Episodes 500
Avg. Duration 16m
Activity Active
Since Mar 2023
Latest Episode Jun 2026

Publishing Details

Schedule
Every Few Days
Format
Episodic
Consistency
65%
Hosting
feeds.captivate.fm

About This Podcast

SEO is continuing to change at an alarming pace. And yet, in some sense, the principles of good SEO remain the same. Hello, and welcome to SEO in 2026 – a significant repository of current thinking from many of the world’s leading SEOs. We're pleased to be able to welcome you to the fifth book and fifth series in this podcast, now well and truly an annual tradition, brought to you by Majestic. “How people search has seen a bigger shift in the last 12 months than the last 12 years, and this makes SEOin2026 a must-read for anyone working in the industry. Majestic has brought together 117 of the SEO industry's brightest minds to share their insights into what matters, and what doesn't, to continue to drive growth with organic search during a period of massive uncertainty, and the book should be seen as a valuable reference point to keep your strategy on the right track.” JAMES BROCKBANK Managing Director and Founder, Digitaloft “I highly recommend that every SEO professional set aside a couple of days for SEOin2026. You'll thank me for helping you plan your year effectively. I'm extremely grateful to have the opportunity to work alongside some of the world's leading SEO champions.” NITIN MANCHANDA Founder & Chief SEO Consultant, Botpresso “This collection of wisdom from many of the best minds in SEO today is a great line in the sand of where we as an industry are, what problems we face, and how we tackle them. Anyone in SEO or marketing should be dipping into this on a regular basis.” SIMON COX Technical SEO Consultant, Cox and Co. Creative “This series continues to be the industry’s leading source of the most timely advice a marketer could ever want. The most forward-thinking SEO experts in the world come together once a year to create this invaluable collection of new knowledge that should never be passed up on!” PAM AUNGST CRONIN President and Founder, Pam Ann Marketing and Stealth Search and Analytics “2025 has been a sprint for the SEO industry, with AI reshaping how we understand visibility, relevance, and authority. SEOin2026 is not just another trends book; it’s a roadmap for what’s actually coming. I loved being part of it and seeing how experts around the world approach the same challenges from different angles.” RAMONA JOITA SEO Consultant and Founder “David is good at drawing out the substance of a conversation. He will explore the topic and challenge assumptions, steer the conversation into an unexpected direction, and build on your ideas – making you think a bit deeper and sharper. Our recent conversation flew by as always, and as always – I’ve come out energised about the topic with more to think about.” SUKHJINDER SINGH Freelance SEO Consultant

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Recent Episodes

S2026E582 Target AI search visibility with new metrics – with Marta Szmidt

Jun 12, 2026 14m

Following on from the previous ‘Testing’ chapter, Marta Szmidt begins chapter 19 with an introduction to newer metrics that you should be considering.Marta says: “You need to add new metrics for…

S2026E581 See the bigger picture through BigQuery – with Priya Verma

Jun 11, 2026 17m

There’s one tool that Priya Verma finds particularly useful at combining data from various sources and conducting analysis – BigQuery.Priya says: “Gear up your SEO analysis through Google…

S2026E580 How to write the best listicles & find the best media to push them to be cited by GPT: Leo Poitevin

Jun 10, 2026 19m

Leo Poitevin shares how to write the best listicles & find the best media to push them to be cited by GPT. Talking points include: How do you define listicles? How have listicles changed? How do…

S2026E579 Combine the powers of SEO and Google Ads – with Krzysztof Marzec

Jun 09, 2026 20m

Krzysztof Marzec emphasises the alignment between organic search and paid search – and the useful additional data that one can provide the other.Krzysztof says: “Use your data from Google Ads to…

S2026E578 Leverage your analytics platforms more effectively – with Dan Taylor

Jun 08, 2026 16m

Dan Taylor feels that SEOs aren’t taking full advantage of the data that they already have.Dan says: “Start understanding your analytics platforms a lot better, and start leveraging them – not just…

S2026E577 Find more data elsewhere – with Marco Giordano

Jun 05, 2026 17m

Marco Giordano highlights that the most successful SEOs will take data from multiple sources – not just traditional SEO platforms.Marco says: “Use multiple data sources, not just SEO data, to make…

