Project Blueprint
Will Heinzel and Stephen Lasky
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We tell the stories of legendary projects and the leaders behind them.
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Recent Episodes
Walkman: SONY and the First Portable Music Player
How do you create a product that people don’t even know they want? Before Steve Jobs made Apple famous for the iPod, he was inspired by another visionary: Akio Morita, the co-founder of…
Trailer: What is Project Blueprint?
We tell the stories of legendary projects and the leaders behind them. Links: Quick Survey–tell us what you think of the show or share suggestions for the next episode Sources Get email updates…
Toy Story: Pixar and the First Computer Animated Film
How do you accomplish a project that’s part art, part technology? When Toy Story first debuted in 1995, it changed filmmaking forever. For the first time, a movie had been made entirely with…
Boeing 747: The First Jumbo Jet
What does it take to build the biggest airplane the world has ever seen—an aircraft two and a half times larger than any plane at the time? When the Boeing 747 debuted in 1970, it changed air travel…
Boeing 707: The Plane that Shrank the World
How did a company that failed three times in the commercial airliner business build the plane that defined the jet age? By the time the 707 took flight in 1958, it had cut transatlantic ticket…
The Empire State Building
How was the world’s tallest building constructed in just 1 year and 45 days? When the Empire State Building opened on May 1st, 1931 it stood as the tallest building in the world. It would hold…
Frequently Asked Questions
Project Blueprint has published 6 episodes since August 2025, covering topics in Business, Management.
Project Blueprint is currently sporadic with new episodes every 2 weeks. Average episode length is 2h 24m.
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