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Recent Episodes
S1E52 Why Answering the Phone Is the Fastest Way to Grow Your Business
Show Notes: In this episode of C-Suite Secrets, host Heather Parsons sits down with digital marketing veteran Marilyn Jenkins, who has been building and scaling businesses since the early days of…
S1E51 Leadership Communication Secrets Every Founder Should Know
Show Notes: Communication is one of the most underestimated leadership skills in business today. In this episode of C Suite Secrets, host Heather Parsons sits down with leadership expert Kim Bohr,…
S1E50 Investor Marketing Is the Missing Link in Your Capital Raise
Show Notes: In this episode of C Suite Secrets, host Heather Parsons sits down with Jason Fishman, a leading expert in investor marketing and capital raising strategy. Jason shares how founders can…
S1E49 Think like a CFO: What Profit Is Actually Telling You
Think Like a CFO: What Profit Is Actually Telling You Most business owners think profit will tell them if things are working. CFOs know better. In this episode of C-Suite Secrets, Heather Parsons…
S1E48 Delegate and Elevate How Smart Founders Build Scalable Companies
Show Notes: In this episode of C-Suite Secrets, host Heather Parsons sits down with entrepreneur JP Revel to discuss the realities of building and scaling a business. JP shares how an unexpected…
S1E47 The Real ROI of Content and Community with Kevin Maude
Show Notes: In this episode of C-Suite Secrets, host Heather Parsons sits down with entrepreneur and agency leader Kevin Maude to unpack what it really takes to build, pivot, and sustain a business…
S1E46 Branding Beyond Logos The Strategy Most Founders Miss with Barbara Stephenson
Show Notes: In this episode of C-Suite Secrets, host Heather Parsons sits down with Barbara O Stephenson, Agency Principal of 300FeetOut, for a candid conversation about branding, leadership, AI, and…
S1E45 How to Turn Recruiting Into a Revenue Driver with Perfect Hire
In this episode of C Suite Secrets, host Heather Parsons sits down with Matt Schalsey, founder of Perfect Hire, to break down what is actually broken in recruiting and how founders can rethink…
S1E44 Inside the Boardroom: How Lenders Really Evaluate Your Business
Show Notes: In this special episode of C Suite Secrets, Heather Parsons announces the launch of OneRoom, a joint venture created in partnership with commercial lending expert Jen West, founder of…
S1E43 Think like a CFO: You’re Not Bad at Business — You’re Asking the Wrong Questions
Most business owners think profit will tell them if things are working. CFOs know better. In this episode of C-Suite Secrets, Heather Parsons breaks down what it actually means to think like a CFO —…
S1E42 From Features to Outcomes: How Leaders Should Rethink Software Development
Show Notes: In this episode of C-Suite Secrets, Heather Parsons sits down with J. Daks, founder of Hexagon IT Solutions, for a candid conversation on how software development has evolved and what…
S1E41 Why Product Focus Drives Startup Growth More Than Sales
Show Notes: In this episode of C-Suite Secrets, host Heather Parsons sits down with Amber Field, COO of Strudel AI, to unpack what truly drives execution, focus, and scalability inside early-stage…
S1E40 The Future of Sales Leadership in an AI-Driven World
Show Notes: In this episode of C Suite Secrets, host Heather Parsons sits down with serial entrepreneur, sales strategist, and SaaS founder Charles Bernard for a focused conversation on leadership,…
S1E39 Adaptability Over Perfection: The Real Key to Scaling a Business
Show Notes: In this episode of C-Suite Secrets, Heather Parsons sits down with Paul Price, owner of Argyle Executive Forum and a seasoned CEO with deep experience in private equity, marketing…
S1E38 Letting Go of Perfectionism Without Losing Your Edge
Show Notes: In this episode of C-Suite Secrets, host Heather Parsons sits down with Cara Kuhn, former corporate talent acquisition leader turned healer and coach, to explore the intersection of…
S1E37 Hiring for Character in an AI Driven World
Show Notes: In this episode of C-Suite Secrets, Heather Parsons is joined by Sean Vassilaros, a seasoned entrepreneur and SaaS founder, for a deep conversation on trust, character, and what truly…
S1E36 The Real ROI of Business Automation for Small and Mid Sized Companies
Show Notes: In this episode of C-Suite Secrets, Heather Parsons sits down with Austin Reed, founder of Horizon Developments, to unpack how automation, AI, and smart systems can help small and mid…
S1E35 The operational wins that happen when founders stop doing everything with Dan Salganik
Show Notes: In this episode, Heather talks with Dan Salganik, Co-Founder of VisualFizz, about the realities of growing an agency, stepping into the full CEO role, and reshaping a business through…
S1E34 Preparing the Next Generation: Future Proofing Kids with Financial Education and Digital Skills
Show Notes: In this episode of C Suite Secrets, host Heather Parsons sits down with Elena Czarnowski, founder of Kid Laboratories, former tech executive, educator, and author of Future Proof Kids in…
The Real MVP: How Founders Can Stop Overbuilding and Start Scaling Part 2
Show Notes: In this powerful second half of the conversation, Heather and John dive deeper into the realities of raising capital, managing investor expectations, and navigating the long, often…
Frequently Asked Questions
C-Suite Secrets has published 52 episodes since May 2025, covering topics in Business, Entrepreneurship.
C-Suite Secrets is currently highly active with new episodes weekly. Average episode length is 38m.
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