Talking About Marketing

Talking About Marketing

Auscast Network

Episodes 70
Avg. Duration 36m
Activity Highly Active
Since Aug 2022
Latest Episode Apr 2026

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Publishing Details

Schedule
Every 2 Weeks
Format
Episodic
Consistency
44%
Hosting
www.omnycontent.com

Contact & Outreach

About This Podcast

Talking About Marketing is a podcast for you to help you thrive in your role as a business owner and/or leader. It's produced by the Talked About Marketing team of Steve Davis and David Olney, with artwork by Casey Cumming. Each marketing podcast episode tips its hat to Philip Kotler's famous "4 Ps of Marketing" (Product, Price, Place, Promotion), by honouring our own 4 Ps of Podcasting; Person, Principles, Problems, and Perspicacity. Person. The aim of life is self-development. To realise one's nature perfectly-that is what each of us is here for. - Oscar Wilde Principles. You can never be overdressed or overeducated. - Oscar Wilde Problems. “I asked the question for the best reason possible, for the only reason, indeed, that excuses anyone for asking any question - simple curiosity. - Oscar Wilde Perspicacity. The one duty we owe to history is to rewrite it. - Oscar Wilde Apart from our love of words, we really love helping people, so we hope this podcast will become a trusted companion for you on your journey in business. We welcome your comments and feedback via [email protected]

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Recent Episodes

S8E5 The Recession Response Episode

Apr 27, 2026 42m

Steve whispers the word “recession” in a dark alley at the top of this episode. David laughs. Then they get serious. Consumer confidence in the US is currently at its lowest since records began in…

S8E4 The Duty Of Australians In Business

Apr 13, 2026 39m

In this episode, Steve Davis and David Olney take Lawson’s poem The Duty of Australians seriously, not as nostalgia, but as a working framework for building businesses that last. Alongside that, they…

S8E3 Surviving For The Sake Of Yourself And Your Business

Mar 30, 2026 41m

Nicholas Christakis lectures behind blast doors in Kyiv, and his students are beaming. CS Lewis reminds us from 1939 that life has never actually been normal. Viktor Frankl offers three anchors that…

S8E2 Marketing vs Spam: An Arms Race Of Idiocy

Mar 17, 2026 45m

A former FBI agent reveals the three silent signals that tell people you are safe to trust, before you open your mouth. David tests them in real conversations this week, with results that surprised…

S8E1 Will You Have Fries With Your AI?

Mar 02, 2026 37m

Mikhail Lermontov wrote a preface designed to stop skimmers in their tracks. Steve and David unpack why that trick works, and why most of us forget to use it. The US Embassy in Australia posts about…

S7E9 Emergence: Why You Do The Things You Do

Dec 24, 2025 43m

Paul Taylor shows us why hardiness beats resilience every time, through four characteristics that separate the business owners who adapt and overcome from those who merely survive. Neuroscientist…

S7E8 May The Life Forces Be With You

Dec 10, 2025 40m

Steve’s nostalgic trip down memory lane reveals something unexpected: wholesome content makes us more productive, while rage baiting turns workplaces toxic. Who knew golf electives and drama classes…

S7E7 Do You Solve Problems Fast Or Slow?

Nov 03, 2025 38m

Mathematician David Bessis claims we need system three thinking, a super-slow mode where you refuse to give up on wrong intuitions until you understand why they misfired. David Olney pushes back,…

S7E6 Functioning With Less Effort

Oct 20, 2025 35m

From Christopher Hitchens’ reflections on truth-telling to the paramedic’s competency cycle, discover why mastering basics creates mental space for what truly matters in both crisis situations and…

S7E5 Avoiding The Echo Of Emptiness

Oct 06, 2025 32m

Tim Ferriss explains why he’s become less disciplined over the past decade, and paradoxically, more effective. The secret lies in replacing willpower with systems that do the heavy lifting…

S7E4 What Do You Know, What Don't You Know, And What Do You Think?

Sep 22, 2025 31m

Steve opens with a morbid but revealing question about eulogies, leading to Hunter S. Thompson’s brutal assessment of Richard Nixon and what our own legacies might reveal about how we’ve chosen to…

S7E3 Can You Feel What I'm Thinking?

Sep 08, 2025 35m

In Person, Leigh Anderson’s “The Paramedic Mindset” reveals why technical competence becomes the foundation for human connection, particularly when stakes are highest. His framework of physical,…

S7E2 How Much Is That AI In The Window?

Aug 26, 2025 36m

Viktor Frankl’s “Man’s Search for Meaning” offers profound guidance for business owners feeling overwhelmed by today’s relentless news cycle, reminding us that survival often depends on having…

S7E1 The AI Rant: A Nuanced Rebellion Against Digital Sleepwalking

Aug 07, 2025 55m

Steve sets the scene with a restaurant analogy that cuts to the heart of our AI dilemma: magnificent handcrafted hamburgers versus mass-produced alternatives both serve purposes, but only when we…

S6E9 Cybersecurity And Your Business - Be Alert Not Alarmed

Jun 30, 2025 39m

Steve and David emerge from a classified briefing at the Australian Cybersecurity Centre with sobering news: the average cyber attack costs small businesses $50,000, and we're all walking around with…

S6E8 Convictions vs Contradictions In Marketing

Jun 16, 2025 33m

Stan McChrystal reveals why character equals conviction multiplied by discipline – and why this military wisdom transforms how we approach marketing authenticity in a world obsessed with quick wins.…

S6E7 Should You Apply French Revolution Insights In Branding And Have More Skin In The Game?

May 26, 2025 28m

Belle Baker’s thoughtful response to our previous episode on conversational power sparks a deeper exploration into the magic words that either constrain or liberate our thinking. When we default to…

S6E6 Sorry. Not Sorry. You'll Want To Hear This.

May 13, 2025 40m

Rutger Bregman challenges us to create ripple effects from small personal changes that benefit entire communities. Jefferson Fisher revolutionises everyday communication by eliminating power-draining…

S6E5 The Trouble With Toying Around in Archetypes and Branding

Apr 28, 2025 42m

In Person, we discover why songwriters and business folk alike benefit from fresh eyes that ask the right questions, revealing how collaboration creates outcomes greater than the sum of their parts.…

S6E4 You're Just Too Good To Be True

Apr 14, 2025 29m

Will Guidara’s journey from awestruck 12-year-old at the Four Seasons to creating one of the world’s best restaurants reveals what “unreasonable hospitality” truly means. Disney’s insistence on…

Frequently Asked Questions

How many episodes does Talking About Marketing have?

Talking About Marketing has published 70 episodes since August 2022, covering topics in Business, Education.

Is Talking About Marketing still active?

Talking About Marketing is currently highly active with new episodes every 2 weeks. Average episode length is 36m.

How do I contact Talking About Marketing for sponsorship or guest appearances?

Sign up on Grep.FM to access contact details for Talking About Marketing, including email and social media links.

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