Episodes 484
Avg. Duration 36m
Activity Highly Active
Apple Rating 5.0 (28)
Since Feb 2020
Latest Episode Jun 2026

Publishing Details

Schedule
Weekly
Format
Episodic
Consistency
20%
Hosting
feed.ausha.co

Contact & Outreach

About This Podcast

If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth. Hosted on Ausha. See ausha.co/privacy-policy for more information.

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Recent Episodes

I used AI to build an entire credit union website in hours (and it's incredible)

Jun 09, 2026 1h

In this episode of the Banking on Digital Growth Podcast, Derik sits down with Kelly Hellickson of EmpowerFi to explore the future of AI-native websites, the agentic web, and why traditional content…

Will AI replace banking apps? The future of AI powered banking

May 26, 2026 52m

In this episode of the Banking on Digital Growth Podcast, Derik sits down with Jeffrey Kendall, CEO of Nymbus, to explore the future of AI-powered banking. The conversation starts with a simple…

Why Financial Institutions Struggle to Execute Strategy (The “Messy Middle” Explained)

May 15, 2026 1h 7m

Why do so many banks and credit unions struggle to execute strategy- even when leadership agrees on the vision?In this episode, Derek sits down with Shawnette Rochelle, founder of Excellence…

AI traffic is already here: What FI's are missing about the agentic web

May 05, 2026 58m

n this episode, I sit down with my co-founder Ryan Harmon to break down the results of our latest AI traffic study and what it reveals about how the internet is fundamentally changing. For years,…

How can FIs survive the next 5 years of banking disruption?

Apr 16, 2026 1h 11m

In this episode, I interview Chris Allen, CEO of Fox Communities Credit Union, about how credit unions and banks can stay flexible amid disruption. He explains Fox’s strategy of building three growth…

476) How much AI traffic are FI websites getting, and is it worth optimizing for yet?

Jan 28, 2026 33m

In this episode, Ryan Harmon and I dig into a question we’re hearing more and more from banks and credit unions: how much AI traffic are financial institution websites actually getting and is it…

475) Your next banking app is ChatGPT

Jan 26, 2026 1h 2m

In this episode, I walk through a prototype that explores what I believe is the next major shift in banking: AI-first banking experiences built directly inside tools like ChatGPT. Instead of…

474) CUs and banks, your problem is strategy, not technology

Jan 20, 2026 1h 9m

In this episode, I sit down with Joe Colca, founder of Forge Clarity, to talk about a challenge credit unions and banks keep running into as they try to compete with digital-first players. Most…

473) Can credit unions and banks leapfrog fintech? AI-first is their best shot.

Dec 04, 2025 1h 7m

AI is going to revolutionize banking. Credit unions and banks are already being disrupted by fintechs, now AI is either going to accelerate their demise or give them a chance to leapfrog their…

472) How agentic AI will transform banking UX

Nov 25, 2025 1h 3m

Hey, this is Derik. I recently tried using ChatGPT's Agent Mode to make transfers between my personal bank accounts. I didn't get the outcome I was hoping for, but that's not because AI isn't capable…

471) JR's journey: autoimmune condition, the next decade, and seeking truth

Nov 06, 2025 47m

For the first time, JR is a guest on the podcast he started. Join me, Derik Krauss, as I debut as the new host of the Banking on Digital Growth Podcast.In this episode, I interview JR and we talk…

470) How to Turn Your Bank’s Website into a Loan & Deposit Magnet

Aug 07, 2025 51m

Most community banks and credit unions have websites that look decent—but they’re just glorified brochures. They’re not bringing in loans, deposits, or meaningful customer engagement. That’s a big…

469) The Rise of AI Agents: What Financial Brands Must Do in the Next 90 Days

Jul 29, 2025 37m

AI agents aren’t coming—they’re already here. And they’re about to reshape how people search, shop, and apply for financial products. In this episode of the Banking on Digital Growth Podcast, host…

468) AI Search Is Here: Why Google’s Reign Is Ending Sooner Than You Think

Jul 23, 2025 40m

Traditional SEO is dying—and AI search is taking its place. In this episode of the Banking on Digital Growth Podcast, host James Robert Lay and co-host Derik Krauss dive into the seismic shift in…

467) Are You Dying, Surviving, or Thriving? A Wake-Up Call for Financial Brands

Jul 15, 2025 53m

Are you dying, surviving, or thriving? In a rapidly evolving age of AI and fintech disruption, the real threat isn’t competition—it’s complacency. Too many banks and credit unions are stuck in…

466) Are You Listening to the Right Customers? Rethinking Physical Presence in the Age of AI

Jul 08, 2025 46m

Traditional banks and credit unions are struggling to stay relevant in an increasingly digital world. While consumers flock to neobanks and fintechs for speed, convenience, and personalization, many…

465) Beyond Rates and Service: Differentiation That Drives Growth in Financial Services

Jul 02, 2025 39m

Most financial brands are stuck saying the same things—“great rates, great service”—and it's costing them trust, growth, and relevance. In this episode, James Robert Lay and Derik Krauss dive into…

464) The Agentic Web Is Here: Why Your Website Needs to Speak to AI

Jun 25, 2025 46m

Most financial brands are still designing websites for people. But the web’s changed—and fast.In this episode, Derik Krauss joins James Robert Lay to unpack why the real “visitors” to your site are…

463) Beyond Vanity: Measuring What Really Matters in Financial Marketing

Jun 17, 2025 45m

Most financial institutions struggle to measure what really matters in their marketing. They track impressions, clicks, and followers—but not meaningful outcomes like loan conversions, account…

462) Beyond Aesthetics: Driving Conversions Through Data-Driven Design

Jun 10, 2025 34m

Most marketing teams are stuck in a turf war—and it’s costing financial brands real growth. On one side, brand teams are chasing awareness. On the other, performance marketers are pushing for…

Frequently Asked Questions

How many episodes does Banking on Digital Growth have?

Banking on Digital Growth has published 484 episodes since February 2020, covering topics in Business, Management.

Is Banking on Digital Growth still active?

Banking on Digital Growth is currently highly active with new episodes weekly. Average episode length is 36m.

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