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Recent Episodes
Episode #32: Can I at LEAST…
Join Jon and Ed review the current state of the medical industry through the YT lens as they scout The Boca Raton for the 15th Anniversary YellowTelescope Training Seminar. The post Episode #32: Can…
Episode #31: Annual Planning – Who Not How
Join Jon and Ed in the throes of practicing what they preach, mid-execution at the YellowTelescope, SEOversite, and iScreamSocialMedia Annual Planning Meeting. The post Episode #31: Annual Planning –…
Episode #30: Bigger Slice of a Shrinking Pie
Join Jon and Ed for their first ever pool-cast, broadcasting from a private villa plunge pool in Mexico, practicing what they preach. The post Episode #30: Bigger Slice of a Shrinking Pie appeared…
Episode #29: Managing Growth Through Intentionality
Jon and Ed are back with another Best Practices for the Best Practices Podcast focused on focus – and where practices should be directing it, now more than ever. The post Episode #29: Managing Growth…
Episode #28: Building Value Through Advanced Accolades
In this episode, ahead of the 11th Annual YellowTelescope Training Seminar, Jon and Ed elaborate on how top practices truly build the value in their brand and confidently educate their patients and…
Episode 27: These Are the Good Ol’ Days – How Practices Are Thriving in COVID and Our 6-Month Mantra
For the first podcast back together, live in the same room, since before the shutdown, Jon and Ed reunite as if nothing ever happened (though they wax on about how it did and what’s happened…
Episode 26: Staffing, Managing, and Growing Coming Out of COVID-19
After speaking with dozens of practices a week, and reviewing hundreds of resumes during COVID, Jon and Ed share a unique and informed perspective of what job applicants are thinking and how it…
Episode 25: Re-opening After COVID-19 for Success!
In this special episode, in response to the request for practice management content from the producers of The Aesthetic Show, The Vegas Cosmetic Surgery Symposium, and the Global Aesthetics…
Episode 24: A Practice’s COVID-19 Survival Guide
As Covid-19 affects how we all work, Jon and Ed take the time to speculate on how their learnings can apply to an unprecedented time... The post Episode 24: A Practice’s COVID-19 Survival Guide…
Episode 23: You know that old expression, but does it ring true?
In this particularly irreverent edition, Jon and Ed take a stab at poking holes in, and poking fun at, some of the most often used clichés in business and in life. The post Episode 23: You know that…
Episode 22: Making the most of social media marketing in 2020
Join Jon and Ed from Ed’s living room as they dissect how medical practices and similar businesses are best utilizing Facebook, Instagram, LinkedIn and even TikTok to maximize the return on…
Episode 21: Medical Practice Marketing Post-Google Medic Update
In their annual summertime Hamptons episode, Jon and Ed chew over a number of topics. The post Episode 21: Medical Practice Marketing Post-Google Medic Update appeared first on Yellow Telescope.
Episode 20: Marketing Through Enhanced Planning
Back in action after a robust respite from recording, join Jon and Ed as they celebrate the 20th episode of the YellowTelecast to cap off the best year yet for the company. Most growing practices,…
Episode 19: Cutting Costs Through Annual Planning
Cutting Costs Through Annual Planning – Though many episodes have been recorded while on the road with clients or at conferences, this first-ever truly mobile “car cast” finds Jon and Ed on their way…
Episode 18: Evaluating Core Values
Taking time off from your practice to recharge physically and mentally is invaluable, particularly if you use some of your off time to educate yourself. Enjoy this podcast on evaluating the core…
Episode 17: The Cost of Conversions
Join Jon and Ed for the 17th installment of the YellowTelecast, as they dissect how to determine the true cost of each converted lead, and when it is the most appropriate time to make an additional…
Episode 16: The Summertime Spend-freeze Blues
Every summer, practices all over the country find themselves suddenly re-evaluating, and sometimes reactively cutting, their expenditures due to a seasonal slowdown in revenue, often erroneously…
Episode 15: Managing Employee Resistance to Culture Transition
With an ever evolving landscape in which medical practices operate, it often becomes necessary to shift the culture within the organization through the implementation of new processes and…
Episode 14: Social Media Strategy
In this special NYC edition, Jon and Ed broadcast directly from Central Park, celebrating both New York and French culture through whisky and cuisine, while outlining how they’ve recently developed…
Episode 12: Counterintuitive Commonalities
Across the country we have found many common, though often ambiguous, traits among doctors, patients, and patient care coordinators, despite the obvious differences between region, geography,…
Frequently Asked Questions
YellowTelescope YellowTelecast has published 31 episodes since October 2014.
YellowTelescope YellowTelecast is currently active with new episodes semi-annually. Average episode length is 47m.
Sign up on Grep.FM to access contact details for YellowTelescope YellowTelecast, including email and social media links.
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