Scaling Out Loud
Catalina Bloch
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From $280K to $400K: What Actually Changed
She came in as a photographer, almost sold her business in 2020, and is now on track to hit $400K, all while packing up and moving to a brand new state with her team still running things back…
How AI Is Making Software Risky (Thanks, Vibe Coding)
New apps are popping up in the photo booth space faster than I can keep up with. And the pitch is almost always the same: I couldn't find a solution that worked for me, so I built one. And now you…
Are You Building a Business or Just a Really Expensive Job?
You're exhausted. And it's not even peak season yet. Your calendar is packed, your weekdays are spent prepping for the weekends, and somewhere in the middle of all of it, you're supposed to still…
The Seven-Eleven in Tokyo That Changed How I Think About My Photo Booth Business
I just got back from two weeks in Japan and I am still not over it. Honestly, Asia was never really on my radar. Not because I didn't want to go, but because the flight is like 20-something hours and…
The Real Competitive Advantage in the Photo Booth Industry
The future of the photo booth industry isn't in your next gear purchase. It's you. I bought my first photo booth over 11 years ago from Photo Booth Supply Co. Charged $9,000 USD to my parents'…
More Events isn't the Goal. Profit Is.
In 2022, we ran over 500 events, crossed seven figures in revenue, and I sat in my kitchen at the end of that year looking at the numbers, looking at the calendar, and wondering how my body got this…
The One Activation at Coachella Already Sending Us Phone Calls
Do you know what your clients are going to be asking for six months from now? I do. And it started with me sending my friend Zach to run around Coachella with one job: grab samples from every photo…
How Free Events Can Grow Your Photo Booth Business Fast
You've been thinking about free events all wrong. What if I told you that one single free event, one where you spent maybe $500-$1500 on setup and staff, could bring you millions of dollars in…
Your Prices Aren’t the Problem. Your Money Blocks Are
I'm going to tell you something I've never said quite this directly before. I didn't think a photo booth business could make a million dollars. Not mine. Not anyone's. I thought there was a ceiling…
Your Creativity Needs to Eat. Stop Starving It.
There is a clip that lives in Catalina's head. She has never been able to shake it. It's the music video for Humble by Kendrick Lamar. That moment where the camera doesn't just move, it dances.…
Stop Calling It An Activation
You are losing clients before they ever contact you. And most of you have no idea it's happening. There is one word spreading through this industry like wildfire, on websites, in proposals, on…
You're Not Unfocused. You're Addicted to the Wrong Kind of Busy
You're working. You're learning. You're in the groups, you're researching, you're asking questions, you're staying current. So why hasn't the revenue moved in two years? That's the question…
He hit seven figures and didn't love it.
There's a version of success that looks great on paper and feels like a trap in real life. Aldo from I Touch XP has been in this industry for 16 years, worked the Super Bowl five times, activated for…
Five Expensive Lessons I Learned the Hard Way
Let's get real for a second. Everyone in this industry is out here posting their wins. The bookings, the revenue milestones, the glam shots from their best corporate activations. Nobody is posting…
Solo Operator. Seven Figures. Here's How He Does It.
What does a seven-figure photo booth business look like when it's built by one person who also works full time at NBC's Today Show? Spoiler: it looks a little chaotic, wildly impressive, and…
Photo Booth Expo: Have You Outgrown This Room?
What happens when three industry veterans sit down in Vegas and realize the conference they keep coming back to no longer feeds them? They build something new. This episode is different. I'm sitting…
You're Not Behind Schedule, You're Right on Time
Ever scrolled through Instagram and watched yourself go from "I'm doing great" to "I'm a complete failure" in under 30 seconds? Yeah. Same. In this episode, I'm getting real about something I still…
What If You Could Attend Your Own Funeral
What if you could attend your own funeral? Not literally. But metaphorically—watching the version of yourself that built this business be laid to rest while you stand there, mourning and celebrating…
Photo Booth Expo Shopping? Ask These 5 Questions First.
Photo Booth Expo Shopping? Ask These 5 Questions First. Photo Booth Expo is coming up, and if you're anything like me a few years ago, you're already mentally spending money on that shiny new booth…
The Wedding Market Hierarchy Nobody Talks About
If you've ever wondered why your wedding inquiries aren't converting, this episode is your answer. Here's the truth: saying you "do weddings" tells potential clients absolutely nothing. It's like…
Frequently Asked Questions
Scaling Out Loud has published 26 episodes since December 2025, covering topics in Business, Entrepreneurship.
Scaling Out Loud is currently highly active with new episodes weekly. Average episode length is 21m.
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