S2026E576 Stop reacting; start predicting – with Folashade Uba

Jun 04, 2026 15m

Of course, what happened in the past isn’t necessarily an indication of what might be likely to happen in the future. Folashade Uba shares that we should stop reacting and start predicting.Folashade…

S2026E575 Don’t focus solely on the new shiny thing - the fundamentals will always matter most: Sophie Brannon

Jun 03, 2026 16m

Sophie Brannon shares the importance of not focusing solely on the new shiny thing and that the fundamentals will always matter most. Talking points include: How do you know what should be…

S2026E574 Amidst all the changes, stay focussed on your numbers – with Kyle Rushton McGregor

Jun 02, 2026 16m

Kyle Rushton McGregor provides us with a timely reminder to know your numbers, while all the changes happen around us. Kyle says: “SEO is changing, and you need to know your numbers more than…

S2026E573 Monitor, test, and adjust – with Julia-Carolin Zeng

Jun 01, 2026 18m

Julia-Carolin Zeng shares some of the key areas that you should be continually monitoring in order to know what to adjust.Julia says: “Monitoring, testing, and adjusting.The search landscape will…

S2026E572 Embrace change and test relentlessly – with Yordan Dimitrov

May 29, 2026 14m

Yordan Dimitrov shares that you need to accept constant change in the world of SEO. Just because something works well today doesn’t mean that you shouldn’t be trying to improve it for tomorrow.Yordan…

S2026E571 Do some testing – with Andrew Cock-Starkey

May 28, 2026 16m

One of the keys to continually enhancing your SEO performance is to keep on testing, shares Andrew Cock-Starkey.Andrew says: “Test, test, test.Test a lot. Test lots of different things. Do some…

S2026E570 Inclusive language & LLMs: Why what we feed AI matters - with Laura Iancu

May 27, 2026 16m

Laura Iancu talks about Inclusive language & LLMs and shares why what we feed AI matters. Talking points include: - How LLMs mirrors and multiplies human language - Setting up the core idea: the…

S2026E569 Improve retention and conversion through App Store Optimization – with Filipa Serra Gaspar

May 26, 2026 16m

One of the non-traditional platforms for SEO is app stores, and this is an opportunity that Filipa Serra Gaspar wishes to highlight.Filipa says: “This year, you should be considering App Store…

S2026E568 View AI search as an opportunity to plug the gaps in your digital footprint – with Crystal Carter

May 25, 2026 16m

AI can be used in many ways within the SEO function, and for Crystal Carter, it can be an effective tool to assist with the analysis of your digital footprint.Crystal says: “Use AI search…

S2026E567 Integrate your approach to search behaviour – with Mathilde Høj

May 22, 2026 16m

Mathilde Høj adds her voice to the call to diversification, highlighting that search and search behaviour have entirely changed.Mathilde says: “Search is no longer a channel, it's a behaviour.You…

S2026E566 Diversify to survive – with Ivana Flynn

May 21, 2026 16m

Ivana Flynn shares that in her opinion, your business may be in danger if you don’t diversify your SEO efforts.Ivana says: “First of all, don't give up: survive.Google is going crazy with all the…

S2026E565 Focus on the things that are hurting your brand - with David Iwanow

May 20, 2026 15m

David Iwanow shares how to focus on the things that are hurting your brand. Discussion points include: What is typically hurting brand and revenue now? What is genAI? How do you track genAI success?…

S2026E564 Expand your horizons beyond Google – with Sean Barber

May 19, 2026 15m

Leading on from Ed Ziubrzynski’s tip, Sean Barber muses over what platforms you should consider optimizing for in 2026.Sean says: “Think beyond Google. The search landscape has gone way further than…

S2026E563 Step outside the comfort zone of traditional platforms – with Ed Ziubrzynski

May 18, 2026 17m

What is SEO nowadays? According to Ed Ziubrzynski, it’s a lot more than just Google.Ed says: “SEO needs to be everything, everywhere, all at once – and at all times.”Does that mean everything in…

Frequently Asked Questions

How many episodes does SEO in 2026 have?

SEO in 2026 has published 500 episodes since March 2023, covering topics in Business, Education.

Is SEO in 2026 still active?

SEO in 2026 is currently active with new episodes every few days. Average episode length is 16m.

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