People Who've Been Avoiding This Conversation with Alice Björkstrand

Mar 05, 2026 1h 13m

You've been organically marketing your business for years, telling yourself ads are "eventually" on the list. Well, babes, eventually is now!If you're a service provider who's been convinced you're…

S3E20 More Show For Your Biz: How to Create Concept Brands & Themed Offers with Kalyl Kadri from Words Hurt Copy

Feb 26, 2026 48m

There are a million copywriters on the internet, but there is exactly one Victorian-era Steve Irwin copywriter.Guess which one is easier to forget!I sit down with Kalyl Kadri, brand director and…

S3E19 How to Keep Promises to Yourself (Even With ADHD)

Feb 19, 2026 38m

Content warning: this episode includes a conversation about macro tracking and food logging. I say when so you can skip ahead if you’d prefer that!I recorded this entire episode without water.Not…

S3E18 How To Sell on Evergreen Without the Girlboss Bullshit with Chelsea Quint

Feb 12, 2026 1h 15m

Evergreen selling is harder than live launching.There. I said it!!!Live launching gives you fake urgency to lean on, but with evergreen you actually have to know how to communicate based on real…

S3E17 POV: You Just Became My Copywriting Client — Here’s What Happens Next

Feb 05, 2026 30m

You read my website copy, thought it was funny, decided I was the Website Girl for the job, and now you're wondering… what the hell happens next?I've been offering website copywriting services for…

Frequently Asked Questions

How many episodes does Point Of The Story have?

Point Of The Story has published 74 episodes since January 2025, covering topics in Business, Entrepreneurship.

Is Point Of The Story still active?

Point Of The Story is currently highly active with new episodes weekly. Average episode length is 52m.

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