Publishing Details
Contact & Outreach
About This Podcast
Explore Statistics
Recent Episodes
We've Moved!
You didn't think the pursuit was over did you? I'm here to let you know that we've moved Behind The Pursuit into the Bourbon Pursuit podcast. All brand new episodes will be released on Wednesdays at…
097 - Pursuit University Pt. 2
We are continuing in our Pursuit University discussion we began in Episode 094. Herb Heneman, now an instructor at the James B. Beam Institute for Kentucky Spirits at the University of Kentucky,…
096 - Kentucky Bourbon Festival Recap 2025
Another year, another festival recap! In this episode of Behind the Pursuit, we share our takeaways from the 2025 Kentucky Bourbon Festival. We dive into how our booth placement shaped the weekend,…
095 - The Official Home of Bourbon
“It’s been a whirlwind.” After three years of talking about it, we’re finally settling into our new home at 722 W. Main Street in downtown Louisville, Kentucky. Today, we’re taking you back to that…
094 - Pursuit University Pt. 1
Herb Heneman, now an instructor at the James B. Beam Institute for Kentucky Spirits at the University of Kentucky, teaches students about marketing and building a spirits brand from the ground up.…
093 - Experimentation
With the launch of Pursuit Spirits' new Cognac Rye, we're taking a step back to explore the product’s development and the broader journey of experimentation at Pursuit Spirits. From the early days of…
092 - The Checkbox Trap
Why do whiskey drinkers chase after marketed checkboxes - like age statements, mash bills, or bottle rarity - that don’t always guarantee quality, while overlooking great-tasting whiskey that may…
091 - PursuitPalooza Recap 2025
Another PursuitPalooza is in the books! Each year, the guys host a unique and immersive experience here in town for their listeners and fans. The event includes distillery tours, barrel picks,…
090 - 30 Days From 30 Days
We know - Whiskey Row still isn’t open. But don’t worry, we’re just a “soft 30 days out.” Delays in buildouts are pretty much inevitable, but what does that really mean for the team, the experience,…
089 - Navigating the Entrepreneurial Journey
It's another solo episode today with Ryan, and we dive into the complexities of entrepreneurship, discussing the entrepreneurial mindset, the challenges anxiety can bring, and even the balance…
088 - The Year of Pursuit
Six months ago (back on Episode 077) we mentioned an upcoming packaging update, one that not only helps us stand out against other brands on the retails shelves but also simplifies the language we…
S1E87 087 - Allocation
As we’ve seen increased success with Double Oaked, the announcement Mellwood Collection rolling out, and downtown opening in sight - what does it look like when talking about how to distribute…
086 - The Squeeze
Tariffs, the pull back of larger brands from International distribution to domestic distribution, shelf space, and the pricing of barrels all make this an interesting time for a brand like Pursuit…
085 - Meet Stace
In this episode we welcome Stace Stewart, the new General Manager of Pursuit Spirits, who shares her journey through the restaurant industry, her passion for bourbon, and her experiences in…
S1E84 084 - Updates! Updates! Updates!
With so many moving pieces it can be easy to miss the latest with all the things happening behind Pursuit. In today’s episode we run down a series of updates from P. Club to the Mellwood Collection…
S1E83 083 - The Launch of P.Club
Today on the podcast we introduce you to P.Club - the inner circle of Pursuit Spirits. Ryan has long romanticized about a bourbon version of his beloved Napa Valley wine clubs, and with countless…
S1E82 082 - Building a Team
Building a team can be hard. Not just finding people who jive with the brand but also passing the baton on responsibilities. In this episode, we discuss the evolution of the team at Pursuit Spirits,…
S1E81 081 - Social Media & Marketing Strategies
How do you balance the 'lifestyle' that is usually portrayed in marketing strategies in the whiskey space and the 'authenticity' the current consumer wants to interact with? On today's episode we…
S1E80 080 - The Biggest Hurdles in 2025
As we kick off the new year, we dove right into the topic: what do you think the biggest hurdles in the industry are that will affect the brand in 2025? Ryan & Kenny discuss the challenges and…
S1E79 079 - ARCHIVE - 2022 In Review
Happy New Year everyone, and welcome to 2025! We are taking the week off for some travel and rest, but will be back at it next episode to talk our goals and predictions for the new year. It's hard to…
Frequently Asked Questions
Behind the Pursuit: From Bourbon to Brand has published 99 episodes since January 2022, covering topics in Arts, Food.
Behind the Pursuit: From Bourbon to Brand is currently declining with new episodes every 2 weeks. Average episode length is 39m.
Sign up on Grep.FM to access contact details for Behind the Pursuit: From Bourbon to Brand, including email and social media links.
Similar Podcasts
Bourbon Pursuit
Bourbon Pursuit
1,179 episodes
Things Bakers Know: The King Arthur Baking Podcast
King Arthur Baking Company
29 episodes
Craft Beer & Brewing Magazine Podcast
Craft Beer & Brewing Magazine
487 episodes
Knife Talk
The Makery Network
427 episodes
BeerSmith Home and Beer Brewing Podcast
Brad Smith and Friends
300 episodes
This is My Bourbon Podcast
Perry Ritter | This is my Bourbon Podcast
500 episodes