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About This Podcast
Tech Marketing Rewired is your front-row seat into the minds of the best tech marketers, brand leaders, and technology builders in the game.
I’m Kevin Kerner, and each episode is a conversation with smart friends, some leading the charge at B2B brands, some building the tech shaping the future of marketing, and all of them rethinking what actually works in a space that’s moving fast. We get into what’s next, what’s working (and what’s not), and how to scale marketing in a way that doesn’t burn everyone out. It’s honest, forward-looking, sometimes a little nerdy, but always practical and grounded in real-world experience. If you care about where B2B marketing is headed, you’ll want to tune in.
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Recent Episodes
Rewiring the Marketing Org: Agile Pods and Workflow Orchestration with Wrike CMO Christine Royston
Is your marketing structure holding back your growth? In this episode of Tech Marketing Rewired, Kevin Kerner sits down with Christine Royston, CMO of Wrike, to discuss how she is fundamentally…
Why AI Isn’t Killing Search (And What to Focus on Instead) with Tony Pataky (Procore)
Does 2026 really mark the beginning of the end for SEO, or are we missing the bigger picture on how search is evolving?In this episode, Kevin sits down with Tony Pataky, Director of Global SEO and…
What Happens When You Blend AI / Automation With Thoughtful Gifting with Kris Rudeegraap of Sendoso
Email fatigue is real, ad costs are climbing, and attention is harder than ever to earn. In this episode of Tech Marketing Rewired, I sit down with Sendoso CEO Kris Rudeegraap to unpack how modern…
The CMO’s Guide to Rebranding: Executive Buy-In & Internal Launch w/ CMO Julie Preiss
The cybersecurity market is arguably the noisest sector in tech, creating a "Sea of Sameness" where every vendor looks and sounds identical. So, how do you convince a technical leadership team that…
How to Build a "Digital Workforce": Onboarding and Coaching AI Agents w/ Lauren Esposito
What if your smallest team could operate with the reach and rhythm of a 40-person org? We sit down with Lauren Esposito, CMO at Asymbl, to unpack a practical, repeatable method for scaling work…
2025 Wrap-Up & What Tech Leaders are Planning in 2026 w/ Lisa Martin
2025 was the year AI stopped being a "lab project" and started doing real work.In this year-end wrap-up, Kevin sits down with fellow podcast host Lisa Martin (CMOs Unscripted) to compare notes on the…
Beyond Demand Gen: Why Growth Marketing is a Mindset, Not a Title | Rob Freedman
Growth marketing isn’t a buzzword here; it’s a practical operating system that replaces vanity metrics with revenue clarity. I sit down with Rob Freedman, the former VP of Marketing and Partnerships…
Why the Future of Ad Targeting Is About Context, Not Cookies | Brendan Norman, Classify
Ads don’t need to follow people to perform. They need to understand the moment. Kevin sits down with Brendan Norman, founder of Classify and former leader at Facebook Audience Network, to unpack how…
How Sarah McConnell Scales Demand Gen at Qualified (And How You Can Too)
The old launch playbook is broken, and we’re not waiting for GA to prove it. We sit down with Sarah McConnell, VP of Demand Generation at Qualified, to unpack a product launch strategy built for AI…
How to Turn Marketing Chaos into a Predictable Growth Engine with Joshua Leatherman
Think your team is doing “random acts of marketing”? You’re not alone. We sat down with Josh Leatherman, CMO of Cyderes and author of the book "Scaleable Acts of Marketing" to unpack a practical,…
How Kelly Greenwalt of Epicor Balances Today's Martech Stack with the AI Future
In this episode, we sit down with Kelly Greenwalt, a veteran marketing operations leader who’s navigated two decades of tool explosions and AI’s rapid rise at brands like National Instruments and…
The Anti-Hype Playbook for Developer Marketing | David Macias (Ex-MongoDB)
Stop trying to impress developers with adjectives. They want truth, working demos, and clear docs. That’s the heartbeat of this conversation with product marketing leader Dave Macias (ex-Dell,…
The Modern Playbook for Integrated Marketing, ABM & AI with Sinziana Ursu
What separates exceptional integrated marketing campaigns from forgettable ones? According to Sinziana Ursu, a leader of Integrated Marketing Programs at Upland Software, success comes down to two…
From Analytics to Marketing SVP: Saima Rashid’s Journey & Leadership Lessons
What does it take to build one of the strongest brands in MarTech? Saima Rashid's remarkable journey from analytics expert to marketing leader at 6Sense reveals the power of becoming your own best…
The CMO’s AI Playbook: From Complexity to Clarity with Jim Lecinski
The AI landscape has transformed so dramatically since 2021 that the original marketing playbook is already outdated. In this episode, get an exclusive preview of the upcoming second edition of The…
AI Personas Will Change How Teams Collaborate with Suman Kanuganti
What if your AI could think exactly like you? Not approximating your style based on internet data, but truly capturing your unique patterns of thought, expertise, and decision-making?Suman Kanaganti,…
How to Create Meaningful Internship Experiences with Cheryl Rodness of Quest Global
Creating meaningful internship experiences isn't just good for students—it's vital for building your company's talent pipeline. But why do so many internship programs fall short, and how can we…
Using Trust, Creativity & Distribution to Win in Tech Marketing with Aditya Vempaty
Ever wondered how challenger tech brands compete (or co-exist) with industry giants like Adobe and Salesforce? In this enlightening conversation, Aditya Venpati, VP of Marketing at MoEngage, shares…
Smart Strategies for Building AI Maturity with Ryan Bearden
"I'm having more fun now at work than I can ever remember." When Ryan Bearden shared this feedback from a client who had gone through his AI training program, I knew we were onto something special in…
Agent-to-Agent GTM: How AI Is Reshaping B2B Discovery with Santosh Sharan
Remember when marketing was about gut feelings and Rolodexes? Those days are long gone, replaced first by data-driven automation and now by something even more transformative: AI-powered buying…
Frequently Asked Questions
Tech Marketing Rewired has published 33 episodes since March 2025, covering topics in Business, Marketing.
Tech Marketing Rewired is currently highly active with new episodes every 2 weeks. Average episode length is 40m.
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