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About This Podcast
You didn’t start your business to become a full-time marketer—but here you are, juggling content, launches, and visibility on top of everything else. If you're exhausted by marketing formulas that feel pushy or misaligned, this podcast is your permission slip to do it differently. Values-First Marketing is a strategic approach that centers your beliefs, mission, and principles—so your message feels true to you and resonates deeply with the people who already believe what you believe. You won’t need to convince or perform. You’ll build trust, loyalty, and long-term client retention with effective messaging that feels natural and aligned. This show is here to help you clarify your thought leadership, simplify your marketing, and stay fully in your zone of genius—so sales become a natural result.
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Recent Episodes
S3E85 3 Website Copywriting Changes I Made for Google Algorithm 2026
Google recently announced its 2026 algorithm updates at I/O in May 2026, and that made me stop and ask: Is my website actually built for how people are going to find me now?And how can I incorporate…
S3E84 Top 3 Takeaways From My 3-Day Solo Retreat
LINKS MENTIONED:- Rest Is The New Revenue For High-Achieving Women with Dr Shamieka Dean- How To Relax Without Reducing Rest to Productivity CONNECT WITH MEGAN:Join My Inbox Community →…
S3E83 How a Conversion Copywriter Captures Your Authentic Brand Voice
If you're a coach, health practitioner, podcaster, or service provider looking to hire a copywriter, you've likely asked yourself one critical question: How can a conversion copywriter capture my…
S3E82 How To Know If Your Conversion Copywriter Is Actually Good
Should a good copywriter make you rich?If you've ever wondered whether your copywriter is actually good, this episode gives you permission to stop measuring by the wrong metrics.I had such an…
S3E81 The 3 Questions I Ask Before Fixing Your Email Marketing Strategy
What is your email data actually telling you? It's probably not "write better subject lines."A recent client consultation turned into a masterclass on what really kills email open rates. One company…
S3E80 The SEO Content Marketing Strategy That's Working Now with Laura Jawad
Most experts don't realize their website is speaking a completely different language than their potential clients are searching for. 😮The solution is usually pretty simple……but it’s easy to miss this…
S3E78 How Tripwire Funnels Retain Clients Longer with Destini Copp
The funnels that are converting consistently are the ones that are thinking in terms of their ecosystem, not just one single funnel. I've seen many smart business owners pour energy into…
Your Book As A Long-Term Marketing Strategy with Holly Ostrout
Most entrepreneurs think about their business book the wrong way. They count royalties, obsess over Amazon rankings, and then watch the book disappear from their marketing strategy the moment the…
S3E77 Book Out Clients Months Ahead with Jess Freeman
She's been booked out months in advance with a full client roster for 14 years in business. And she doesn't pay for ads or manage a large team.I recently sat down with Jess Freeman, a web designer…
S3E76 Conversion Copywriting Isn’t Enough Anymore (Here’s What Works)
For years, conversion copywriting has been treated as the gold standard in marketing.If the landing page converts, the copy is working…right?But what if conversion isn’t actually the most important…
S3E75 How to Promote Your Podcast to Get More Clients with Amanda Bennett
When people ask how to promote your podcast, they’re usually asking the wrong question: How do I grow my downloads?It’s easy to feel pressure while watching big name podcasters climbing charts,…
S3E74 Copywriting Case Study: Website Moved Them From Stalled to Scalable
When founders say they “just need a website,” that’s almost never the real issue.In this episode, I walk you through a real copywriting case study of a Family Birth & Education Center whose…
S3E73 How to Email More Without Annoying Your Audience with Holly Haynes
Email marketing is one of the most talked-about growth tools in online business. And yet… So many smart founders struggle to do it consistently. If you’ve ever thought:“If I email more, people will…
S3E72 How Owning Her Brand Voice Doubled Revenue with Holly Haynes [Replay]
Your brand voice matters more than any algorithm. Leaning into your own brand voice is one of the scariest things you can do…because people see and hear the real you. AND, leaning into your brand…
S2E71 What I’d Fix First to Make Your Copywriting Convert (With Examples)
If you’ve ever wondered, “I know I’m great at what I do… so why does my copy sound off?” — you are like most of my clients. After auditing hundreds of sales pages, websites, and emails, I can tell…
S2E70 5 Email Marketing Tips For Daily List Growth with Tracy Beavers
Daily list growth is simpler than you think.I’m joined by Tracy Beavers, host of the top-ranked Create Online Business Success podcast, for a refreshingly real conversation on how to grow your list…
S2E69 3 Email Marketing Ideas You Can Use This Week
I’m sharing three simple, actionable email marketing ideas you can implement right away to see a greater ROI from your email marketing. No burnout, no perfectionism, no fancy funnels…
S2E68 The Top 3 Copywriting Trends To Watch in 2026
If you're wondering how to stay relevant and write content that actually connects in the AI era—we need to talk about what’s really working in 2026.In this episode, I’m breaking down the top 3…
S2E67 AI Copywriting That Sounds Like You with Kinsey Soderberg
If you’ve been curious about using AI tools—but hesitant because you don’t want to lose what makes your voice yours—this episode is for you.I'm joined by Kinsey Soderberg—creator of Authentic AI and…
S2E66 Pinterest Marketing For More Organic Traffic with Kate Ahl
Pinterest isn’t just for recipes and travel inspo. Here’s how to use it for real business growth:What if your blog could keep bringing in traffic for years—without needing to perform on Instagram or…
Frequently Asked Questions
Values-First Marketing has published 85 episodes since May 2024, covering topics in Business, Marketing.
Values-First Marketing is currently highly active with new episodes weekly. Average episode length is 25m.
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