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Recent Episodes
21: Beating The Summer Sales Slump (or taking a rest?)
In this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul discuss the common phenomenon of the summer slowdown in sales for product-based businesses. They explore…
20: 2025 in Review: Are you on track?
In this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul conduct a mid-year check-in for creative product-based business owners. They discuss the importance of…
19: Should You Attend Conferences as an E-commerce Owner?
In this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul discuss the multifaceted topic of attending conferences as an e-commerce business owner. They explore the…
18: Is Pinterest Really Worth It For Your Handmade Business? with Laura Rike
In this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul introduce their first guest, Pinterest expert Laura Rike. They discuss the unique benefits of Pinterest as a…
17: Stop the Discount Spiral: How to Drive Sales Without Slashing Prices
In this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul discuss why business owners don't need to rely on discounts to increase sales. They emphasize that discounts…
16: What Shopify’s Latest Updates Really Mean for Product-Based Businesses
In this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul dive deep into Shopify's Summer 2025 updates, highlighting over 150 new features. They focus on the top five…
15: Scaling Your Handmade Business for Long-Term Success
In the final episode of the Product Growth Lab podcast series on moving beyond marketplaces like Etsy and Amazon, hosts Andrew George and Melissa Pikul explore advanced strategies to scale your…
14: Moving Beyond Etsy and Amazon with Email Marketing
In this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul dive into the power of email marketing for creative product-based businesses. They discuss why email is more…
13: Traffic To Your Own Site Without Ads
In this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul delve into effective strategies for driving traffic to your store without relying on paid ads. They discuss…
12: Building a Profitable Handmade Business Beyond Etsy
Join hosts Andrew George and Melissa Pikul in this episode of the Product Growth Lab podcast as they discuss the importance of expanding handmade businesses beyond Etsy. They explain the hidden…
11: Tips For Better Results From Your E-Commerce Email Marketing in 2025
In this episode of the Product Growth Lab podcast, Andrew and Melissa discuss strategies and insights for maximizing the effectiveness of email marketing in 2023. They emphasize the importance of…
10: Navigating 2025: Trends and Tips for E-Commerce Success
In the first episode of 2025, Andrew George and Melissa Pikul discuss emerging trends in the e-commerce industry. They dive into the role of AI in business, the rise of live shopping experiences, and…
9: How NOT To Run a Giveaway
Avoiding Common Giveaway Pitfalls for Business GrowthIn this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul dive into the topic of giveaways and reveal common…
8: How to Find Winning Products Your Customers Actually Want
Finding Winning Products Your Customers Actually WantIn this episode of the Product Growth Lab podcast hosted by Melissa Pikul, creative product-based business owners learn how to identify and…
7: Reflecting on 2024: Wins, Challenges, and Trends for Creative Entrepreneurs
Reflecting on 2024: Wins, Challenges, and Trends for Creative EntrepreneursIn the final episode of 2024, hosts Andrew George and Melissa Pikul reflect on the journey of the Product Growth Lab podcast…
6: Turning First-Time Customers Into Loyal Repeat Buyers
Turning First-Time Customers into Loyal BuyersIn this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pickle discuss strategies for turning first-time customers into loyal…
5: 5 Ways to Get Traffic Without Paying for Ads
Five Proven Strategies to Drive Organic Traffic for Your ShopIn this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul discuss five actionable strategies to drive…
4: How to Make Customers Feel Special Without Going Broke
Creating Memorable Customer Experiences on a BudgetIn this episode of the Product Growth Lab Podcast, hosts Andrew George and Melissa Pikul delve into strategies for crafting memorable customer…
3: How To Make Even More Money From Your Next Flash Sale
In this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul dive into effective techniques to optimize sales during flash sales. They discuss actionable methods like…
2: The 10 Common Mistakes New Store Owners Make (and How to Avoid Them) - Part Two
Top 10 Mistakes E-commerce Business Owners Keep Making - Part 2In this episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul discuss the top 10 mistakes that e-commerce…
Frequently Asked Questions
Product Growth Lab has published 22 episodes since May 2024, covering topics in Business, Marketing.
Product Growth Lab is currently dormant with new episodes weekly. Average episode length is 27m.
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