Episodes 131
Avg. Duration 15m
Activity Highly Active
Since Jun 2021
Latest Episode Mar 2026

Outreach Signals

Features Guests Has Video

Publishing Details

Schedule
Every 2 Weeks
Format
Episodic
Consistency
98%
Hosting
feeds.castos.com

Contact & Outreach

About This Podcast

Welcome to What Counts? by TrailBlazer Consulting. The hosts, Maura Dunn and Lee Karas bring over 30 years of experience consulting with public and private organizations across industries including energy, biotech, manufacturing, and technology. We discuss proven solutions developed working with companies to solve their information and data management challenges. The typical What Counts? episode is around 15 minutes long, and each episode focuses on one aspect of information, data, or records management. We provide insight into practical ways to assess, evaluate, recommend, implement, and monitor records and information management programs – and we illustrate our ideas with anecdotes and case studies drawn from our clients. Look us up on the web at www.TrailBlazer.us.com. Or, send us an email at [email protected].

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Recent Episodes

Contract Data Governance: Why AI Alone Won't Fix Conflicting Terms - E130

Mar 23, 2026 17m

Episode 130 - When a company acquires another business, it inherits a tangled web of contracts — each with its own payment terms, clauses, and conditions. Contract one says 30 days, contract two says…

Solving the Growth-Governance Tension: How to Accelerate Without Losing Control - E129

Mar 09, 2026 13m

In this episode of What Counts, Lee and Maura move beyond diagnosing the tension between growth and governance and dive into what real solutions look like. From the “records police” stereotype to the…

Growth vs Governance: The Tension Every Leader Feels - E128

Feb 23, 2026 14m

Episode 128 - In this episode of What Counts, Lee and Maura dive into one of the most universal challenges leaders face: balancing the urgency of growth with the discipline of governance. From…

When Workflow Fails: How Misaligned Policies Break Processes and Create Hidden Risk - E127

Feb 09, 2026 18m

Episode 127 - This episode of What Counts unpacks a problem every organization faces but few diagnose correctly: workflows fail when they don’t reflect the reality of how work actually gets done.…

The Maturity Mirage: Why Organizations Think They're Well-Managed (But Aren't) - E126

Jan 26, 2026 16m

Episode 126 – Many organizations confidently claim they operate in a mature, well‑managed environment—until someone starts examining how work actually gets done. In this episode of What Counts, Maura…

CLM Fundamentals: Why Readiness Matters More Than Software - E125

Jan 12, 2026 25m

Episode 125 - Contract Lifecycle Management touches every corner of an organization—finance, legal, procurement, operations, compliance, and the business itself. But despite the promise of modern CLM…

Fact or Fiction: Governance Myths Part 2 - E124

Dec 29, 2025 12m

Episode 124 - Fact or Fiction. Governance gets a bad rap—too rigid, too bureaucratic, too “records police.” But in reality, good Information Governance is one of the most powerful accelerators a…

Fact or Fiction: Busting the Myths of Information Governance Part 1 - E123

Dec 15, 2025 18m

Episode 123 - Fact or Fiction. Welcome to What Counts by TrailBlazer Consulting, the podcast where we cut through the noise and uncover what truly matters in information governance. In Episode 123,…

From Spark to Scale: Mastering the IP Lifecycle - E122

Dec 01, 2025 20m

Episode 122: IP Lifecycle or Intellectual property isn’t just about filing a trademark or patent—it’s the full journey of your ideas, inventions, and creative assets. At TrailBlazer Consulting, we…

Own What You Know: Turning Expertise Into IP - E121

Nov 17, 2025 13m

Episode 121 - Every business starts with a purpose—but sustaining it requires more than passion. It demands clarity. In this episode, we unpack why documenting your know-how isn’t just smart—it’s…

Business Records and Contracts: How Documentation Drives Growth, Compliance, and Strategy - E120

Nov 03, 2025 17m

Episode 120 - In this episode, we explore how records and contracts aren’t just administrative necessities—they’re strategic assets that shape the trajectory of a business. From articles of…

From Press to Pixel: The Evolution of Recorded Communication - E119

Oct 21, 2025 20m

Episode 119 - From press to pixel. In this episode, we journey through the transformative history of recorded communication—from press to pixel. The invention of the printing press to the rise of…

From Clay Tablets to Cloud: The Timeless Power of Records - E118

Oct 06, 2025 16m

Discover how recordkeeping evolved from clay tablets to cloud-based systems. Lee and Maura explore the timeless principles of governance, transparency, and accountability that shape how we document…

Data That Drives You: How Small Businesses Can Protect, Classify, and Retain What Matters - E117

Sep 22, 2025 24m

Episode 117 - In this episode, we unpack the hidden backbone of every business: data. From handwritten guest books to sophisticated CRMs, we explore the many forms customer and operational data can…

Operational Roots: Building Business Infrastructure That Powers Growth - E116

Sep 08, 2025 10m

Episode 116 - In this episode of TrailBlazer, Maura and Lee dive into the essential components of business infrastructure setup—the behind-the-scenes systems that shape how your business…

Understanding Payroll and Hiring Decisions: Strategies for Your Business - E115

Aug 25, 2025 20m

Welcome to What Counts, the podcast where we decode the complexities of information governance and spotlight the strategies that drive operational maturity. In this episode, we’re diving into the…

Payroll & HR That Scale: Building Backbone Systems for Growth, Compliance, and Culture - E114

Aug 11, 2025 19m

Welcome to What Counts, the podcast where information governance meets real-world strategy. In this episode, Lee and Maura unpack the often-overlooked—but absolutely mission-critical—domains of…

Track to Thrive: How Time and Inventory Management Drive Profitability and Compliance - E113

Jul 28, 2025 18m

Episode 113 - In today’s fast-paced business landscape, tracking isn’t just a back-office chore—it’s a strategic advantage. Whether you're managing a lean startup or scaling operations, accurate time…

Financial Clarity for Entrepreneurs: Practical Tips - E112

Jul 14, 2025 17m

Episode E112 - In this episode of What Counts?, Maura and Lee unpack foundational financial management strategies and practical tips that every entrepreneur should know. From separating business and…

Why Every Business Needs a Trusted Lawyer and Accountant from Day One - E111

Jun 30, 2025 15m

Why every business needs a trusted lawyer and accountant from days one. Welcome to What Counts, the podcast that explores the power of information governance and the strategies behind smarter…

Frequently Asked Questions

How many episodes does What Counts? have?

What Counts? has published 131 episodes since June 2021, covering topics in Business, Education.

Is What Counts? still active?

What Counts? is currently highly active with new episodes every 2 weeks. Average episode length is 15m.

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