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Dive into the world of search engine optimisation, PPC, and digital marketing. Join content creator and all-around neat gal Genny as she interviews industry experts and fellow Geeky Tech colleagues and tries her best to understand what the big deal is with SEO. If you're new to digital marketing and you've already sniffed out all the fluffy BS that agencies love to promise but fail to deliver, take a listen. You just might learn a (real) thing or two about what makes your website outrank your competitors. Visit geekytech.co.uk/seo-unfiltered-podcast
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Recent Episodes
S5E3 Ep. 5.3: AI Visibility Metrics: Are They All Bull&*$t?
AI visibility tools are everywhere and they’re making big promises. But how much of what they’re selling is actually useful, and how much is just dressed-up guesswork? And is guesswork always bad?In…
S5E2 Ep 5.2: What Happens to Keyword Research in the Wake of GEO?
In this episode of SEO Unfiltered, we revisit one of SEO’s most fundamental tasks—keyword research—and explore how it’s evolving under the rise of GEO.Host Genny cuts through the noise of “SEO is…
S5E1 Ep 5.1: How to E-E-A-T Your Content for Better AI Visibility in 2026
Genny is back for season 5 with a solo rant/pep talk about E-E-A-T, AI, and why geologists everywhere probably want their acronym back. In this episode, we dust off Experience, Expertise,…
S4E4 Ep 4.4: REDUX: 5 Bad Habits That Are Killing Your Online Presence
In this redux episode, we revisit our original 5 Bad Habits episode from March 2023—a time when ChatGPT had just been launched and digital marketing was forever changed. Since then, SEO has…
S4E3 Ep 4.3: Top 5 LLMs for Marketers
In this episode, we dive deep into the most popular Large Language Models (LLMs) available for marketers. With AI tools becoming ubiquitous across every industry, this episode breaks down which LLMs…
S4E2 Ep 4.2: LLM, GEO, AEO—What Do All These AI Names Mean?
We remember back in the day when SEO and PPC were just about the only abbreviations we had to worry about, but then came along AI, and boy oh boy, have things gotten just a little bit more…
S4E1 Ep 4.1.: How Generative Engine Optimisation Will Shape Digital Marketing
We’re back after a six-month hiatus! Life got busy, but we’re diving back into digital marketing with a fresh new season. Today’s episode is all about Generative Engine Optimisation (GEO) and how…
S3E8 Ep 3.8: The First Half of E-E-A-T
In this May episode, Genny dives deep into the first two components of E-E-A-T: Experience and Expertise. Understanding these elements is crucial for creating high-quality content that Google values,…
S3E7 Ep 3.7: Core Web Vitals for Beginners
Today, Genny aims to help listeners wrap their heads around core web vitals, which are key metrics used by Google to assess user experience on websites. She breaks down the three core metrics: page…
S3E6 Ep 3.6: Top Google Ranking Factors to Watch out for this Year
In this month's episode, we're diving deep into the essential ranking factors that could make or break your website's visibility this year. If you know your way around SEO, none of these things…
S3E5 Ep 3.5: ChatGPT One Year Later: A Look Back at AI-Generated Content
It's been a little over a year since ChatGPT became public and exploded onto the scene. So many of us were overwhelmed, awestruck, excited, and even a little bit anxious about its seemingly limitless…
S3E4 Ep 3.4: To Optimise or Not to Optimise: Which Pages Need to Rank?
Let's start off the new year with a simple question: do all pages need to be optimised? And really, what is the difference between an optimised and an unoptimised page? We can't believe we've gone…
S3E3 Ep 3.3: 6 Non-Techy Page Fixes to Improve Your Rankings
Coding and page design aren't for everyone, but if you're a marketer who considers themselves less-than-comfortable taking the wheel on technical page updates, there are still ways that you can…
S3E2 Ep 3.2: 9 Things We Wish Marketers Knew About SEO Tools
Are you a marketer who relies heavily on SEO tools to understand what’s going on? Or are you convinced you know everything you need to know about SEO because you’ve been using SEMRush for years and…
S3E1 Ep 3.1: Taking a Closer Look at Link-Building Strategies
The Geeks are back for a new season, and to start us off, we’re going back to our roots to discuss off-page SEO, one of the three foundations of search engine optimisation.In her own words, Genny…
S2E5 Ep 2.5 5 Bad Habits That Are Killing Your Online Presence
In this episode of SEO Unfiltered, Genny and her friends talk about giving your website that big spring cleaning that it probably desperately needs. But, in order to do that, we’re going to have to…
S2E4 Ep 2.4: Is AI-Generated Content Ready for the World? Ft. Jo Priest
AI, AI, AI....it's all anyone can talk about these days—so much so, that we've asked Jo Priest back onto the show to talk about AI-generated content further and give us some safe advice about whether…
S2E3 Ep 2.3: AI and the Future of Marketing with Jo Priest
Artificial intelligence has been casually seeping into the workforce for decades. But it’s only been recently—since the New York Times released an article about how Chat GPT has started making Google…
S2E2 Ep 2.2: Why B2B Marketers Should Care About Awareness Ads
What’s up, Marketing Geeks!Are you spending at least a fifth of your marketing budget on B2B awareness ads? If you answered “no”, you’re definitely not the only one. So many B2B companies avoid…
S2E1 Ep 2.1: Why It's So Hard to Produce Great Content These Days
Why is content so important for your website? Well, besides the obvious—that being, that words are good—your content is part of your keyword strategy, which is the basis for everything #SEO. If…
Frequently Asked Questions
SEO Unfiltered has published 27 episodes since February 2022, covering topics in Business, Marketing.
SEO Unfiltered is currently highly active with new episodes every 2 months. Average episode length is 25m.
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