The CPG Guys
Peter V.S. Bond & Sri Rajagopalan
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About This Podcast
CPG industry icon Sri Rajagopalan (Papa Raj) & consumer loyalty guru Peter V.S. Bond explore today’s consumer, brand management, retail media and the in store model. Today’s environment is transforming fast with technologies like Artificial Intelligence and a social media engaged consumer. Our guests are CMO, CCO, CEO, founders, Martech, Retail merchants, Retail media networks. Join the discussion, be part of the solution. http://cpgguys.com
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Recent Episodes
S1E599 Newell Brands CEO Chris Peterson: Organization Transformation Through AI
The CPG Guys are joined in this episode by Chris Peterson, President, CEO & Board Member of Newell Brands, a major American global consumer and commercial products conglomerate. Headquartered in…
S1 WK Kellogg Chief Growth Officer Doug VandeVelde On Transforming From Breakfast to Functional Wellness Focus
The CPG Guys are joined in this episode by Doug VandeVelde, Chief Growth Officer at WK Kellogg Co, manufacturer of an iconic brand portfolio including Kellogg's Frosted Flakes®, Rice Krispies®, Froot…
S2E37 Commerce Riff with Sri & PVSB - June 8, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics:America 250Macy’s Q1 resultsZellers is back!The Preference EconomyCPG Guys Website:…
S1E597 Unilever CCO Matt Gregory: Omnichannel Customer Growth Strategy
The CPG Guys are joined in this episode by Matt Gregory, EVP & Chief Customer Officer North America at Unilever.Follow Matt on LinkedIn at: https://www.linkedin.com/in/matt-gregory-b702567Follow…
S2E36 Commerce Riff with Sri & PVSB - June 2, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics:Kroger leadership changesThe magnitude of SNAP benefit changesExpansion of <30…
S1E596 Thriving Independence in Challenging Retail Times with Care Pharmacies' Mike Wysong
The CPG Guys are joined in this episode by Mike Wysong, CEO of CARE Pharmacies, Inc., a growing pharmacy network having served communities like your own for more than 64 years. CARE Pharmacies…
S1E595 Avoiding the Validation Trap with Conagra Brands' Bob Nolan
The CPG Guys are joined in this episode by Bob Nolan, SVP of Growth Science at Conagra Brands. Conagra’s portfolio of iconic and emerging food brands continues to evolve to offer contemporary choices…
S3E35 Commerce Riff with Sri & PVSB - May 26, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics:Walmart resultsTarget resultsGrocery isn’t keeping upKroger growth opportunitiesCPG…
S1E594 Crossover Podcast Episode - Wendy Liebmann & Future Shop
This is a crossover episode with Wendy Liebmann, CEO and Chief Shopper at WSL Strategic and host of the Future Shop podcast.Follow Wendy on LinkedIn at:…
S1E593 Insights Driving Superior Outcomes with Haleon's Sammi Zola & Pete Fox plus Kroger Precision Marketing's Andrew Butz
The CPG Guys are joined in this episode by Sammi Zola and Pete Fox from Haleon plus Andrew Butz from Kroger Precision Marketing.This episode was recorded at 84.51 in Cincinnati, Ohio.Follow Sammi on…
S2E34 Commerce Riff with Sri & PVSB - May 19, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics:Grocery InflationQuarterly EarningsStarbucks LayoffsTarget Board BattlesCPG Guys…
S1E592 Partners in Driving Brand Growth with Kroger Precision Marketing's Barbara Connors & Brian Dowey
The CPG Guys are joined in this episode by Barbara Connors VP of Strategy & Activation and Brian Downey, Senior Director at Kroger Precision Marketing (KPM), the retail media business of Kroger…
S1E591 Amazon Upfront 2026 Recap
The CPG Guys recap their attendance at the 2026 Amazon Upfront event which took place in New York City at the Beacon Theatre on May 11.CPG Guys Website: http://CPGguys.comFMCG Guys Website:…
S2E33 Commerce Riff with Sri & PVSB - May 12, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics:Giant Eagle partners with ibottaGeneral Mills LeadershipKraft Heinz increases…
S1E590 Purpose-Driven Growth with MadTree Brewing's John FitzGerald
The CPG Guys are joined in this episode by John FitzGerald, Sr Director of Growth at Mad Tree Brewing Company. Founded in 2013, MadTree is an award-winning brewery that’s rooted in Cincinnati and…
S1E589 Total Market Measurement with NielsenIQ's Kim Cox & Richard Pereira
The CPG Guys are joined in this episode by Kim Cox, Managing Director NA Omnichannel Intelligence Solutions & Richard Pereira, Regional Product Leader, NA at NielsenIQ, the world’s leading…
S2E32 Commerce Riff with Sri & PVSB - May 5, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics:Kimberly-Clark Q1 2026 ResultsUnilever Q1 2026 ResultsWalmart Scintilla Media Data…
S1E588 Driving Full Funnel Brand Equity Through Tubi with PepsiCo's Caitlin Winsor and Tubi's Chris Grillo
The CPG Guys are joined in this episode by Caitlin Winsor Senior Director of Media, Strategy & Investment at PepsiCo and Chris Grillo Vice President of Sales, CPG at Tubi, the most watched free…
S2E31 Commerce Riff with Sri & PVSB - April 28, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics:KDP Quarterly earningsGen Z pre-games drinking before heading outMicrosoft Voluntary…
S1E587 Closing the CPG Gender Gap with The Female Quotient's Shelley Zalis
The CPG Guys are joined in this episode by Shelley Zalis, Founder & CEO of The Female Quotient. Founded in 2007, The Female Quotient (The FQ) is an equality services company that provides thought…
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The CPG Guys has published 638 episodes since June 2020, covering topics in Business, Business News.
The CPG Guys is currently highly active with new episodes every few days. Average episode length is 44m.
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