Episodes 212
Avg. Duration 36m
Activity Highly Active
Apple Rating 4.9 (26)
Since May 2018
Latest Episode Jun 2026

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Schedule
Every 2 Weeks
Format
Episodic
Consistency
100%
Hosting
feeds.simplecast.com

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About This Podcast

We tell the stories of innovators at the intersection of agriculture and technology to answer the question: what really is agtech and why should you care?

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Recent Episodes

Can dairy’s waste stream power beef’s future? with Daniel Carson

Jun 10, 2026 36m

What if one of agriculture’s most controversial “waste problems” is actually its most overlooked opportunity? Daniel Carson is an entrepreneur based in New Zealand, who wants to transform the beef…

Business Model Breakdowns with Shane Thomas: The Monsanto Playbook

May 27, 2026 47m

Monsanto is one of the most influential and controversial companies in the history of global agriculture. But beyond the headlines, what can its evolution teach us about how value is created and…

Can biomaterials compete on price, not just purpose? with Tina Funder

May 13, 2026 34m

Some of the most transformative innovation in agri-food is happening downstream of the farm, in the materials, products, and industries that agriculture ultimately feeds into. In this episode, Sarah…

Better Outcomes, Not Lower Costs: rethinking agtech in horticulture, with Mark Trzaskoma

Apr 29, 2026 33m

While agtech often celebrates breakthrough technologies that can slash costs for farmers, what if the real value of innovation lies somewhere else entirely? In this episode, Mark Trzaskoma joins Dr…

Business Model Breakdowns with Shane Thomas: Co-Ops and their future in Ag

Apr 15, 2026 38m

Co-operatives have a long and sometimes colored history in agriculture, across the Western world. What role will they play in the future of agriculture? As agriculture becomes increasingly shaped by…

Halter’s $2 billion question, with founder Craig Piggott

Apr 01, 2026 32m

In less than a year, NZ-based virtual fencing company Halter raised $165 million and then $220 million more, reaching a $2 billion valuation at a time when global agtech funding is down more than 70%…

The Seven Year Itch: What We Got Wrong (and Right) in Australian Agtech, with Sam Duncan and Natalie Engel

Mar 18, 2026 26m

Seven years ago, agtech in Australia was still in its infancy. There were bold predictions, a flurry of startups, and an emerging ecosystem of programs and investors to back them. So how have things…

The Innovation Sweet Spot: Aligning Corporates, Startups and Investors, with Brad Fruth and Frank Wooten

Mar 04, 2026 51m

While agrifood innovation often celebrates bold founders and breakthrough technologies, what happens when the incentives of corporates, startups and investors don’t quite align? In this live…

AI as a Competitive Farming Advantage, Paul Windemuller

Feb 18, 2026 29m

While farmer distrust of AI remains a key adoption barrier, will farm businesses that are being set up for an AI future have a competitive advantage?Paul Windemuller is a pioneering first-generation…

Beyond Scale: Native Grains and Indigenous-Led Food Systems with Jacob Birch

Feb 04, 2026 39m

While there is a growing recognition of the importance of indigenous knowledge in agriculture, all too-often, First Nations people are being asked to fit in with an established model. What if we…

The Future of Farming is Autonomous, with Brett McMickell of Kubota

Jan 21, 2026 41m

We’ve hit a tipping point for autonomy in agriculture, so how far off is fully autonomous farming? In this episode, Matthew Pryor sits down with Brett McMickell, Chief Technology Officer at Kubota…

Making underwater forestry scalable and sustainable, with Andrew Morgan of Hydrowood

Dec 10, 2025 47m

Today's episode is a tangible example of a company in the "natural capital" space. While not traditional agtech, the Hydrowood journey hits familiar themes: building a business within nature's…

Have we hit the tipping point for autonomy in ag? With Shane Thomas and Matthew Pryor

Nov 26, 2025 32m

Over the past few years, the conversation about autonomy in agtech has moved from “but, does it work?” to “how can I get started?” This is a significant shift, indicative of autonomous machinery…

The Business Case for Electrifying Agriculture, with Cherry Grower Mike Casey

Nov 12, 2025 44m

In the race to decarbonize agriculture, the spotlight often falls on carbon sequestration, genetics, and alternative proteins. But have we overlooked something that’s right in front of us?…

The realities of winding up an agtech app, with Nikki Davey

Oct 30, 2025 45m

What happens when an agtech startup with market pull, a clear mission, and global momentum still doesn’t make it?Nikki Davey is the founder of Grown Not Flown, which helped thousands of local flower…

Agtech trends: bundling, unbundling, LLMs and more with Shane Thomas and Matthew Pryor

Oct 15, 2025 32m

‘Bundling’ is a well-known business strategy, especially in tech, where it’s not only used to increase sales and move slow-selling products, but also to tie customers into an ecosystem (such as Apple…

Putting cotton farmers at the forefront of the cotton industry, with Marzia Lanfranchi

Oct 01, 2025 31m

The biggest issue facing the cotton industry isn't fast fashion or water consumption. It's that the people growing cotton have been rendered invisible. The industry fixates on fiber quality and…

Will China’s cheaper tractors disrupt ag equipment? With Lachlan Monsbourgh

Sep 17, 2025 37m

As the world’s largest agricultural economy, when China makes a move, the world pays attention. China has just unveiled an ambitious plan to accelerate its development of ag machinery by shortening…

From agtech adoption problems to high performance farming teams, with Kevin Boyle, EFI

Sep 03, 2025 41m

When the agtech is not working in the field, we can be quick to search for answers in the product itself. But sometimes, the solution is not there. That’s because it’s not a technical problem, but…

Can robotics solve farm labor challenges? with Sophie Thorel and Connie Bowen

Aug 20, 2025 43m

Ask any farmer what their biggest challenge is right now and most will say ‘labor’. But what if, instead of trying to get more farm workers, we focused on changing the types of jobs available on…

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Agtech - So What? has published 212 episodes since May 2018, covering topics in Arts, Business.

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Agtech - So What? is currently highly active with new episodes every 2 weeks. Average episode length is 36m.

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