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Episode 218: Bare-Knuckle B2B: Are agencies still worth it? Sage’s Harry Davies on the truth
This week, we kicked off our new series: Bare-Knuckle B2B, a partnership between Lesniak Swann and B2B Marketing. The first episode features Harry Davies, VP of Marketing and Strategy Investment and…
Episode 217: Rewriting the B2B marketing rules with Nick Mason, CEO & Founder, Turtl
In this episode of the B2B Marketing Podcast, Richard O’Connor, CEO of B2B Marketing, is joined by Nick Mason, CEO & Founder of Turtl, to explore why traditional, lead‑centric B2B marketing…
Episode 216: B2B Ignite Teaser: Unlocking the human elements in B2B, with Deliveroo
In this special B2B Marketing Podcast episode, Kavita Singh is joined by Amie Farrell, Global Head of Marketing, Deliveroo for Work, to preview her upcoming session at B2B Ignite. Amie delves into…
Episode 215: The missing link between creativity and commercial impact, with Omne
In this week’s episode of the B2B Marketing Podcast, in association with Omne, Kavita Singh sits down with the ‘UK Agency of the Year’ to explore the tension between creativity and commercial…
Episode 214: AI won’t fix your GTM: Why you need a systems-thinking CMO, with Marketbridge
In this week’s episode of the B2B Marketing Podcast, Richard O’Connor, CEO, B2B Marketing is joined by Fiona McKenzie, President, Europe, Marketbridge to tease her upcoming keynote session at B2B…
Episode 213: Best answer marketing: Building trust, reaching the 95%, and winning buying groups
B2B marketing is getting harder. Buyers are more complex, content is everywhere, and trust is now the deciding factor. In this week’s episode, David Rowlands sits down with Lee Odden, CEO, TopRank…
Episode 212: How Omne, UK B2B agency of the year, turned deep expertise into real growth
In this week’s episode of the B2B Marketing Podcast, Kavita Singh sits down with Hannah Podbury-Neal and Emma Halewood from foodservice marketing agency Omne to discuss their 2025 award win for ‘UK…
Episode 211: Your B2B podcast isn’t failing, it’s just being measured wrong
In this week’s episode of the B2B Marketing Podcast, David Rowlands sits down with Jason Bradwell, Founder of B2B Better – a podcast marketing agency focused on turning podcasts into pipeline. Jason…
Episode 210: How AI is rewriting the rules of content and brand strategy
In this week’s episode of the B2B Marketing Podcast, Kavita Singh sits down with Dan Miles, Executive Vice President at The Hoffman Agency, to explore the growing impact of AI on brand and content…
Episode 209: European ABM Forum Teaser: Why your ABM program needs consistency and flexibility
In this week’s episode of the B2B Marketing Podcast, Kavita Singh sat down with Anna Pfeifhofer, ABM Lead - Global ABM, HPE, to discuss her upcoming session at the European ABM Forum. We kick off…
Episode 208: Gold, Grand Prix and No BS: Inside Workbooks’ winning campaign
In this week’s episode of the B2B Marketing Podcast, Kavita Singh sat down with Dan Roche and John Cheney from Workbooks to discuss their Gold wins at the 2025 B2B Marketing Awards. Workbooks won…
Episode 207: Inside award-winning B2B campaigns and what they mean for marketing in 2026
In this week’s episode of the B2B Marketing Podcast, David Rowlands spoke with Paul Collier, CMO, FunnelFuel; Chris Omotosho, Managing Director, UK, Gravity Global; Nick Watmough, Executive Creative…
Episode 206: How to create high-performing teams and resource networks, with HelloKindred
In this week’s episode of the B2B Marketing Podcast in association with HelloKindred, Kavita Singh is joined by Roland Glass, Chief Commercial Officer, HelloKindred as well as Sarah Thomas, the Group…
Episode 205: Vanessa Schotes, CMO, Enfuce, shares her philosophy for being a commercial marketer
In this episode of The B2B Marketing Podcast, David Rowlands, Head of Product, B2B Marketing caught up with Vanessa Schotes, CMO, Enfuce. Shortlisted for B2B Marketer of the Year at the 2025 B2B…
Episode 204: Fast, simple, trusted: What’s driving modern B2B buying decisions
In this episode of The B2B Marketing Podcast, David Rowlands sits down with Tom Setter, Strategy Partner at Dentsu B2B, to unpack the latest Superpowers Index, Dentsu B2B’s global study of over…
Episode 203: Stop shouting: Why your demand fails without a braver story
In this week’s episode of the B2B Marketing Podcast in association with Brands2Life, Kavita Singh, Head of Growth Solutions Content spoke with Tim Corcoran, Managing Director, Marketing &…
Episode 202: Inside belief, thought theatre and content dysmorphia, with Differentiated
In this week’s episode of the B2B Marketing Podcast in association with Differentiated, we are joined by Jon Buckthorp, Commercial Director, Differentiated to discuss the agency's latest report: Art…
Episode 201: Everything you need to know about strategy planning in 2026
In this week’s episode of the B2B Marketing Podcast in association with Revere, we dive into the essentials for strategic and financial planning as we head into 2026. We’re joined by Fiona McKenzie,…
Episode 200: The sweet sound of success in audio branding, with Neil Montgomery
Did you know that 95% of brands lack a solid sound identity? If you’ve never given much thought around audio branding, then this podcast episode is a must-listen. In this episode of the B2B Marketing…
Episode 199: A look inside the 2025 B2B Marketing Awards shortlist
We’ve just announced our 2025 B2B Marketing Awards Shortlist, and we are joined by FunnelFuel, Differentiated, Gravity Global and The Croc to break down some of the juicy details behind this year’s…
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B2B Marketing Podcast has published 219 episodes since February 2019, covering topics in Business.
B2B Marketing Podcast is currently highly active with new episodes weekly. Average episode length is 29m.
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