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The Power of Qualifying Donors
If you’ve ever looked at your caseload and thought, “I’m working hard… so why does this still feel so difficult?” — there’s a good chance qualification is the issue. In this episode of Real Talk for…
What Great Fundraisers Really Understand About Donors
Your donors are trying to tell you something. The question is, are you set up to actually hear it? In this episode of Real Talk for Real Fundraisers, Jeff Schreifels sits down with fundraising…
Diana Frazier: Is Your Donor Database Actually Working for You?
Your donor database should make it easier to build strong relationships with donors. But for many fundraisers, the CRM ends up feeling like one more thing to maintain instead of a tool that actively…
Holly Rustick: Why Your Non-Profit Needs a Grant Strategist (Not Just a Grant Writer)
Grant writing is one of the most misunderstood roles in the non-profit sector, and that misunderstanding may be costing your organization serious money. In this episode of Real Talk for Real…
Diana Frazier: 6 Things Every Fundraiser Should Focus On in 2026
Start your year with clarity and direction. In this episode of Real Talk for Real Fundraisers, Jeff Schreifels is joined by Diana Frazier, Senior Client Experience Leader at Veritus Group, for a…
Christopher Beck: Five Questions Every Non-Profit Leader Needs to Answer About Equity
In this special episode of Real Talk for Real Fundraisers, Jeff Schreifels is joined by Christopher Beck—Associate Director of Individual and Planned Giving at the High Museum of Art in Atlanta and a…
Diana Frazier: What Makes Great Fundraisers Great at Year-End
In this episode of Real Talk for Real Fundraisers, Jeff Schreifels welcomes Diana Frazier, Veritus Group’s senior client experience leader with more than 40 years of fundraising experience, for an…
Marne Fauser: How Authentic Leaders Inspire and Empower Their Teams
In this episode of Real Talk for Real Fundraisers, Jeff sits down with Marne Fauser, President and CEO of United Way of Central Illinois and a former college basketball coach, to talk about what it…
Tom Ahern: Lessons in Fundraising, Love, and the Language of Giving
In this heartfelt and wisdom-packed episode, Jeff Schreifels sits down with the legendary Tom Ahern, one of the most sought-after experts in donor communications and fundraising copywriting. With…
Richard Perry: Building a Smarter Development Team
Aligning development teams with the donor pipeline is one of the most important—and often overlooked—keys to sustainable fundraising success. In this episode of Real Talk for Real Fundraisers, Jeff…
T. Clay Buck: Relationships Are the Strategy
Fundraising in today’s non-profit world is more challenging—and more rewarding—than ever before. Organizations are facing an unprecedented mix of economic, political, and social pressures, and…
Joyce MacDonald: Navigating the Future of Public Media
Public media is evolving, and organizations must strengthen donor relationships to secure a sustainable future. In this episode of Real Talk for Real Fundraisers, Jeff Schreifels is joined by Joyce…
Jason Lewis: Rethinking Big Philanthropy
When we talk about philanthropy, we're not just talking about giving—we're talking about power, ethics, and responsibility. In this episode of Real Talk for Real Fundraisers, Jeff Schreifels sits…
Michael D'Antonio: Building a Brand That Resonates
Marketing isn’t just about visibility. It’s about clarity, connection, and alignment. In this episode of Real Talk for Real Fundraisers, Jeff Schreifels is joined by Bongo Consulting founder and…
Laura Lang & Lauren Centrella: Finding Resiliency During Challenging Times
Resilience isn’t just a buzzword. It’s a necessity for fundraisers navigating today’s uncertainty. In this episode of Real Talk for Real Fundraisers, Jeff Schreifels is joined by Veritus Group Client…
David Rhode: Navigating Non-Profit Leadership
At a time of uncertainty and stress, the need for practical guidance in non-profit leadership is crucial. In this episode of Real Talk for Real Fundraisers, Jeff Schreifels is joined by David Rhode,…
Adrian Owen Jones: How to Lean into Your Strengths to Become a Better Leader
Great leadership isn’t about having all the answers. It’s about creating the kind of space where others feel safe enough to ask the hard questions. In this debut episode of Real Talk for Real…
Welcome to the NEW Veritus Group Podcast, Real Talk for Real Fundraisers!
BIG NEWS! Our podcast is evolving. Welcome to Real Talk for Real Fundraisers. Non-profit work is not easy. It takes heart. It takes courage. And most days, it takes everything you’ve got. Today, more…
Building Authentic Relationships
We all have a desire to connect with others, but we’re often afraid to bring our whole, real, and complete self to our work, which often becomes a liability over time. A lack of authenticity in…
Your January Checklist
How was the end of 2024? Did you make it through OK? A lot of fundraisers we work with enter January exhausted from the busy year-end season, which is often filled with last-minute donor meetings,…
Frequently Asked Questions
Real Talk for Real Fundraisers has published 159 episodes since April 2019, covering topics in Business, Non-Profit.
Real Talk for Real Fundraisers is currently moderate with new episodes every 2 weeks. Average episode length is 25m.
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